Résultats Éditeur "Hachette Audio" dans Marketing et ventes

There are many times when salespeople and business owners find themselves with a deal that's stuck. Ryan Serhant suggests that you should always be thinking about extra incentives you can offer, no matter how small they may be, and he shares a few practical tips on how to creatively sell more!

The experts say that America's best days are behind us, that mediocre long-term economic growth is baked in the cake, and that politically, socially, and racially, the United States will continue to tear itself apart. But David Smick - hedge fund strategist and author of the 2008 best seller The World Is Curved - argues that the experts are wrong.

The idea of starting your own business is exhilarating and inspiring. It's one over 30 million Americans pursue. But being the significant other of an entrepreneur is not so glamorous. Boundaries between work and home disappear. Personal savings and business funds become intertwined. You can feel like a single parent as your spouse travels, works late hours, and answers calls and emails 24-7.You may even sacrifice a career or move your home for the sake of the business.

How to Grow When Markets Don't addresses this problem and offers real solutions. The authors offer methods to enhance existing asset bases through acquisitions, partnerships, and licensing, and suggest that companies learn not to depend on the CEO to solve the growth crisis. While creating growth in company value has never been an easy task, this program addresses the need for solid and sensible advice.

Knowing that entrepreneurs have no time to waste, Ramberg presents simple and effective guidance that can be put to use right away. This book will be indispensable for every small business owner, from a family-owned store to a venture capitalist-backed start up.

Two noted authors show that the direction of business now is instinctive, nomadic, and ever-changing. Digital Aboriginal will help managers, entrepreneurs, and CEOs develop a clearer vision of new markets, new companies, and new rewards on the digital frontier.

In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of kick-starter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. In this audiobook, Daly takes listeners deep inside her most successful campaigns. Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.

Dot.Bomb is the amazing story of the Internet gold rush as it could only be told by an insider. As SVP of Communications at Value America, David Kuo saw it all: sky's-the-limit optimism, hundreds of millions of dollars spent in a grab for eyeballs and market share, investors slavering to be on the inside, and the belief that there really were new rules. But Value America's plan to sell merchandise directly to manufacturers over the Internet fell apart in the blink of an eye...

Do you know the four winning mindsets of champions? A selection from the best-selling Sales Dogs.

Are you ready to buy or sell a business? Learn what you need to consider right at the start. A selection from the best-selling Rich Dad Advisors: Buying and Selling a Business.

Everyone knows you can't build things in America anymore. Everyone, that is, except John D. Bassett III. While one corporation after another exported their manufacturing to high-volume factories in low-wage locations overseas, Bassett's traditional wood bedroom furniture manufacturing company has not only survived but thrived making premium products right here in America. When everyone else was rushing for the exits, Bassett bet on the talent, dedication, and uncompromising quality of American workmanship.

India is a vast country with a rapidly expanding middle class that is eager to acquire Western conveniences in a culture that has never known such luxuries before. But with great opportunity comes great challenge: significant cultural differences and a number of other hurdles combine to create a unique and demanding business landscape for Western companies and individuals to overcome.

How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.