Art Business

The Disneyland Story: The Unofficial Guide to the Evolution of Walt Disney's Dream is the story of how Walt Disney's greatest creation was conceived, nurtured, and how it grew into a source of joy and inspiration for generations of visitors. Despite his successors' battles with the whims of history and their own doubts and egos, Walt's vision maintained momentum, thrived, and taught future generations how to do it Walt Disney's way.

Salsa is one of the most popular types of music listened to and danced to in the United States. Until now, the single comprehensive history of the music - and the industry that grew up around it, including musicians, performances, styles, movements, and production - was available only in Spanish.

The secrets of creative thinking by a lecturer at the world famous St. Martin's College of Art who has spent a lifetime researching innovative thinkers. A scuba-diving company faces bankruptcy because sharks have infested the area. Solution? Open the world's first extreme diving school. The Art of Creative Thinking reveals how we can transform ourselves, our businesses, and our society through a deeper understanding of human creativity.

In this widely acclaimed memoir ("Riveting, moving...a wonderful book" The New York Times Book Review), Katharine Graham tells her story—one that is extraordinary both for the events it encompasses and for the courage, candor, and dignity of its telling.

Unveiling the ultimate roadmap to your musical success, "Song Launch Checklist" is an essential guide for independent artists navigating the complex world of music business and online advertising via social media marketing. This book is more than just a checklist. It's a comprehensive strategy to turn your musical aspirations into reality.

Elaine Biech, one of the most highly regarded names in talent development, has set out to identify the perfect blend of content mastery and audience insight. The result is this highly informative book. The Art and Science of Training presents the science for learning and development, but it also emphasizes that training success lies in knowing what to do when things don't go as planned.

In today's troubled economic market, everything is a tough sell. From products to services, everyone is consuming less as they tighten their belts. In this respect, it's easy to forget that the job interview is becoming more and more like the showroom - where the interview itself is the pitch, and the product you're selling is yourself. The Art of Selling Yourself will provide you with the knowhow you need to navigate today's tough business terrain and achieve success in your career and your life.

In this ground-breaking book, award-winning leadership expert and business leader Kirstin Ferguson upends the traditional notion of a strong leader. Everyone, she argues, is a leader. YOU are a leader. Whether you are the head of one of the largest companies in the world, supervising a small team or working from home you impact people through the words you use, the choices you make and the behaviours you role model to others.

In Mastering the Art of Quitting, the authors show us how to let go when we need to and how to start over. A guide to increasing our emotional and mental flexibility, assessing our goals, and knowing when to hang in or bail out, it tackles our tendencies to overanalyze, ruminate, and put a positive spin on situations we actually need to avoid. In a culture which perceives quitting as a last resort, Alan Bernstein and Peg Streep show that it’s an essential tool for a happy and successful life. They reveal simple truths which apply to goals in all areas of life including love, relationships, and work.

From the New York Times best-selling author of Ahead of the Curve, a revelatory look at the importance and cultural role of sales - an essential human attribute that underpins business, religion, romance, and more - and the traits that distinguish the best sales people.

Be honest, are you running your dojo like a business person? Or are you just holding the keys to the building and nearly everything else feels out of your control? Martial Arts triple-world-title holder and entrepreneur Gordon Burcham is finally sharing his insider secrets that led his MA school to become one of the leading dojos in the UK. Combining his personal MA journey and business acumen, he is pulling no punches in this straightforward guide. The Business of Martial Arts is second-to-none and lays out the exact methods he used to achieve his incredible success.

Want to conquer the stage, inspire your audience, and make your speeches unforgettable? Your journey to powerful public speaking starts now! Does the thought of speaking in front of an audience make you nervous? Have you struggled to keep your listeners engaged? Do you want to command attention and deliver impactful speeches with confidence? If so, you’re not alone. Public speaking is one of the most common fears—but with the right techniques, anyone can become a compelling speaker.

Making Money with Music gives you over 100 revenue streams and the knowledge on how to tap them. Whether you're a solo artist, band, DJ, EDM producer, or other musician, this book gives you strategies to generate revenue, grow your fan base, and thrive in today's technology-driven music environment. Plus, it lists hundreds of services, tools, and critical resources you need to run your business and maximize income.

How Music Got Free is a riveting story of obsession, music, crime, and money, featuring visionaries and criminals, moguls and tech-savvy teenagers. It's about the greatest pirate in history, the most powerful executive in the music business, a revolutionary invention, and an illegal website four times the size of the iTunes music store.

In their first book Get Signed In Sync, indie artists John Clinebell and Sonnet Simmons show you how to hire professional agencies to represent your songs for licensing opportunities in ads, TV, film, video games, and other media. Both former VPs at boutique agency Catch The Moon Music, John and Sonnet give you an inside look at how sync agencies sign new talent for pitching. You'll get the practical steps you need to connect and make deals with the pros who are in the best position to land you syncs that can pay well and increase your fan base.

If you've ever dreamed of being in charge of your own network, cable, or web series, then this is the book for you. The TV Showrunner's Roadmap provides you with the tools for creating, writing, and managing your own hit show. Combining his 20+ years as a working screenwriter and UCLA professor, Neil Landau expertly guides you through 21 essential insights to the creation of a successful show, and takes you behind the scenes with exclusive and enlightening interviews with showrunners from some of TV's most lauded series.

Optimism is your secret weapon in business and in life. It is custom designed specifically for you, and it is capable of bringing you everything you want. Optimism can overcome financial problems, physical disabilities, and personal challenges. In Jim Stovall's latest audiobook The Art of Optimism, he uses stories, studies, and personal experience to illustrate how adopting an attitude of optimism can change your life.

Nos relations personnelles et professionnelles sont gouvernées par notre capacité à communiquer et transmettre nos idées. Pour ce faire, des moyens plus ou moins "nobles" peuvent être utilisés, comme celui de manipuler l'autre (avec le recours à la tromperie) ou de le convaincre (dans le cadre d'un rapport de force). Au contraire, la persuasion se révèle plus délicate et sophistiquée pour faire changer le prisme d'observation de son interlocuteur et l'amener, sans contrainte et en douceur, à adopter un positionnement dont résulteront des avantages réciproques.

Coco Chanel created the look of the modern woman and was the high priestess of couture. She believed in simplicity, and elegance, and freed women from the tyranny of fashion. She inspired women to take off their bone corsets and cut their hair. She used ordinary jersey as couture fabric, elevated the waistline, and created bell-bottom trousers, trench coats, and turtleneck sweaters. In the 1920s, when Chanel employed more than 2,000 people in her workrooms, she had amassed a personal fortune of $15 million and went on to create an empire.

The Voice Over Blueprint: Get Found, Get Heard, Get Hired Break into the world of voiceover and build a thriving business with The Voice Over Blueprint—your step-by-step guide to success in the industry. Whether you're a beginner looking to land your first gig or an experienced talent ready to take your career to the next level, this book gives you the tools to get found, get heard, and get hired. Inside, you'll discover how to: Build a standout brand that attracts clients and sets you apart. Create high-quality recordings from a home studio that works for you.