Business Management Creative

Esta obra propone un pensamiento diferente de liderazgo: innovar, pensar fuera de la caja, saber ser líder y no sólo mandar, pensar con creatividad y y ser humanista.

Nancy Lyons started her career not fitting in anywhere. She was a loudmouth, shared her ideas too much, and brought big energy. But there wasn't room for that in a traditional office. Nowhere did she ever feel empowered as an employee and valued for what she brought to work. So when she became a CEO and business owner herself, she set out to cultivate a work culture unlike anything she'd experienced before, starting with her mindset. In Work Like a Boss, she teaches everyone boss or not how to do it, too.

What’s the big idea? Jaime Cabrera has been asking this question and leading creative teams to the answer for over 25 years. Inspired by and featuring conversations with dozens of top creative directors from around the world on his popular podcast Confessions of a Creative Director, What’s the Big Idea is a must-have resource for any ambitious creative looking to advance their career as a creative leader at an agency, brand, or organization of any kind.

While writers, designers, editors, and other creative professionals spend years learning and refining creative craft skills, those skills do nothing to prepare us for the human, organizational, and operational challenges that come with promotions to leadership. And as your responsibility grows, it’s those organizational and leadership skills that will hold you and your team back.

In a world that desperately needs solutions, The Fixer offers a rare deep-dive into one of the most misunderstood personality types: the fixer. This groundbreaking book explores the double-edged nature of those wired to resolve, correct, and repair—whether for good, or for more hidden, disruptive motives.

In Creative Conflict, negotiation experts Bill Sanders and Frank Mobus use a dynamic, dialectical approach to show how negotiations are driven by competition and cooperation at the same time. They believe that when we tiptoe around conflict, we negotiate in a halfhearted way that limits our results. By contrast, creative negotiators probe and push until they hit a wall of disagreement, and then they figure out how to get past it.

The Innovative Team is an engaging business fable that reveals the impact our underlying work style preferences have on our teams and their results. The authors present a breakthrough thinking process for developing successful teams. They introduce a uniquely effective set of tools built on FourSight, a measure of problem-solving preferences field-tested by top consultants, which can help anyone from professionals to novices solve problems and achieve performance breakthroughs.

Art Thinking combines the mind-sets of art and the tools of business to protect space for open-ended exploration and manage risks on your way to success. Art Thinking takes you from "Wouldn't it be cool if...?" to realizing your highest aims, helping you build creative skills you can apply across all facets of business and life. Warm, honest, and unexpected, Art Thinking will help you reimagine your work and life-and even change the world-while enjoying the journey from point A.

Lethal Leadership is a collection of three books which will help you improve your leadership skills so you can better interact with people and create significant changes in your external environment. The world needs more leaders, and this collection will help you tackle the subject of persuasion and power from multiple angles. This bundle includes The Modern-Day Polymath, The Art and Science of Storytelling, and Street Smarts. The field of leadership is constantly changing; the upcoming leader should be dynamic and capable of adapting to the environment.

In this latest collection of real-life stories, Dave Trott provides lessons about problem solving and creative thinking that can be applied in advertising, business, and the wider world. With his trademark wit, wisdom, and critical eye, he shows how great problem solvers and creative thinkers are those who are not afraid to say “I don’t know."

A noted time management consultant shows how to identify goals, clarify priorities, and achieve an ideal balance among work, family, and play concerns. Creative Time Management for the New Millennium especially appeals to those who want a time management approach that offers more flexibility while still accomplishing business and personal goals.

This book is for every manager, leader, and entrepreneur who needs to rally a team, an organization, or themselves to think big and keep the flame of invention burning brightly while under suffocating pressure—which happens to be when you need creative problem-solving the most.

Iterate and Optimize is a behind-the-scenes peek into how indie publishing company Sterling & Stone grew their three-author team into a juggernaut, and a next-level guide for authors looking to explode their sales and do the same. In their cornerstone publishing guide Write. Publish. Repeat., best-selling authors Johnny B. Truant, Sean Platt, and David Wright explained how to build a thriving international publishing empire with no luck required.

In The Muffin Man Chronicles: Recipes for Entrepreneurial Success, Steve Marks, cofounder of Main Street Gourmet, details the ups and downs of starting and running a successful food company in Akron, Ohio. He tells the story of Main Street Gourmet's early days, its growth into a nationally distributed brand, and the high-stakes world of acquisitions. Along the way, he offers crucial tips and insights for aspiring entrepreneurs who may be looking to start their own company as well as entrenched businesspeople looking to elevate their game.

Work with Me Not for Me is your all-inclusive guide to developing your leadership and team-building skills. You will learn how to facilitate your personal success by creating an exceptional, disciplined organizational team built on truth, accountability, support, trust, and empowerment. You will learn how to build a culture where team members want to be more, do more, and earn more.

James M. Sweeney is a serial entrepreneur who started multiple companies that sold for billions, changed healthcare in America, and saved countless lives. Today, he mentors startup founders and other professionals in the art of failing your way to success. In this book, he will show you how to reframe anxiety and uncertainty into excitement for new beginnings. You will also learn the timeless wisdom of holding three crucial traits in balance: vision, humility, and the no-quit gene.

No star burned more ferociously than Judy Garland. And nobody witnessed Garland's fierce talent at closer range than Stevie Phillips. During the Mad Men era, Stevie Philips was a young woman muscling her way into the manscape of Manhattan's glittering office towers. After a stint as a secretary, she began working for Freddie Fields and David Begelman at Music Corporation of America (MCA) under the glare of legendary über-agent Lew Wasserman. When MCA blew apart, Fields and Begelman created Creative Management Associates (CMA), and Stevie went along.

Tanto si estás diseñando un nuevo producto como mejorando los procesos de tu empresa, aprovechar la creatividad de tu equipo puede ayudarte a resolver los problemas más complicados. La Serie Management en 20 Minutos de HBR te permitirá ponerte rápidamente al día sobre las habilidades de gestión más esenciales. Ya sea que necesites un curso intensivo o un breve repaso, cada audiolibro de la serie es un manual conciso y práctico que te ayudará a repasar un tema clave de management.

The Affinity Principle presents a formula for business success through a people-centric, mindful leadership approach. The Affinity Formula is simple: mindful leadership creates an incredible team performance, which leads to an awesome customer experience, and that yields great financial results. Grant asserts that when there is a strong focus on hiring, acclimating, and training team members, companies thrive. The right talent, doing their best work, makes management easy.

We all want to be a part of a thriving community. But, few of us know how to meaningfully contribute to the places where we live, work, learn, and play. Whether you dream of launching a community innovation center, want to enhance your town with colorful murals, or are simply looking to strengthen relationships with your neighbors, Designing Creative Communities is the guide for you. Award-winning community builder, Spud Marshall, coaches emerging leaders and community members alike through a simple process for how to transform your town into a creative place to call home.