Behavioral Finance

“Entertaining and informative. Desai takes us on a journey through the fundamentals of finance, from asset pricing to risk and risk management, via options, mergers, debt, and bankruptcy."- John Lanchester, The New Yorker "A fascinating new perspective on modern finance," --Oliver Hart, 2016...

Why do our friends have more friends than we do? Can simple maths help us with our self-esteem? And how can game theory offer solutions to the climate emergency? When we reason well, it is easier to be happy (and good and also, you know, right). But when dealing with others, it's not enough to be clever - you must be able to put yourself in the shoes of the clever person opposite you and think of what they might do. It's this insight that lies at the heart of Reason to Be Happy, whether you are dealing with the Cuban Missile Crisis or letting go of anger.

Imagine: you are designing a society, but you don't know who you'll be within it - rich or poor, man or woman, gay or straight. What would you want that society to look like? This is the revolutionary thought experiment proposed by the twentieth century's greatest political philosopher, John Rawls. As economist and philosopher Daniel Chandler argues in this hugely ambitious and exhilarating manifesto, it is by rediscovering Rawls that we can find a way out of the escalating crises that are devastating our world today.

Longlisted for the 2021 Porchlight Business Book Awards, Big Ideas & New Perspectives “She offers something both broad and scarce: a compelling new story about how to create a desirable future.”—New York Times An award-winning author and leading international economist delivers a...

A Crisis of Beliefs makes us rethink the financial crisis and the nature of economic risk. In this authoritative and comprehensive book, two of today's most insightful economists reveal how our beliefs shape financial markets, lead to expansions of credit and leverage, and expose the economy to major risks.

In 2020, the novel coronavirus pandemic made it painfully clear that the U.S. could not adequately protect its citizens. Millions of Americans suffered—and over a million died—in less than two years, while government officials blundered; prize-winning economists overlooked devastating trade-offs; and elites escaped to isolated retreats, unaffected by and even profiting from the pandemic.

The Behavioral Portfolio examines the risks of both stock and bond portfolios from historically comprehensive perspective to help illustrate that, based on market history, the current approach could lead to a break-down of clients’ portfolios and our practices. It then lays out an all-seasons approach for investing that both embraces optimism and addresses contingencies of significant risk events.

Finding the right investment portfolio is a lot like finding true love – what works for someone else might not work for you. And that’s okay. It’s not about the “best” portfolio; it’s about the one that’s best for you. In Your Perfect Portfolio, renowned financial strategist Cullen...

What if investment success isn’t about ideas, but execution – and anyone can copy the best investors? In this hotly anticipated follow up to his bestselling book, The Art of Execution, Lee Freeman-Shor and experienced fintech CEO Clare Flynn Levy delve into what the most skilled investors do...

Do we always make rational choices? In other words: Are all human’s homo economicus? Certainly not. But this was not so obvious until the beginning of XX century, when the behavioral economics was developed. Behavioral economics is a group of concepts which put into question the rational character of people’s financial decisions.

This book employs scientific evidence to examine why humans tend to make poor investment choices. Most investors continue to see their investment results harmed by the book’s two main themes: fear and greed. Fear and greed are human emotions that are as old as history, even prehistory. The bible also cites fear, greed, envy, and desire as destructive influences, so this has been going on for a long time.

The Great American Bank Robbery maps out in detail exactly how Washington social engineers and their accomplices reshaped banking regulations and housing policies and gutted time-tested underwriting standards that led to the worst financial calamity since the 1930s, one that has robbed American households of $14 trillion in net worth.

Der größte Feind des Traders ist die Angst. Wer Angst hat, verliert. Und beim Traden heißt das bares Geld. Finanzpsychologe, Mentaltrainer und Trader Norman Welz erklärt, was Angst im Tradingalltag anrichtet. Vor allem aber demonstriert er, wie sie sich beherrschen lässt. Er begleitet den Leser in seiner Entwicklung als Trader und zeigt viele praktische Wege auf, wie man Angst und Stress in den Griff bekommt, ausgeglichen wird und lernt, sich zu konzentrieren. So ist Börsenerfolg in Zukunft kein Zufallsprodukt einer positiven oder negativen Grundstimmung oder der persönlichen Disposition, sondern eine Folge kontrollierten Tradens.

All over the world, public officials are using the behavioral sciences to protect the environment, promote employment and economic growth, reduce poverty, and increase national security. In this book, Cass R. Sunstein, breaks new ground with a deep yet highly listenable investigation into the ethical issues surrounding nudges, choice architecture and mandates, addressing such issues as welfare, autonomy, self-government, dignity, manipulation and the constraints and responsibilities of an ethical state.

Taking behavioral economics from the cocktail party to the boardroom, with dramatic results Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual.

行为经济学堪称真正的“经世之学”，它与我们的现实生活息息相通。投资、理财、购物，甚至人生规划、政策制定都要用到它……行為經濟學堪稱真正的「經世之學」，它與我們的現實生活息息相通。投資、理財、購物，甚至人生規劃、政策制定都要用到它……

Get smart about spending and saving—and ride out a recession! Looking for practical ways to make every dollar count? This savvy guide gives you expert tips for tightening your belt and saving cash in every area of your life—from your house and car to dining and entertaining to banking and...

Economía conductual, la educación financiera y la psicología del dinero integrados Descubre cómo tus emociones y sesgos moldean tus finanzas y aprende a tomar decisiones inteligentes. Este libro revela cómo los atajos mentales que usamos a diario pueden influir negativamente en nuestras decisiones financieras. A través de ejemplos claros y estrategias prácticas, aprenderás a identificar y superar estos sesgos para transformar tus hábitos financieros y alcanzar tus metas económicas.

What if you could use Nobel prize-winning science to predict the choices your customers will make? Customer and user behaviors can seem irrational. Shaped by mental shortcuts and psychological biases, their actions often appear random on the surface. In Choice Hacking, we'll learn to predict these irrational behaviors and apply the science of decision-making to create unforgettable customer experiences.

In "Psychologie für Anfänger" tauchen Sie ein in die faszinierende Welt der menschlichen Psyche – von den Grundlagen bis zu den aktuellen Entwicklungen. Verständlich und spannend erklärt, bietet dieses Buch einen inspirierenden Einblick in die Wissenschaft von Verhalten und Denkprozessen. Entdecken Sie die Grundlagen der Psychologie und verstehen Sie, was uns antreibt, wie wir denken und warum wir handeln, wie wir es tun. Von den Anfängen bis zu den neuesten Erkenntnissen nehmen Sie eine fesselnde Reise durch die Geschichte und Entwicklung dieser faszinierenden Disziplin.