Résultats lu par "Peter Ganim" dans Toutes les catégories

June 14, 1944, just nine days after the D-Day invasion of Normandy, another mighty fleet steamed towards its own D-Day landing. A huge U.S. flotilla of 800 ships carrying 162,000 men was about to attempt to smash into the outer defenses of the Japanese Empire.

Ben Stein's experience from Washington to Hollywood - and everywhere in between - makes him the ideal individual to offer advice to others. His expertise in countless fields makes his valuable, keen observations - that cover the range of topics and challenges that most people face every day - the perfect topic for his book, What Would Ben Stein Do? It's a question we'd all be wise to ask ourselves when contemplating an array of issues in both business and life.

Companies today face a dilemma in marketing. The tried-and-true formulas to create sales and market share behind brands are becoming irrelevant and losing traction with consumers. In this book, Gerzema and LeBar offer credible evidence - drawn from a detailed analysis of a decade's worth of brand and financial data using Y&R's Brand Asset Valuator (BAV), the largest database of brands in the world - that business is riding on yet another bubble that is ready to burst - a brand bubble.

Focuses on competitive selling: the range of skills that sales professionals need to reach their full potential. It offers practical, step-by-step advice that salespeople can take to prevent the competition from selling their products or services, revealing the components involved in gaining full control of a sales situation. Discusses a key step in this process - the politics of selling - showing how to establish the right relationships with people who are powerful enough to give the salesperson an edge.

The credit crunch affected every investor and every consumer, every industry and every government program, yet few people truly understand how it happened. Subprime mortgages were center stage, but behind the scenes a conspiracy of greed among bankers, investors, rating agencies and regulators imperiled everyone's financial future. We need to know what went wrong and how to change the practices that led to this calamity.

How to Do Things is a fascinating window into life in early 20th-century America and was the first work to collect centuries of practical information, neighborly wisdom, and generational knowledge and compile it into one comprehensive volume.

*This program includes Jesse Eisenberg's narration of the story God, previously recorded for the Paris Review Podcast* Voiced by an off-kilter chorus of the young and desperate to belong, Benjamin Nugent’s provocative collection pries the fraternity door off its hinges, daring us to peer...

It is 2085, and Truckee Wallace, a factory worker in Crunchtown 407 (formerly Little Rock, Arkansas, before the secessions), has no grand ambitions besides maybe, possibly, losing his virginity someday. But when Truckee is thrust unexpectedly into the spotlight, he is tapped by the president for a sensitive political mission: to deliver a talking goat across the continent. The fate of the world depends upon it. The problem is - Truckee’s not sure it’s worth it.

In this inclusive, illustrated history and guide to skin care and beauty, journalist and founder of Very Good Light David Yi teaches us that self-care, wellness, and feeling beautiful transcends time, boundaries, and binaries—and that pretty boys can change the world Chanel and Goop might...

In this "smart and compelling crime novel," Muslim-American detective Ash Rashid is forced to confront a mastermind with a bloody vendetta -- and track down an abducted witness before it's too late (Jeff Abbott). Ash Rashid thought his days as a homicide detective were over. Now, with the police...

There had been two demons in Modigliani’s life. One was a fever and one was a woman. The Demon Room tells the story of the debauched and troubled artist Amedeo Modigliani through the eyes of Leo, his art dealer, friend, and rival. Consumed by the thought of his own demise, Modigliani throttles through life - and women - hoping to escape the demons that plague him. But when he stumbles into the arms of Jeanne, a young and struggling artist, his salvation might also be his undoing.

In 1994, Patagonia invited representatives from 75 grassroots nonprofit organizations to gather and learn from active experts how to be more effective at what they do. In 2016, Patagonia published Tools for Grassroots Activists, a compilation of presentations from the Tools conferences, accompanied by case studies and inspiring essays from environmental leaders. The world since then has changed in profound ways, and this new edition reflects the world we now occupy.