Résultats Éditeur "Gildan Media" dans Toutes les catégories

Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, the father of guerrilla marketing Jay Conrad Levinson and coauthor Jeannie Levinson present fans and new guerrillas with the first book to deliver The Best of Guerrilla Marketing - a combination of the latest secrets, strategies, tactics, and tools from more than 25 top-selling Guerrilla Marketing books. Learn how to reshape your approach to branding, advertising, social media, networking, and more - ultimately, making more money, while spending less.

In Nazi Germany, they were called the Schutzstaffel. The world would know them as the dreaded SS - the most loyal and ruthless enforcers of the Third Reich...It began as a small squad of political thugs. Yet by the end of 1935, the SS had taken control of all police and internal security duties in Germany - ranging from local village "gendarmes" all they way up to the secret political police and the Gestapo.

Information Technology Law is the ideal companion for a course of study on IT law and the ways in which it is evolving in response to rapid technological and social change. The fourth edition of this groundbreaking textbook develops its unique examination of the legal processes and their relationship to the modern "information society". Charting the development of the rapid digitization of society and its impact on established legal principles, Murray examines the challenges faced with enthusiasm and clarity.

The Web is a powerful “money button” that can connect you with vast networks of customers, solidify your business image, and create continual growth. The key is in knowing how to install that button effectively. In an era of blogging, social networking, message boards, and web sites for every subject under the sun, it’s difficult to figure out which Internet tools are the ones that will make your virtual register go “KaChing!”

Especially relevant in today's world of corporate scandals and new accounting laws, the numbers in a financial report contain vitally important information about where a company has been and where it is going. Packed with new and updated information, Reading Financial Reports for Dummies, 3rd Edition gives you a quick but clear introduction to financial reports - and how to decipher the information in them.

What does it mean to lead with vision? In the first book devoted entirely to vision as a key leadership principle, the authors delve deeply into the notion that a compelling vision that motivates and inspires is a true differentiator for organizations that want to hire and retain talent, be more competitive, and thrive in uncertain times. But a compelling vision on its own is not enough, which is why the authors provide listeners with detailed analysis of the essential things leaders must do to effectively engage the workforce around that vision.

Stock investing is more prevalent than ever, whether directly or indirectly through brokerage accounts, exchange-traded funds (ETFs), mutual funds, or retirement plans. Despite this, the vast majority of individual investors have no training on how to pick stocks. And, until now, there hasn't been a truly accessible, easy-to-understand resource available to help them. The Little Book of Investing Like the Pros was written to fill this void.

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity.

Adam Levin, a longtime consumer advocate and identity fraud expert, is your guide to this brave new world. By telling memorable stories and extracting the relevant lessons, he offers a strategy for dealing with these risks. You may not be able to prevent identity theft, but you certainly shouldn't wait until it happens to take action. Levin's approach is defined by the three M's: minimizing risk, monitoring your identity, and managing the damage.

Here are proven methods for building an online income stream. Maybe you dream of making money with an online business, but haven’t tried so far because you’d have to quit your current job and enter the risky world of Internet startups. Or because you think you need lots of capital and way too much time. If these reasons sound familiar, Dave Lindahl and Jon Rozek beg to differ.

What is the REAL secret to making the law of attraction work for you right NOW? At last! Bestselling author and The Secret movie star Dr. Joe Vitale reveals for the first time how to instantly manifest what you desire. He explains the truth about the law of attraction and guides you into understanding the hard-wired principles of the Universe. Dr. Vitale's no-nonsense, tough-love, entertaining, educational and inspiring approach goes beyond a superficial understanding of manifestation to giving you full power to create your own destiny.

Supermoney may be even more relevant today than when it was first published nearly 25 years ago. Written in the bright and funny style that became Adam Smith's trademark, this audiobook gives a view inside institutions, professionals, and the nature of markets that has rarely been shown before or since.

Mark Siebert, franchise expert and author of Franchise Your Business, flips his script from franchising your existing business to offer entrepreneurs a comprehensive guide to succeeding as franchisees. The Franchisee Handbook tells listeners how to take a systematic approach to assess and invest in franchise opportunities, so they end up with the right fit for their entrepreneurial style. Sharing tales from the trenches and real-world anecdotes from successful franchises, Siebert lays out everything you need to know before signing with well-known franchises.

In every area of life, from business to relationships to health, we act on outdated instincts that were built to help us survive a world ruled by scarcity and danger. But in today's world, those same instincts stop us from succeeding in the environment in which we actually live: a diverse world of abundant choices, and almost limitless connections. Now evolutionary biologist Dr. Rebecca Heiss offers a new approach that harnesses the power of our instincts, and redirects them to work for us rather than against us.

Too many working parents focus solely on those around them, completely losing sight of what they need themselves. But neglecting your own needs and wants can prevent you from being healthy, productive, and happy. Taking Care of Yourself provides expert advice to help you identify what you value most out of your work and home life, make choices that align with those values, and manage the emotions that come with them.

The Tudors are England's most notorious royal family. But, as Leanda de Lisle's gripping new history reveals, they are a family still more extraordinary than the one we thought we knew. The Tudor canon typically starts with the Battle of Bosworth in 1485 before speeding on to Henry VIII and the Reformation. But this leaves out the family's obscure Welsh origins and the ordinary man known as Owen Tudor who would fall (literally) into a queen's lap - and later her bed.

Science writer David DiSalvo reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains "happy" leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. DiSalvo's search includes forays into evolutionary and social psychology, cognitive science, neurology, and even marketing and economics - as well as interviews with many of the top thinkers in psychology and neuroscience today.

Business can be discouraging. According to US Department of Labor figures, only 44 percent of newly-opened firms will last four years. Amish firms, on the other hand, have registered a 95% survival rate over a five-year period. And in many cases, those businesses do remarkably well - as Donald Kraybill writes: "the phrase 'Amish millionaire' is no longer an oxymoron." Success Made Simple is the first practical book of Amish business success principles for the non-Amish listener.

Extensively updated, the second edition of Fundamentals of Enterprise Risk Management examines the latest technologies, such as Riskonnect and High Tech Electronic Platform (HTEP), and helps listeners recognize both internal and external exposures, understand crucial concepts such as risk mapping and risk identification, and align risk opportunities with their organizations' business models.

The incredible true story of Clifton B. "Lucky" Cates, whose service in World War I and beyond made him a legend in the annals of the Marine Corps. Cates knew that he and his small band of marines were in a desperate spot. Before handing the note over to a runner, he added three words that would resound through Marine Corps history: I WILL HOLD.