Art Business

Chapter 10 of The Artist's Guide to Success in the Music Business. Chapter 10 covers the fundamentals of marketing in today's music industry and the outlines for putting together the best marketing plan that will give you the best results.

In The Best Place to Work, award-winning psychologist Ron Friedman, Ph.D. uses the latest research from the fields of motivation, creativity, behavioral economics, neuroscience, and management to reveal what really makes us successful at work. Combining powerful stories with cutting edge findings, Friedman shows leaders at every level how they can use scientifically-proven techniques to promote smarter thinking, greater innovation, and stronger performance.

Think in Systems is a concise information book offering high-level, strategic problem-solving methods for personal and global issues. The book presents the main features of systems thinking in an understandable everyday manner, helping you to develop the skill top analysts and world leaders use.

Optimism is your secret weapon in business and in life. It is custom designed specifically for you, and it is capable of bringing you everything you want. Optimism can overcome financial problems, physical disabilities, and personal challenges. In Jim Stovall's latest audiobook The Art of Optimism, he uses stories, studies, and personal experience to illustrate how adopting an attitude of optimism can change your life.

Salsa is one of the most popular types of music listened to and danced to in the United States. Until now, the single comprehensive history of the music - and the industry that grew up around it, including musicians, performances, styles, movements, and production - was available only in Spanish.

As president and CEO of Herman Miller, Inc., Max DePree nurtured a culture of open communication and inclusion. In Leadership Is an Art, DePree expounds on his innovative style of business stewardship, one that contributed to the remarkable success of his firm and other respected American companies. DePree emphasizes a humanistic approach, which encourages relationship-building and idea-sharing at all levels of the organization. In a unique take for a business guide, he also stresses the importance of corporate responsibility and the power of generosity.

Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about "taking", nor is it about "persuading". Selling, believe it or not, is about "giving". Mr. Shmooze gives for a living. He starts by listening and he quickly comes to understand what people really need. His customers love him because he gives more than he takes. They trust him because he is passionate about their interests.

It’s harder today than ever before for independent filmmakers to make money with their films. From predatory film distributors ripping them off to huckster film aggregators who prey upon them, the odds are stacked against the indie filmmaker. The old distribution model for making money with your film is broken, and there needs to be a change.

Great communication skills can make all the difference in your personal and professional life, but for those who tend to get a bit tongue-tied under pressure or just have a hard time asserting themselves, voicing thoughts coherently and confidently can be difficult. Author Elizabeth Kuhnke takes the intimidation out of communication by sharing her top tips for successful communication in any situation. Find out how to listen actively, establish rapport, communicate with credibility, manage communication in difficult situations, and converse with ease using modern technology - and lots more.

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the 70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history.

The business environment has never been more fast-paced and competitive. Survival, let alone success, depends on an organization’s ability to recognize possibilities, innovate, implement change, and sustain that transformation.

In today's workplace, managers, leaders, and HR professionals often believe they don't have the time to help employees navigate conflict. More often than not, however, it takes more time not to address conflict than to constructively intervene. But before you can successfully guide others in managing disagreements, you must be able to manage yourself - your mindset, presence, and behaviors.

From your head to your feet, your body communicates something out to the world, whether you know it or not. Sometimes, this is helpful, but sometimes, you don’t want to reveal all of your cards. Becoming self-aware of your body language is the first step toward controlling and then utilizing body language to your benefit. Using this book, you can master the differences in body language needed to succeed at whatever role you’re playing, such as presenter, salesperson, or listener.

Virtual Training is the definitive guide to delivering virtual training that engages learners and makes new skills and behavioral changes stick. Jeb Blount, one of the most celebrated trainers and authors of our generation, walks you step-by-step through the seven elements of effective, engaging virtual learning experiences.

Creativity defines the human experience. It sparks achievement and innovation in art, science, technology, business, sports, and virtually every activity. It has fueled human progress on a global level, but it equally is the source of profound personal satisfaction for individual creators. And yet the origins of creative inspiration and the methods by which great creators tap into it have long been a source of mystery, spoken of in esoteric terms, our rational understanding shrouded in complex jargon. Until now.

In the mid-'60s, Helen Gurley Brown, author of the groundbreaking Sex and the Single Girl, took over the ailing Cosmopolitan magazine and revamped it into one of the most successful brands in the world. At a time when magazines taught housewives how to make the perfect casserole, Helen reimagined Cosmo and womanhood itself, championing the independent, ambitious, man-loving single woman.

Art Ciocca orchestrated the creation of the largest wine brand that has dominated the industry for over twenty years. It is an achievement that even the best entrepreneurs can only dream of, yet perhaps you've never even heard his name. Inspired by Art, Andreas Widmer crafts a practical model of principled entrepreneurship that anyone can adopt in their work. Widmer outlines five pillars that form the foundation of an entrepreneurial mindset that places the human person at the center of work.

Negotiation occurs in all aspects of our lives and has been an integral part of human relationships since ancient times. Improving our ability to negotiate is a skill that is relevant to everyone and can be applied to personal relationships, work issues, and even day-to-day communication as well as the more obvious arenas for negotiation such as business.

"The Complete Wealth Mastery Collection" is your ultimate guide to mastering the art of wealth creation. This powerful collection of six timeless classics, along with an exclusive bonus book, offers unparalleled insights and strategies to help you achieve financial independence. Whether you're just starting your financial journey or looking to enhance your wealth-building skills, this collection is your key to unlocking your true potential.

In Good Day!: The Paul Harvey Story, author Paul J. Batura follows the remarkable life of one of the founding fathers of the news media. Paul Harvey started his career during the Great Depression and narrated America's story day by day, through wars and peace, the threat of communism and the crumbling of old colonial powers, consumer booms and eventual busts.