Brain Science

Unleash positive thinking and productive imagination, and flip negative thoughts and behaviors into a lifetime to improve every aspect of your life—each morning, one day at a time. Bad habits. Bad feelings. Bad mornings that turn into regrettable days. Banish them all with simple brain hacks...

All Brain and No Soul? Real Humanity in an AI Age explores the profound shifts in human identity and understanding in the context of historical, scientific, and technological revolutions, particularly the rise of artificial intelligence. Beginning with the author's personal reflections on chaos and order in a changing world, it delves into humanity's displacement from the cosmic center through the Copernican Revolution, the evolution of modern science, and the redefining of intelligence and sentience.

Noted science writer Virginia Morell explores the frontiers of research on animal cognition and emotion, offering a surprising and moving exploration into the hearts and minds of wild and domesticated animals. Have you ever wondered what it is like to be a fish? Or a parrot, dolphin, or...

What does it take to make sure she experiences the big O (or a few of them) every single time? When it comes to sex, most men worry that their endurance isn’t sufficient. It’s a common misconception that longer bedroom action = more pleasure. Let’s face it, guys, this isn’t the case! Most women need 10 to 20 minutes of stimulation to reach orgasm. That is, clitoral stimulation. And no, this kind of stimulation isn’t the same as penetration.

Observer, by Robert Lanza and Nancy Kress is a slick modern, hard sf, standalone, medical thriller combining classic Robin Cook with the hard edge of Black Mirror and Altered Carbon. After neurosurgeon Caro Soames-Watkins’ career has gone down in flames, she receives a strange job offer from...

Cuteness is an area where culture and biology get tangled up. Seeing a cute animal triggers some of the most powerful psychological instincts we have – the ones that elicit our care and protection – but there is a deeper story behind the broad appeal of Japanese cats and saccharine greetings cards. Joshua Paul Dale, a pioneer in the burgeoning field of cuteness studies, explains how the cute aesthetic spread around the globe, from pop brands to Lolita fashion, kids' cartoons and the unstoppable rise of Hello Kitty.

In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.

An award-winning psychologist and director of the UCLA Center for Digital Behavior shows everyone how to make real, lasting change in their lives in this exciting work of popular psychology that goes beyond The Power of Habit with science and practical strategies that can alter their problem...

As artificial intelligence reshapes the workplace, you face an unprecedented challenge—one this book transforms into an extraordinary opportunity! Whether you're anxious about your future, struggling to harness AI’s potential, leading teams through change, or preparing to become a Human-AI Coach, Dr. Jon Finn reveals a groundbreaking “first principles” approach to supercharging human cognitive performance—just as sports science revolutionized world-champion athletes' physical abilities.

Thyroid disease patients can experience a number of different complications as a result of their hypothyroid (underactive thyroid) or hyperthyroid (overactive thyroid) conditions. Two of these complications are nerve pain and dysfunction, referred to as "peripheral neuropathy" and muscle weakness with possible atrophy (shrinkage of muscles), referred to as "thyroid myopathy".

A path-breaking journey into the brain, showing how perception, thought, and action are products of "maps" etched into your gray matter - and how technology can use them to read your mind.

Psychiatrist and Director of the Bipolar Clinic and Research Program at Massachusetts General looks at the three new alternate—deemed miraculous—treatments for depression: ECT, Ketamine, and TMS. Depression affects eleven million people in the United States alone and 300 million people...

Our human brain is both unique and similar to that of other species. The only way we can trace its evolution is by comparing it to the brains of animals alive today. In this book, leading neuroscientist Rogier Mars offers an engaging account of the evolution of the brain by exploring the brains and cognitive capacities of animals from the humble sea squirt to the socially minded fox and the tiny shrew.

Hope for all those who want to meditate but feel they can't because they think too much: A remedy. Making friends with the infamous "monkey mind" to make it a means for healing and awakening. It's a common story. Someone wants to take up meditation, but they take themselves to be one of those...

Learn what decreases your happiness hormone (known as serotonin) and what happens when it is low. Find out the facts when it comes to serotonin and serotonin syndrome. Learn how serotonin works as a pain reliever. Learn the effects that serotonin has on anxiety and weight-loss. Discover the functions of cortisol and what it does to the body, learn how to balance, instead of removing, this hormone. Hear about the advantages and disadvantages, and learn what the signs of high or low cortisol are, so you can live a happier, healthier life.

Written by professor of cognitive neuroscience at UCL Sophie Scott and composed of 10 mind-blowing yet accessible essays, The Brain guides you through the astounding complexities of the organ that makes you, you. From diving into the networks of neurons that are vital to our functioning, to the way our brains differ from one another and how neuroscience is shaping up for the future, this book is a guide to our most powerful and awe-inspiring body part.

People behave in strange ways. We sometimes giggle when someone falls down, swear we've been to places we haven't, or continue believing in something despite scientific evidence to the contrary. For more than a decade, Scientific American MIND's long-running feature "Ask the Brains" has addressed questions from their readers on the quirks and quandaries of human behavior, psychology, and neurology. Here, in Ask the Brains, Part 1, they’ve compiled some of the best and most interesting inquiries about the human brain.

Remember that time you screwed up simple math or forgot the name of your favorite song? What if someone told you that such embarrassing "brain farts" are actually secret weapons, proof of your superiority to computers and AI? In Scatterbrain, we learn that boredom awakens the muse, distractions spark creativity, and misjudging time creates valuable memories, among other benefits of our faulty minds. Throughout, award-winning neuroscientist Henning Beck's hilarious asides and brain-boosting advice make for a delightful account of the most cutting-edge neuroscience.

“A fascinating look into the strange and sometimes unbelievable history of hypothermic medicine. Jaekl weaves together a story that is part history lesson and part science thriller. This is truly a must-read for any fan of science and science fiction!” —Douglas Talk, MD/MPH, chief medical...

You've probably seen it before: a human brain dramatically lit from the side, the camera circling it like a helicopter shot of Stonehenge, and a modulated baritone voice exalting the brain's elegant design in reverent tones... to which this book says: Pure nonsense.