Business History

For the first time in any modern language, a female scholar and translator reimagines The Art of War. Sun Tzu’s ancient book of strategy and psychology has as much to tell us today as when it was first written 2,500 years ago. In a world forever at odds, his rules for anticipating the motivations and strategies of our competitors never cease to inspire leaders of all kinds.

For the past 50 years, the business world has been dominated by the Milton Friedman financial capitalism economic model, which preaches that it is the "sole social responsibility of business to maximize profit for distribution to shareholders". This one-dimensional focus represents a grossly incomplete view of reality - there are many other factors businesses need to pay attention to if they are to thrive and endure.

Between 1800 and 1920, an extraordinary cast of bold innovators and entrepreneurs - individuals such as Cyrus McCormick, Brigham Young, Henry Wells and James Fargo, Fred Harvey, Levi Strauss, Adolph Coors, J. P. Morgan, and Buffalo Bill Cody - helped lay the groundwork for what we now call the American West. They were people of imagination and courage, adept at maneuvering the rapids of change, alert to opportunity, persistent in their missions.

Medieval people are often portrayed as having poor hygiene and table manners—licking their knives or throwing chicken bones on the floor. In the Middle Ages, however, such behavior was not tolerated. Medieval society cherished order in nearly every facet of life, from regular hand-washing to daily prayer. There were consequences if you didn’t adhere to the rules of good behavior: you wouldn’t be invited to the lord’s next dinner, you wouldn’t win the battle, and you wouldn’t win the lady.

During the Roaring Twenties, two of the most revered and influential men in American business proposed to transform one of the country’s poorest regions into a dream technological metropolis, a shining paradise of small farms, giant factories, and sparkling laboratories. Henry Ford and Thomas Edison’s “Detroit of the South” would be 10 times the size of Manhattan, powered by renewable energy, and free of air pollution. And it would reshape American society.

Part biography, part business how-to, and fully empowering, this audiobook is the perfect gift for future entrepreneurs...because you're never too young to dream BIG! With colorful portraits, fun interviews, and DIY tips, Girls Who Run the World features the success stories of 31 leading ladies today of companies like Rent the Runway, PopSugar, and SoulCycle.

White House, Inc. is a newsmaking exposé that details President Trump’s efforts to make money off of politics, taking us inside his exclusive clubs, luxury hotels, overseas partnerships, commercial properties, and personal mansions. Alexander tracks hundreds of millions of dollars flowing freely between big businesses and President Trump. He explains, in plain language, how Trump tried to translate power into profit, from the 2016 campaign to the ramp-up to the 2020 campaign.

Learn about the life and legacy of America’s most ruthless and successful business titan, and learn how to carve your own path to success using his priciples - if you dare! This is the man who started it all. His business acumen, determination, and ambition are unparalleled and still serve as inspiration for all others. Yet, despite his wealth, Rockefeller was a strikingly humble man.

Are your family business and wealth prepared for major transition? Everything is in transition. Look around.... Business is in transition. Family is in transition. And the thing that no one wants to truly admit.... Wealth is in transition. You will be faced with some very difficult choices in the months and years to come. Now is not the time to bury your head in the sand and pray that challenges in your family business will magically work themselves out. You must be strategic.

This slim primer distills Sharma's decades of experience into 10 rules for identifying nations that are poised to take off or crash. A wake-up call to economists who failed to foresee every recent crisis, including the cataclysm of 2008, 10 Rules is full of pioneering insights on signs of political, economic, and social change. Sharma explains, for example, why autocrats are bad for the economy; robots are a blessing, not a curse; and consumer prices don’t tell you all you need to know about inflation.

In Hope Is not a Method, Sullivan and co-author Colonel Michael Harper tell us how they kept the army well-trained and equipped for traditional functions while preparing it for a wide range of new and complicated missions, all in the midst of a dramatic reduction in both human and financial resources. Their approach is based on continuity and change: maintaining their focus on the army's historic vision and values while introducing new problem-solving techniques and training methods.

국민일보 미술 담당 손영옥 기자가 미술품 구매 대중화를 목적으로, 평범한 월급쟁이가 감상과 투자를 겸해 미술품을 사려면 얼마가 있어야 하고, 어디서 구입해야 하며, 어떤 기준으로 선택해야 하는가에 대해 답을 담은 『아무래도 그림을 사야겠습니다』. 저자는 빠듯한 월급 탓에 외투를 더 장만해야 하나 말아야 하나를 고민하는, 자신과 같은 처지의 직장인을 위한 미술품 구매 안내서가 필요하다는 생각으로 이 책을 출간했다.

전시회에 가는 것을 좋아하는 사람들은 많지만, 미술 작품을 구매해 재테크를 하는 사람은 드물다. 보통 미술 투자는 부자들의 전유물이라는 고정관념이 있기 때문이다. 『나는 샤넬백 대신 그림을 산다』를 출간한 저자 윤보형은 미술 투자인 '아트테크'야말로 주식과 부동산보다 보통의 사람들에게 적합한 재테크라고 말한다.

When the Greatest Generation came marching home, they buckled right down to work. Marching Up Madison Avenue is the story of one of those men. Richard L. Gilbert, born in New York, devoted Giants fan in the cheap seats of Coogan s Bluff; CCNY grad; soldier, returned home in 1946. He needed a job. He found one in advertising. You don t know his name (yet) but you ll recognize his work. In a 40-year career Richard Gilbert and his intrepid staff of copywriters, designers, and artists at Gilbert Advertising changed how Americans thought.

In the history of the Moody Bible Institute, founded in 1886 by shoe salesman turned revivalist Dwight Lyman Moody, Timothy Gloege finds an answer to why Christian ethics seem to go hand in hand with free-market capitalism.

Can hearing about a famous Civil War battle improve a teen's life? Instead of shouting "Boring!" at the very mention of history, it just got personal. If you enjoy fast-paced story-telling that inspires your very own self-discovery, illustrates character development, and prescribes elements for your own success, this audiobook is your daily companion. Jump to any chapter for a quick listen to expand your outlook and enrich your life with over 200 life lessons from 88 stories.

Artificial Intelligence is a field that developed so rapidly, that we didn’t even have the time to question its influence on our day-to-day lives. The benefits of its development boost are visible in many industries and, consequently, in our personal lives. Think about all the apps, tools, and technologies that ease and improve our daily activities.

Laine Griffey brings over 20 years of expertise in quality management, with a strong background in both operations and quality. With a career spanning diverse industries from plastics to automotive, Laine has consulted with numerous companies in developing and enhancing their quality management systems. Having worked at every level from the production line to management, and performing tasks ranging from internal audits to supplier quality assessments, Laine is a recognized authority in the field.

"Udyam Se Utkarsh: Vikas Ki Adviteey Kahaani" delves into the transformative journey of Indian entrepreneurship. This engaging narrative showcases visionary entrepreneurs who turned challenges into opportunities, fueling economic growth and innovation. Highlighting grassroots enterprises, the rise of startups, and dynamic business policies, the book offers inspiring anecdotes and practical insights. It serves as a blueprint for aspiring entrepreneurs and a testament to the resilience and creativity driving India's progress.

Entdecken Sie, wie Frauen den Arbeitsmarkt transformieren, in dieser umfassenden und detaillierten Studie, die ihre Integration, wirtschaftliche Bedeutung und ihren Kampf um Geschlechtergerechtigkeit untersucht. Dieses Buch ist eine unverzichtbare Lektüre, um die Trends der weiblichen Beschäftigung im Laufe der Zeit zu verstehen, indem die Ursachen und Folgen der beruflichen Segregation sowie die Barrieren für die berufliche Mobilität, wie die gläserne Decke und diskriminierende Praktiken, untersucht werden.