Résultats lu par "Barry Abrams" dans Toutes les catégories

In this book, Tirzah Firestone brings to life the profound impact of protracted historical trauma through the compelling narratives of Israeli terror victims, Holocaust survivors, and those whose lives were marred by racial persecution and displacement. The tragic story of Firestone's own family lays the groundwork for these revealing testimonies of recovery, forgiveness, and moral leadership.

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

More and more fans are watching the NHL each week, but many of them don't know exactly what they should be watching. How does an offense create shooting lanes for its best sniper? When a center breaks through and splits between two defensemen, which defender is to blame? This guide for sports fans on how to watch and appreciate the game of hockey takes you inside a coach's mind as he builds a roster or constructs a game plan, to the chaos of the goalie's crease, and deep into the perpetual chess match between offense and defense.

Rex Forehand, PhD, and Nicholas Long, PhD, have helped thousands of parents achieve discipline using positive reinforcement, without yelling or harming the child's self-esteem. Their clinically proven, five-week program gives you the tools you need to successfully manage your child's behavior, giving specific factors that cause or contribute to disruptive behavior, ways to develop a more positive atmosphere in your family and home, and strategies for managing specific behavior problems.

The best stories linger in the hearts and minds of readers for decades. These tales gain their power through plots that connect with the audience on both an emotional and intellectual level. Ronald B. Tobias details these 20 time-tested plots. Each is discussed and analyzed, illustrating how a successful plot integrates all the elements of a story. Tobias then reveals how to use these plots effectively in your own work.

The world has led you to believe that financial freedom is not something you can willfully create in your life. You have been taught to view wealth as something that happens only to a lucky few who win a random business lottery or are blessed with unimaginable talent. The truth is that creating excessive financial wealth does not come down to luck or talent. It comes down simply to your beliefs, understanding, and views - the "pillars" that reinforce your every action.

This smart and funny fan's guide to baseball explains the ins and outs of pitching, hitting, running, and fielding, while offering insider trivia and anecdotes that will appeal to anyone - whether you're a major league couch potato, lifelong season ticket-holder, or a beginner. Combining the narrative voice and attitude of Michael Lewis with the compulsive brilliance of Schott's Miscellany, Watching Baseball Smarter will increase your understanding and enjoyment of the sport-no matter what your level of expertise.

Alan Kazdin's The Kazdin Method for Parenting the Defiant Child is the gold standard for research-backed advice on being a better parent for difficult children. But what about children who are not "defiant"? Now, in The Everyday Parenting Toolkit, Dr. Kazdin addresses how parents can deal with the routine challenges that come with raising a child. Dr. Kazdin's methods are based on the most up-to-date research and are implemented in real-world ways.

How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the "product," you know that you cannot be successful unless you bring in clients. The problem is, you're trained to do your job-not sell it. No matter how great you may be at your actual role, you likely feel a bit lost, hesitant, or "behind" when it comes to courting clients, an unfamiliar territory where you're never quite sure of the line between under- and over-selling. This book comes to the rescue with real, practical advice for selling what you do.

When Hitler's Nazis marched into Poland, it brought an abrupt, cruel end to Jack Eisner's childhood, shattered his loving family, and turned his peaceful Jewish community into a nightmarish world of atrocity and murder. Instead of entering the Warsaw Music Conservatory, to which he'd won a scholarship, Jack found himself climbing cemetery walls, leaping over rooftops, and tunneling through sewers with a gang of fellow teenagers to smuggle food, hope, and survival into his besieged home.

Gunslinger tells Brett Favre's full, definitive story for the first time, drawing on more than 500 interviews, including many from the people closest to Favre. Jeff Pearlman charts Favre's journey, from his rough rural childhood and lackluster high school football career to landing the last roster spot at Southern Mississippi to a late-night car accident that nearly took his life. Favre clawed back, getting drafted into the NFL, first to Atlanta, then to Green Bay, where he restored the Packers to greatness and inspired a fan base as passionate as any in the game.

What is the greatest obstacle to fulfillment, success, and happiness? "It's the belief that your current situation, whatever it is, has the power to determine your future," teaches Fleet Maull. Before he was a revered meditation teacher, Maull served 14 years in prison for drug trafficking. During that time, he embarked on a path of transformation and service that has helped tens of thousands - from inmates to hospice patients to top-level business leaders. With Radical Responsibility, he invites us to experience for ourselves the life-changing journey from victim to cocreator.

Since the 1987 publication of Diet for a New America, beef consumption in the United States has fallen a remarkable 19 percent. While many forces are contributing to this dramatic shift in our habits, Diet for a New America is considered to be one of the most important. Diet for a New America is a startling examination of the food we currently buy and eat in the United States and the astounding moral, economic, and emotional price we pay for it.

Sought-after speaker and writer Rabbi Daniel Lapin delivers an inspiring and insightful discussion of how to bring joy and confidence to all of life's many challenges. Rabbi Lapin introduces you to his unique 5F system, weaving together family, faith, finance, friendship, and fitness. He demonstrates how to organize your life so that you're not neglecting one area to achieve success and connection in another.

Thou Shall Prosper: Ten Commandments for Making Money details the ten permanent principles of wealth creation that never change, based on the established principles of ancient Jewish wisdom and the economic and philosophic vision of business that has been part of Jewish culture for centuries.

Drawing on techniques and perspectives from two seemingly different traditions, this second edition of the self-help classic Calming Your Anxious Mind offers you a powerful and profound approach to overcoming anxiety, fear, and panic. From the evidence-based tradition of Western medicine, learn the role your thoughts and emotions play in anxiety. And from the tradition of meditation and the inquiry into meaning and purpose, discover your own potential for presence and stillness, kindness and compassion.

You're trying to help - but is it working? There's a better way. In this powerful, practical audiobook, emotional intelligence expert Richard Boyatzis and Weatherhead School of Management colleagues Melvin Smith and Ellen Van Oosten present a clear and hopeful message. The way to help someone learn and change, they say, cannot be focused primarily on fixing problems, but instead must connect to that person's positive vision of themselves or an inspiring dream or goal they've long held.

The legalization of sports wagering has increased the pot exponentially. But navigating the new systems can be tricky. If you're a newcomer ready to bet on sports as an occasional pastime, veteran sports writer and Las Vegas insider Rob Miech delivers a vital primer on terminology, options, and procedures. If you're already taking advantage of the sports betting world as a money-spinning career, he shares the latest approaches and all-new game-changing techniques by tapping the skills, secrets of success, and cautionary counsel of players on both sides of the counter.

A book that explores the enduring legends of Snake, Foo, Dr. Death, and John Madden's Oakland Raiders, Badasses is the definitive biography of arguably the last team to play old-fashioned tough-guy football. Peter Richmond, co-author of the New York Times best seller The Glory Game, offers a fascinating look at the 1970s Oakland Raiders, led by colorful greats from another era.

In 1996, Parenting the Strong-Willed Child established itself as a seminal guide for parents who want to manage challenging behavior with parenting techniques grounded in positive reinforcement, without yelling or harming a child's self-esteem. Packed with brand-new content, this fourth edition has been thoroughly updated to integrate state-of-the-field scientific and clinical advances, providing a timely and thorough response to the current issues facing parents of young children.