Behavior Change

Every leader recognizes the importance of an effective communication strategy. But, how do you consistently succeed in telling the story of your brand or organization? It takes a model and a guidebook written by three authors who have spent decades learning the art and science of creating powerful stories for some of the world's best marketing organizations.

There is a behavioural nirvana. One that is calm, purposeful, and respectful. Where poor behaviour is as rare as a PE teacher in trousers and where relationships drive achievement. Annoyingly and predictably, the road is hard and the ride bumpy and littered with cliches. It is achievable though. And when you get there it is a little slice of Heaven.

We humans crave security. Yet, continual change and adaptation are the lifeblood of a company. Keeping an organization competitive and relevant means regular change, thus shattering the sense of security people have with their jobs and their livelihoods. It’s no wonder people resist change. No matter a global corporation or small business, change is often "done" to a voiceless workforce.

How to Be Human in a Technical World is a powerful account for the technically minded who want to change their behavior and their lives, but don’t know where to start. The first step, asserts author Karine Leblanc, is to increase their emotional intelligence and learn her recipe for success with the Six Magic Skills. Full of real-life stories, research, practical tools, and action steps, this book is the solution to every analytically minded left-brain thinker who desires more from their career, their relationships, and their life.

Depression, stress, anxiety, addictions, poor health, financial hardships, and uncertainty about the future are causing millions of people to lose hope for a better tomorrow. Start living with a new passion and purpose by changing your mindset, behaviors, and body today! Having a sense of peace in the key areas of your life is guaranteed to make you healthier, happier, and more fulfilled.

Leading Change offers an alternative. It provides a framework for change that opens opportunities for people within the organization to play a significant role in the process. Supported by academic research, and grounded with a range of examples and cases, the book offers a valuable approach to successful change management.

Firmen erwarten heutzutage von ihren Mitarbeitern, dass sie Flexibilität zeigen, sich anpassen, weiterbilden, um 180 Grad drehen können und auch ihre Werte und Fähigkeiten wechseln, als wären diese eine Jacke. Die Devise in der Personalentwicklung lautet: Wer nicht passend ist, wird passend gemacht. Menschen sollen zu dem werden, was sie nicht sind. Das kann nicht funktionieren. Axel Koch deckt auf, warum wir mit dem Change-Wahnsinn einem kollektivem Irrtum aufsitzen und wie eine Balance zwischen Stabilität und Veränderung aussehen kann.

We are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of us to address challenges in our homes, our public spaces, and our social interactions.

Change is never a stepwise or easily prescribed process. Rather, it is messy and complicated, and its outcomes are easily swayed by a host of factors. In this context, leaders need to develop and utilize realistic frameworks for organizational change. They need to implement a holistic change model that defines and justifies the proposed change, and takes account of both the abilities of those who will be asked to lead and carry out the change, and the context in which the change is to occur.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers.

Are you looking for a personalized diet plan to help you lose weight and get into shape? If so, you have found the right book. It’s All About Diet: How to Change Your Eating Behavior, with Confidence, is your guidebook to creating your own eating and exercise plan that is fully personalized for you. Following other diet plans doesn’t work because we are different, and what works for someone else may not work for you. In this book, you will gain insight into what makes an excellent diet to create a plan that will work for you.

Today, when companies and customers are faced with an infinite number of messages, the word “relevance” has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus on a single, guiding principle—a magnetic one—that permeates their brand or company, customers will not only engage but change thinking and behavior in turn.

How do you build the capacity for change in yourselves and your organizations? With examples of coaching programs from around the world, Building the Core Competencies of Change explains the techniques of coaching that build the competencies for growth and change; provides examples of organizations that catalyzed change with the use of strategic coaching programs; and outlines the coaching types, tools, and models used to build core competencies of change in individuals, teams, and whole organizations.

We are dizzy trying to keep up with the constant flood of newness across every aspect of our lives. And it's clear that some of our biggest companies are facing similar challenges. Each week another big brand name fails. Why is this? Change is like a wave: It has both amplitude and frequency. The last century was about change of great amplitude, big waves washing over the whole society.

To overcome the radically different challenges of inequity, division, and scarcity of resources that will only increase in the future, the most successful and valuable leaders are those with the traits to be rebuilders. Taking Charge of Change is written for anyone seeking to be the driver of real change and an integral part of rebuilding the structures and foundations of American communities and companies throughout the decade ahead.

Would you like to have the option to deal with other people's feelings all the more successfully? This audiobook includes two books - Emotional Intelligence 2.0 and Cognitive Behavior Therapy (CBT) - to improve your mind. In this important, must-have book, you will discover how to develop the most important skill anyone can develop, discover how to use it in your business, social life, and relationships, and start taking huge steps toward your goals!

Today's ways of working are not working - even for professionals in "good" jobs. Responding to global competition and pressure from financial markets, companies are asking employees to do more with less, even as new technologies normalize 24/7 job expectations. In Overload, Erin Kelly and Phyllis Moen document how this new intensification of work creates chronic stress, leading to burnout, attrition, and underperformance. "Flexible" work policies and corporate lip service about "work-life balance" don't come close to fixing the problem.

Die ungekürzte Lesung zur Netflix-Unternehmenstrategie. Netflix ist eines der erfolgreichsten Unternehmen der Welt und wird für seine Innovationskraft, Flexibilität, Geschwindigkeit und seinen unternehmerischen Mut bewundert. Gibt es dahinter ein Geheimnis? Außergewöhnlich sind vor allem die Unternehmensleitlinien, die für alle Mitarbeiter der Maßstab ihrer Arbeit sind. Hier einige Beispiele: Harte Arbeit ist irrelevant. Niemand soll seinem Chef nach dem Mund reden. Jeder Mitarbeiter kann so viele Urlaubstage nehmen, wie er möchte. Netflix zahlt die besten Gehälter.

Life in Chains leads the listener, with casual disregard, on a journey through behavioral science, psychology, and philosophy. Whoever takes this journey will walk away with an overwhelmingly practical and applicable way to change their own behavior.

Bruno Littlemore is quite unlike any chimpanzee in the world. Precocious, self-conscious and preternaturally gifted, young Bruno, born and raised in a habitat at the local zoo, falls under the care of a university primatologist named Lydia Littlemore. Learning of Bruno's ability to speak, Lydia takes Bruno into her home to oversee his education and nurture his passion for painting. But for all of his gifts, the chimpanzee has a rough time caging his more primal urges.