Business Process

Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.

After revolutionizing the digital desk-log and then running some of the best performing dealerships in the country, Philip Cheatham returns with a step-by-step playbook, taking you on a journey to transform your dealership and accelerate your path to a top-performing store. No matter your product, your dealership size, or how well you're operating, this book will provide the processes to help you achieve your sales goals more rapidly than you ever thought possible.

The Effective Hiring Manager offers an essential guide for managers, team leaders, and HR professionals in organizations large or small. The author's step-by-step approach makes the strategies easy to implement and help to ensure ongoing success. Hiring effectively is the single greatest long-term contribution to your organization. The only thing worse than having an open position is filling it with the wrong person. The Effective Hiring Manager offers a proven process for solving these problems and helping teams and organizations thrive.

Peak-performance psychologist Dr Alia Bojilova draws on her work with the SAS, Olympic athletes, modern leaders and successful entrepreneurs to help you unlock your potential in everyday life. Guiding you through a four-step process - to develop clearer awareness, deeper belonging, broader curiosity and stronger drive - The Resilience Toolkit will help you to embrace the unknown with greater confidence and teach you to recover faster from setbacks.

Millions of subject-matter experts, functional leaders, requirements gatherers, and problem solvers have opportunities to influence every day. Instead, too often they merely respond to requests and take orders from their stakeholders. By not exercising their unknown superpower, they miss opportunities to break down silos, improve collaboration, and accelerate the best decisions for the organization. This book is designed to help people discover the most impactful approach to influencing without authority, coercion, manipulation or force.

Change is the essential goal of the counseling process. How can a Christian counselor facilitate such change? The answer, of course, may be found in Scripture, specifically in 2 Timothy 3:14-17. Professor, pastor, and well-known counselor Jay E. Adams bases his whole approach on Scripture. This...

Kaizen is the Sino-Japanese word for "improvement". In business, kaizen refers to activities that continuously improve all functions and involve all employees from the CEO to the assembly line workers. It also applies to processes that cross organizational boundaries into the supply chain. Kaizen focuses on continuous improvement and transforming your life to have the self-discipline to accomplish all set goals. The use of kaizen in business has proven to have very high results. This audiobook explores the history of kaizen, how to incorporate it, and how to use self-discipline.

The Fix Yourself Handbook is heralded as one of the most straight forward, and easy to apply self-help audiobooks. It presents The Process Way of Life, which has helped thousands to live happier, and healthier lives.

An inspirational tale of triumph over extraordinary setbacks, A Colonel & A Cowboy tells the remarkable story of rodeo great Stran Smith and retired U.S. Army Colonel J. Craig Flowers. Stran Smith’s journey to becoming a World Champion rodeo cowboy is woven together with Colonel Flowers’ experiences supporting some of the most elite teams in the world. Through dramatic, real-life storytelling and humor, these two native Texans offer a profound analysis of what it takes to move from great to elite: Mission, Mindset, and Process.

Why is it that so many companies accept mediocre hiring results as the norm? The answer is simple. It doesn't occur to them that, in fact, there is a process that virtually guarantees hiring the right person every time. To repeat: There is a process that virtually guarantees hiring the right person every time. That's what Match is about. Based on author Dan Erling's experience with best practices from more than 1,000 companies, Match gives you a rock-solid, practical process for hiring.

Transform your business without disrupting your daily operations—unlock the power of Kaizen, even in the most demanding environments. Are you a leader constantly seeking ways to enhance productivity and success but need help finding sustainable improvement strategies? Do you dream of embedding continuous improvement within your organization without overwhelming your existing workflows? You may also have encountered resistance to introducing new methodologies and need a compelling way to make improvements work in your unique setting.

You have a great product. You have top-notch talent. You have a process that’s been carefully mapped out. So, what’s missing? Executive, speaker, and leadership authority Billy Ray Taylor points to a lack of clarity on strategy that makes it impossible for your employees to understand how their activities fit within the company’s overall vision and to take true ownership of their careers. In this groundbreaking guide, Taylor reveals how his proprietary LinkedX Process can help your organization cultivate extreme ownership at every level, from top management to front-line employees.

People who are trying to solve tough economic, social, or environmental problems often find themselves frustratingly stuck. They cannot solve their problems in their current context; the larger system within which they are operating is too unstable or unfair or unsustainable. They cannot transform this system on their own or by working only with their friends or colleagues; the system is too complex to be grasped or shifted by any one person or organization or sector.

Learn a simple, four-step process “to improving your productivity, permanently - not just temporarily.” Many productivity solutions can offer short-term gains without any long-term efficiency. This can result in a lot of frustration and even overwhelm. Maintaining consistent productivity doesn’t have to be hard, especially if you have the right formula. This book covers those critical steps needed to help you find your equation.

Increase customer satisfaction and reduce cost! Increase revenue growth and improve productivity! This guide will provide you with the tools you need to work with Six Sigma and see an improvement in your business.

Biz Dev Done Right is devoted to helping business owners, sales VPs, and sellers uncover and manage the blind spots in the sales process that keep you from the success you deserve. Learn the practical and powerful information you need to immediately accelerate next level results. When business development is done right, there is no limit to what your company can accomplish!

Read by the author. Uncover the unique qualities within YOU that will lead you to find your true purpose, a meaningful career, and show you how to live your biggest life. I know I have a bigger purpose, but how can I find it? Dermalogica founder Jane Wurwand shows you how to turn your unique...

Most people are familiar with the concept and understand that fraud is prohibited by law. What many fail to appreciate, however, is that the law does not treat all frauds equally. In a perverse sense, the bigger the fraud, the more likely it is protected by the First Amendment and therefore legal. In addition to exposing the depths of the problem, Henricksen gives listeners a way forward. By revealing for the first time the root legal cause of the misinformation crisis and presenting novel solutions, In Fraud We Trust speaks to the present moment as it offers answers for the future.

Make Your Business Purposeful and Profitable At its best, business is both purposeful and profitable, dynamic and gainful, commercial and rewarding. Far from being opposites, good business and good behavior go hand-in-hand, and biblical principles can align with best practices. In Wisdom-Based...

Consistency is the baseline skill that unleashes all the others. Until this skill is mastered, true potential is never realized. Yet most people struggle to keep up any kind of consistent effort, especially when it comes to building their network marketing business. George Campbell readily admits for most of his life he had obvious talent and potential and yet, was infuriatingly inconsistent. Jim Packard on the other hand, is a man with an unbroken string of successes, in his personal life and in business. It is with their two perspectives that they share The Consistency Chain.