Business Development Strategy

Since the groundbreaking work of Robert S. Kaplan and David P. Norton, the concept of the Balanced Scorecard has achieved increasing popularity in the business world. In this book, the authors draw on their extensive experience with scorecard projects to provide a step-by-step method for introducing the Balanced Scorecard into an organization. This book will provide senior and operational managers, consultants, and business academics with a comprehensive view of emerging Balanced Scorecard practice supported by both business advice and a theoretical foundation.

Harpreet Grover and Vibhore Goyal met in college and then spent the next decade of their lives building a company before exiting successfully. One way to tell their story is this: they had a dream, they followed it and, then, through perseverance, they made it come true. But that’s not really...

Extrayendo de los libros exitosos de John Maxwell, Liderazgo REAL explora principios eternos en el estilo único del doctor Maxwell. De manera concisa y directa, Maxwell se enfoca en las cualidades esenciales, necesarias y ya comprobadas de un verdadero liderazgo: influencia, integridad, actitud, visión, resolución de problemas, relaciones, desarrollo de equipos y auto disciplina. Esta serie en formato de audio, guía a los lectores a través de pasos prácticos para desarrollar el verdadero liderazgo en sus vidas y en las vidas de los demás.

The Art of War is an ancient Chinese military treatise dating from the fifth century BCE). The work, attributed to the ancient Chinese military strategist Sun Tzu (Sunzi), comprises 13 chapters, each devoted to an aspect of warfare and its application to military tactics and strategy. It contains a detailed analysis of the Chinese military, from weapons and strategy to rank and discipline as well as the importance of intelligence and espionage in war.

What is a personal brand? Can I build a personal brand? How does it help me? Why do movie actors, singers, TV anchors, and athletes earn millions of dollars? Could I be globally famous like them? Can I get better returns from my marketing? If any of these questions are swirling in your mind, this book has your answers. In one book, you get a completely new perspective to improve your life by building a valuable personal brand and gaining confidence, just as it has for countless others globally. Follow the easy step-by-step process and be amazed at the rapid results.

The need for this book is driven by the rapid pace of change and innovation in the business world. Traditional business models and strategies that may have worked in the past are no longer as effective, and new technologies and emerging trends are constantly disrupting the industry. To stay...

People all over the world have changed their marriages, careers, personal lives, and overall satisfaction with life through learning how to be faster thinkers, as this is an essential skill. With these five simple steps, you’ll learn: pоѕіtіvе thinking fоr bеttеr results, how tо thіnk your wау to success, rеаѕоnѕ fоr studуіng smarter, and much more.

In this transformative book, serial entrepreneur and leading digital venture builder in India Manish Vij chronicles his journey from modest beginnings to the heights of entrepreneurial success with disarming honesty. The story of outpacing circumstances unfolds through the launch of Kabadibazaar...

This book stitches together a complete design journey from beginning to end, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over twenty total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.

The ultimate toolkit to build your online business empire. Two manuscripts in one: The 8 Pillars of Social Media Marketing and The 12 Best Ways to Make Money Online.

As a fledgling doctor, what would you choose: practising medicine in rural India or going abroad in search of financial security? How would you face the people who depend on you if your wealth is wiped out in the stock market? How would you pursue a dream project, knowing the many challenges...

In 1868, Jamsetji Tata, a visionary of his time, lit the flame that went on to become Tata and its group of companies. This business grew into an extraordinary one. One that some may even call 'the greatest company in the world'. Over the decades, the business expanded and prospered under the...

What do I need to do? It's almost always the wrong question that an entrepreneur or a business leader asks when creativity seems to have been lost. When you're stuck and the journals and books you've been reading and going to the masterminds and conventions and seminars you've been attending...

Integrity and character matter. Without them, no amount of ability can get you anywhere. In addition, you need courage--courage to make difficult decisions and courage to oppose something if your conscience tells you that you are right'--Rahul BajajRahul Bajaj is a billionaire businessman, the...

Today, we are confronted with a lot of compelling career options, but with little guidance. The new age engagement models, such as working-from-home, freelancing, gig-workforce, moonlighting, co-working spaces, solopreneur and entrepreneur-in-residence, have ushered significant flux in both the...

In 2022, India, second only to the US, produced more unicorns than any other country in the world. Although ours is a vibrant ecosystem that encourages young minds to take the entrepreneurial plunge, the road ahead is full of pitfalls.Unlocking Unicorn Secrets captures the entrepreneurial...

Getting Dressed and Parking Cars captures the minute-to-minute, event-by-event, nail-biting business adventure of Alok Kejriwal’s fourth entrepreneurial venture—Games2win. The Walt Disney Company acquiredAlok’s previous company.Games2win has been creating car parking and dress-up games...

The Dolphin and the Shark is born out of Namita Thapar’s experiences of being a judge on Shark Tank India and running the India business of the pharma company Emcure as well as her own entrepreneurship academy. The book emphasizes how leaders of today need to strike a balance between being a...

This book takes an entertaining approach to teaching practical strategies for success in everyday decision-making. Its 101 lessons can change your life by teaching you to see competition from a completely new perspective. The book is full of stories, jokes, and quotes based on strategic principles that go back 2,500 years to Sun Tzu's The Art of War.

An exposé of the gender gap in entrepreneurship and a road map for a more inclusive and economically successful future for us all Journalist and professor Susanne Althoff investigates the obstacles women and nonbinary entrepreneurs—especially those of color—face when launching, funding, and...