Brain Science Neuroscience

Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, our individual meanings and symbolism, can we overcome the mind and brain’s resistance to change?

“If you’ve ever wondered why we keep secrets and what motivates us to spill them, look no further. Michael Slepian has spent the past decade studying the psychology of secrets, and is ready to reveal his findings to the world.”—Adam Grant, #1 New York Times bestselling author of Think...

Unpacks and pulls the curtain back on what happens to our brains and our behaviors each time we addictively engage social media and the influencers we encounter there. Individuals seeking to widen their tribes of friends, fans, and followers have an abundance of resources for building their...

A groundbreaking popular psychology book that explores the deep connection between our body and our brain. Over decades of study, University of Virginia psychologist Dennis Proffitt has shown that we are each living our own personal version of Gulliver’s Travels, where the size and shape of...

Sleep Groove is Why We Sleep meets what if?—an accessible, engaging tour of sleep and circadian science from an expert. With a sleep-wonk’s attention to detail tempered by approachable language and humor, this myth-busting guide to sleep is the perfect introduction to how circadian science...

An extraordinary memoir about the cutting-edge brain therapy that dramatically changed the life and mind of John Elder Robison, the New York Times bestselling author of Look Me in the Eye NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE WASHINGTON POST Imagine spending the first forty years of...

Behavior change is hard, but O’Mara shows that by adopting strategies that are well-founded in the science of brain and behavior, individuals and organizations can adapt to the demands of the modern world.

Questioning, skepticism, reasoning...all these things have one thing in common: They are the traits of a true critical thinker, someone who doesn't just accept something because everyone else is screaming the same claims. You're going to learn more about some of the following things: Inductive and deductive thinking, skeptical reasoning, rationalism and what it entails, how to make better decisions with logic and numbers, and so much more!

Dive into the fascinating world of how both your brain and AI learn through supervised learning! In this engaging and accessible book, neuroscientist Dr. Tursun Alkam takes you on a journey to explore the incredible learning capabilities of the human brain and the revolutionary world of Artificial Intelligence.

Ob wir nachts träumen, morgens Sport treiben, uns bei der Arbeit konzentrieren wollen oder spätabends das berühmte »Bier zu viel« trinken – unser Gehirn ist rund um die Uhr im Einsatz. Es sorgt wesentlich für unser Wohlbefinden – wenn nichts schiefläuft. Bent Freiwald schildert, was es alles leistet, und liefert überraschende Erkenntnisse, die uns helfen, unseren Alltag besser zu meistern. Anhand eines völlig normalen Tages erklärt der Gehirnexperte und Wissenschaftsjournalist Bent Freiwald, was das menschliche Gehirn jeden Tag Erstaunliches vollbringt.

For fans of Educated and Invisible Child, David Sussillo combines memoir and cutting-edge neuroscience to tell the story of his unlikely journey from group homes and drug-addicted parents to the scientific elite—exploring why, and how, he managed to succeed against all odds. David Sussillo has...

A kaleidoscopic journey through the secret history of hues—and the story of the obsessive genius behind the definitions of colors we use today, from the beloved author of Word by Word begonia (n.): 3 -s : a deep pink that is bluer, lighter, and stronger than average coral (see coral 3b), bluer...

If you're in a job interview, how should you think about the mindset of the interviewer? If you've just been promoted, how do you handle the tensions of managing former peers? And what are the telltale mental signs that it's time to start planning your next career move? Professor, author, and popular radio host Art Markman focuses on three essential elements of a successful career - getting a job, excelling at work, and finding your next position - and expertly illustrates how cognitive science, especially psychology, sheds fascinating and useful light on each of these elements.

Neurologist and neuroscientist Dr Paul Goldsmith reveals compassionate, practical insights on the evolutionary origins of our brain and how we can best use it to thrive in our daily lives. ----- 'A fascinating exploration of how our ancient brains are mismatched for our modern ecosystem, and...

For readers of Atul Gawande, Siddhartha Mukherjee, and Henry Marsh, a riveting, gorgeously written biography of one of history's most fascinating and confounding diseases -- Alzheimer's -- from its discovery more than 100 years ago to today's race towards a cure. Alzheimer's is the great global...

A Harvard researcher investigates the human eye in this insightful account of what vision reveals about intelligence, learning, and the greatest mysteries of neuroscience. Spotting a face in a crowd is so easy, you take it for granted. But how you do it is one of science's great mysteries. And...

John Parrington draws on the latest research on the human brain to show how it differs strikingly from those of other animals in its structure and function at a molecular and cellular level. And he argues that this 'shift', enlarging the brain, giving it greater flexibility and enabling higher functions such as imagination, was driven by tool use, but especially by the development of one remarkable tool - language.

A pioneering neuroscientist shows how the long-sought merger of brains with machines is about to become a paradigm-shifting reality. Imagine living in a world where people use their computers, drive their cars, and communicate with one another simply by thinking. In this stunning and inspiring...

Brain diseases such as Alzheimer’s and Parkinson’s affect an estimated one in six Americans and are increasing in incidence as the population ages. In this audiobook, we examine these and other conditions involving the damage and loss of neurons, including other forms of dementia, amyotrophic lateral sclerosis (ALS), chronic traumatic encephalopathy (CTE), and multiple sclerosis (MS).

With the lucid verve and solid scientific grounding of an Oliver Sacks or Malcolm Gladwell, Dr. Brian Boxer Wachler guides listeners on a fascinating tour of the bedrock of our existence - the way our senses perceive everything and everyone in the world around us. Why does one person see Jesus in a shower curtain, get a "bad feeling" about someone they've just met, or hear a conversation so differently than the other person? Boxer Wachler describes some of the mysterious medical conditions that cause non-psychiatric hallucinations and neurological mix-ups.