Résultats lu par "David Drummond" dans Toutes les catégories

In his famous farewell address in 1961, President Eisenhower urgently warned Americans to guard against the "disastrous rise of misplaced power" in the leviathan he dubbed the military-industrial complex. As Eugene Jarecki powerfully portrays in this piercing and necessary book, Eisenhower's worst fears have been realized.

The traditional attitude toward creativity in the American business world is to "think outside the box": to brainstorm without restraint in hopes of coming up with a breakthrough idea, often in moments of crisis. Sometimes it works, but it’s a problem-specific solution that does nothing to engender creative thinking more generally. Inside the Box demonstrates Systematic Inventive Thinking (SIT), a method that systemizes creativity as part of the corporate culture. SIT requires thinking "inside the box", working in one’s familiar world to create new ideas independent of specific problems.

What does a yearbook photo have to do with future marital success? Can the CEO's appearance tell you anything about a company's quarterly earnings? In The Tell, psychologist Matthew Hertenstein reveals that our intuition is surprisingly good at using small clues to make big predictions, and shows how we can make better decisions by homing in on the right details. Drawing on rigorous research in psychology and brain science, Hertenstein explains how to hone our powers of observation to increase our predictive capacities.