Résultats lu par "Dana Hickox" dans Toutes les catégories

Companies spend millions of dollars every year trying to court consumers. They invest in flashy advertising, celebrity endorsements, loyalty programs, websites ... you name it. And they spend millions more trying to build their businesses through elaborate "relationship management" software. The result? Most marketers still aren't emotionally connecting with consumers. Married to the Brand tells the story of what makes profitable brand relationships work - through the eyes of the consumer, not the marketer.

In his new audiobook, Roger Davis reveals point-blank that Wall Street's just not that into you. Drawing on an investment career spanning more than two decades, Davis delivers a dynamic and deadly accurate analysis of Wall Street's "one size fits all" approach - and why even wealthy investors should be wary.

National polling indicates that for the first time in American history, people believe their children will not be as well off as they are. The primary reason for this? The lack of performance by government. The public sector receives trillions of American taxpayer dollars every year, and yet because of its seeming inability to run effectively, government is not delivering the level of service the people are paying for.

Based on a unique three-year study of nearly 200 self-made millionaires, The Millionaire Mystique uncovers the surprising secrets, individual stories, and pivotal career decisions of successful and happy millionaire women. Startlingly, the research shows that no silver spoon is required, and personal setbacks and career detours challenged - but did not stop - later success.

They Know Everything About You is a groundbreaking exposé of how government agencies and tech corporations monitor virtually every aspect of our lives, and a fierce defense of privacy and democracy. The revelation that the government has access to a vast trove of personal online data demonstrates that we already live in a surveillance society. But the erosion of privacy rights extends far beyond big government.

Based on the authors' extensive experience working with international board-level teams, Challenging Coaching suggests that for too long coaches have shied away from adopting a more challenging stance in their work - a stance that can provoke greater performance and unlock deeper potential in business leaders and their teams. In particular, the authors offer a new coaching approach, FACTS, to help coaches develop this challenging stance.

While today's global economy is experiencing a significant cycle of outsourcing across industries, leadership cannot be outsourced; it must be organically transformed. The Next Gen Leader will show you how to discard outworn traditions and become the next-generation leader you were born to be! It is a system designed to help you maximize individual, team, and organizational leadership potential, regardless of your position, pay, or power.

Organizations are coming to the reality that work-life balance is no longer solely an issue for working women. As we progress further into the 21st century, workers and ways of working are changing. We have four generations operating together in the workplace and a tremendous variety of professional expectations, values, goals, and needs. People want to work, but more and more need work to work better in their lives.

Presented by a trusted expert, Dr. Sanjiv Chopra's The Big Five includes easily digestible data and startling results from real studies conducted by reputable universities and involving thousands of subjects. Listeners of The Big Five can hear for themselves that without a doubt, these five simple actions offer many more proven benefits than the latest expensive supplements, fad diets, jazzy exercise programs, and state-of-the-art gym equipment.