Academic Career

Johannes Gutenberg was our first geek, the original technology entrepreneur, who had to grapple with all the challenges a Silicon Valley startup faces today. Jeff Jarvis tells Gutenberg's story from an entrepreneurial perspective, examining how he overcame technology hurdles, how he operated with the secrecy of a Steve Jobs, but then shifted to openness, how he raised capital and mitigated risk, and how, in the end, his cash flow and equity structure did him in.

Are you interested in learning about business and entrepreneurship? And most importantly, are you ready to learn about life? Find out all this and more in this fascinating book.

Does the name "Audubon" make you think of birds? If so, then no one would be more surprised than bird man John James Audubon himself, who feared that he would die unknown. Today his name is recognized all around the world, but during his own lifetime he was just another man with a dream that nobody wanted to support. His dream was to publish a series of bird books that featured his lifelike bird sketches, so that all the world could know birds as he did.

Separating fiction from fact, award-winning author Daniel Alef, tells the true story of Zuckerberg's meteoric rise and his indelible mark on the evolution of American culture through social networking and now advertising. The curly-haired wunderkind rubs elbows with Bill Gates, Warren Buffett, Rupert Murdoch, Donald Graham, and other prominent players in today's business, technological, and media world and is an emerging philanthropist.

As America is seeking ways to sustain its innovative edge, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the 21st century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering.

For the first time in history, Chris shares his insights on what made Jim Rohn tick during his years as speaker, author, and leader. For seven years, best-selling author and speaker Chris Widener was personally mentored by Jim Rohn. In this time, Chris travelled with Jim Rohn and absorbed his business acumen first-hand. Chris gives listeners a rare glimpse into the greatness of this man, who was considered America’s number one business philosopher.

Richard Branson is a well-known international entrepreneur, and his lessons in life and in business have served as an inspiration for all who dream of pursuing careers in business and seek to make names for themselves in the competitive world around them. In this audiobook, you will learn about Branson, his different businesses, and lessons he learned along the way that you can integrate in your daily life.

El nombre de Steve Jobs es sinónimo de innovación, liderazgo y éxito. Su personalidad arrolladora, su intuición para los negocios y su carisma hicieron de él un gurú de la tecnología, que logró convertir a su empresa, Apple, en la compañía de innovación tecnológica más importante del mundo. Walter Isaacson, autor de la célebre biografía de Steve Jobs, nos explica las claves de liderazgo que convirtieron al creador de Apple en uno de los empresarios más exitosos del mundo.

The story of Deaver Brown & Cross River facing two critical sales presentations to move forward the company created by Deaver Brown & Alex Goodwin. Contains key background information and analysis, plus 16 crucial questions for students to review to make their work more productive and meaningful. This is one of the few pure sales cases offered in business and MBA programs. Versions of this story are contained in Babson, Texas, Stanford, and Harvard case studies.

Henry Ford, uno dei più famosi imprenditori della storia americana, fu il fondatore dell'omonima casa di produzione di automobili, la Ford Motor Company, conosciuta anche solo come Ford. Qui seguiremo i momenti salienti della compagnia, gli alti e i bassi, attraverso aneddoti e citazioni. Cercheremo di capire come ha fatto un uomo dalle umili origini, nato in una famiglia di agricoltori nella periferia di Detroit, a fondare e dirigere uno dei più grandi imperi industriali del XX secolo e diventare un esempio per ogni manager. Cercheremo, insomma, di capire il segreto del suo successo.