Résultats lu par "Jon Vertullo" dans Toutes les catégories

Marketing leaders are suffocating under the weight of more data, more choices, and more to-dos. And there’s no technology or tool that will save us. The good news? We can save ourselves. The Monster That Ate Marketing details the principles, practices, and mindset that marketing leaders can use to bring focus and fun back to their work. Based on lessons learned over decades as a start-up founder and marketing consultant, Jeff Reynolds provides practical ways of thinking about—and designing—a high-impact, modern marketing department.

Thrust from her home out in The Elements, having escaped from the labs of The Tyson Estates and now free from the horrors of Sub Terra, Annie with Hutch and their infant daughter, Eden, now find themselves in a world they never knew existed, Atlantica. An underwater civilization, Atlantica was built by seven friends who believed Calvin Tyson’s theory of extreme climate changes due to a drastic shift of the Earth’s axis. It was to be a temporary base of operations until scientists could find a way for their people to survive out in the harsh ruins of the Earth after The Shift.

Bluesky has been taking the social media world by storm. The platform offers users a high degree of control over what information they view and share, abilities they've lost on other platforms. Bluesky for Dummies serves as your guidebook to navigating the new platform.

From minor league baseball exploitation to spectator hooliganism, Sailofsky shows the connections between the business of sports and violence, but also, more importantly, he imagines new forms of sport that are not places of harm.

This book is the story of a remarkable bird, the golden-collared manakin (Manacus vitellinus) of Panama. Males of this species perform one of the most elaborate, physically complex, and noisy courtship displays of any animal on the planet. Barney A. Schlinger delves into the specialized neurons, muscles, bones, and hormonal systems underlying the manakin's unique courtship behavior, creating a rich life-history account that integrates field observations and evolutionary biology with behavioral ecology, anatomy, physiology, biomechanics, and general ornithology.

Never have so many undertaken such a widespread, hurried attempt to remake the world. Predictably, our hubris has led to unintended—and sometimes disastrous—consequences. Over the Seawall tells us the stories behind these unintended consequences and the fixes that can do more harm than good. From seawalls in coastal Japan, to the reengineered waters in the Ganges River Delta, to the artificial ribbon of water supporting both farms and urban centers in parched Arizona, Stephen Robert Miller traces the histories of engineering marvels that were once deemed too smart and too big to fail.

A young, closeted TV newscaster tries to make his way during the height of the HIV/AIDS epidemic. Based on the true-life story of three-time Emmy award-winning anchorman and best-selling author turned actor, Mark Pettit.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

Fiorello LaGuardia was one of the twentieth century's most colorful politicians—on the New York and national stage. He was also quintessentially American: the son of Italian immigrants, who rose in society through sheer will and chutzpah. Almost one hundred years later, America is once again grappling with issues that would have been familiar to the Little Flower, as he was affectionately known. It's time to bring back LaGuardia, argues historian and journalist Terry Golway, to remind us all what an effective municipal officer (as he preferred to call himself) can achieve . . .

The untold story of how efforts to hold big business accountable changed American capitalism.

In this book, Friedman addresses how views about work and family have changed; why men and women have different reasons for opting out of parenthood; how family has been redefined; what choices we face in our social and educational policy; and how organizations and individuals—especially men—can spur cultural change.

In Generative AI: Navigating the Course to the Artificial General Intelligence Future, Martin Musiol delivers an incisive and one-of-a-kind discussion of the current capabilities, future potential, and inner workings of generative artificial intelligence. In the book, you'll explore the short but eventful history of generative artificial intelligence, what it's achieved so far, and how it's likely to evolve in the future. You'll also get a peek at how emerging technologies are converging to create exciting new possibilities in the GenAI space.