Business Education

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.

In this highly useful guide, international literary agent Jennifer Lyons leads more than 30 expert contributors in demystifying the business side of writing for aspiring authors.Whether you’re unclear on what to expect from your first book deal or just a little puzzled by your editor’s whims, The Business of Writing is the book for you. In it, Lyons empowers aspiring and experienced writers with everything they need to know about the business of selling books, from publicity to the legal and financial aspects of the trade.

Here is a practical, useful, and easily understood exploration of the dynamic of choice and how the choices we make affect our everyday lives, for better or worse. Learning the relationship between the choices we make and the experiences we encounter is central to freeing ourselves from the illusion that we are victims of our circumstances. The Mind of the Soul: Responsible Choice is essential for all of us who wish to take charge of our lives.

A few years ago, lifestyle celebrity and TV pioneer Debbie Travis realized that she was no longer challenged by her wildly successful TV career, and she was so busy she was missing out on the people and things that made her happy. She dared to dream about a whole new direction in life - a plan to turn a 13th-century farmhouse in Tuscany into a unique hotel and retreat for people who need a change as much as she did. And now, after a crazy amount of work, she is not only living that dream but sharing it with others....

One L, Scott Turow's journal of his first year at law school and a best seller when it was first published in 1977, has gone on to become a virtual bible for prospective law students. Not only does it introduce with remarkable clarity the ideas and issues that are the stuff of legal education; it also brings alive the anxiety and competitiveness, with others and, even more, with oneself, that set the tone in this crucible of character building.

With her own life lessons and struggles, as well as stories from clients and friends, Gabrielle Bernstein teaches the listener to trade fear for love. Through a general view of a personal higher being, she leads with love without stepping on religious ground. Connection to the higher power through love, the greater good, and the individual's pursuit of enlightenment are her goals with this book. Much time is spent on how humans process emotions and default to fear.

Book summary of The Gifts of Imperfection by Brené Brown.

Conscious Living is a practical guide for the individual that brings new insights into a fundamental truth of daily life. Five simple lessons of "conscious living", rooted in the ancient traditions of Stoicism and Taoism, help us overcome obstacles and fears and awaken our own creativity.

The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this book will arm you with the skills you need to write better business communications. Inside you'll find: planning each communication; editing and fine-tuning your copy; building your personal brand with communications; writing bids, proposals, and reports; and more.

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a kidnapping negotiator brought him face-to-face with bank robbers, gang leaders and terrorists. Never Split the Difference takes you inside his world of high-stakes negotiations, revealing the nine key principles that helped Voss and his colleagues succeed when it mattered the most—when people's lives were at stake.

For over a century, The New York Times has been an iconic institution in American journalism, one whose history is intertwined with the events that it chronicles—a newspaper read by millions of people every day to stay informed about events that have taken place across the globe. In The Times, Adam Nagourney, who’s worked at The New York Times since 1996, examines four decades of the newspaper’s history, from the final years of Arthur “Punch” Sulzberger’s reign as publisher to the election of Donald Trump in November 2016.

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

Packed with interviews from best-selling authors, leading book editors from Penguin Random House, Simon & Schuster, HarperCollins, Hachette, and more, Get Signed is the indispensable roadmap you need right now to get noticed and become a published author.

This is the audio summary of Extreme Ownership, a book on leadership by two former US Navy SEALS, Jocko Willink and Leif Babin. The authors have translated their experiences on the battlefield into actionable steps toward leadership success in the business world....

We all know what is healthy to think and what is not, much like we know that eating an apple is better than gorging on donuts. But once we start thinking anxious thoughts, it is tough to move from disaster to reality. Our brain can ruin our day. The road map to happiness can be found in Freeing Yourself from Anxiety. Unlike most guides, Dr. Tamar Chansky’s book explains that the solution is not positive thinking but possible thinking. Armed with her strategies, listeners can achieve accurate perceptions of their lives that can liberate them from fear and perfectionism.

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.

We’re all afraid of something: beginnings, endings, changing, getting stuck. Fear doesn’t have to hold you back from happiness or success. You can change your relationship with fear. Susan Jeffers teaches compassionate concepts and highly effective exercises that help you unravel the complexities and reverse the effects of fear. You’ll learn the five truths about fear. You’ll see how to weed negatives out of your words and thoughts. And you’ll be able to develop goals that helps extend your self-imposed limitations.

Passing the CPA exam can change your life. It changed mine. This short guide provides you with the strategies and tactics, tips and techniques that I myself used to pass the CPA exam. I hope you find the ideas useful as you prepare to sit for, and pass, the exam.

This is an audio summary of Good to Great, a book that examines how good companies, mediocre companies, even bad companies can achieve enduring greatness.

Have you ever felt a subtle but persistent sense that, despite your achievements, you’re not quite where you want to be? Many leaders experience this undercurrent of restlessness—a feeling that something is missing, even in the face of success. But what if these feelings are signals, urging you to explore a deeper, more authentic version of yourself and unlock even greater opportunities?