Business Storytelling

A well-crafted story has the power to literally mold reality, win over hearts, and change minds! The story is the most powerful tool humans have ever discovered. But what makes up a great, expertly constructed story? What’s the difference between a good story and really f--king great story?

Do you want to effectively grow and scale your business? The most effective way is through harnessing the power of PR and strategic storytelling. You can impact the lives of those you want to connect with as they discover how you can help them. In this book, Nicola J Rowley unpacks the important stages to follow when it comes to PR and why storytelling should be at the heart of all of your communications.

Required listening for any organization that interacts with the public - ranging from independent consultants to established large corporations and small businesses to new start-ups and nonprofits - The New Rules of Sales and Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape.

In che modo lo storytelling può attirare clienti, influenzare il pubblico e trasformare la tua azienda? "Il momento in cui assumi il controllo delle tue storie, assumi anche il controllo del tuo business e della tua vita". Ormai è risaputo che le storie sono lo strumento migliore e più innovativo in ambito di business e che lo storytelling è in grado di fare qualsiasi cosa, come aiutare i leader a potenziare le doti comunicative, motivare i team addetti alle vendite e ottenere nuovi clienti, strappandoli ai competitor.

Wie man ein Unternehmen aufbaut, ein Produkt entwickelt oder generell im Business Erfolg hat, zeigt iPod-Erfinder und Silicon-Valley-Ikone Tony Fadell. Ob Berufseinsteiger, die mit dem Gedanken spielen, ein Start-up zu gründen, Unternehmer, die überlegen, ihr Business zu verkaufen, oder Entwickler, die ein Produkt erschaffen wollen, das den Markt revolutioniert – die meisten stehen irgendwann vor Problemen im Businessalltag, bei denen ein guter Rat weiterhelfen würde.

Are you tired of miscommunications, awkward silences, and missed opportunities? Do you wish to master the art of connecting with anyone, anywhere? Look no further! "Master Effective Communication" is your comprehensive guide to becoming a communication virtuoso. In today's world, effective communication is the key to success in both personal and professional life. Whether you want to build stronger relationships, enhance your career, or simply become a more confident communicator, this book is your key to achieving those goals.

Learn the #1 secret of the top professional speakers in the world: how to craft and deliver a riveting story. Exceptional storytelling skills have been proven to build career success. Whether you are at a cocktail party, in the corporate boardroom, or in a routine meeting, your ability to craft interesting stories will have a measurable impact on your success. Learn how to harness the human psyche’s positive response to a good story.

Are you tired of giving average speeches and feeling nervous every time you have to speak in front of people? Imagine having the confidence and tools to deliver a powerful and engaging presentation every time. You’d get up in front of the audience and engage with them, hold their attention, and speak with clarity, composure and conviction. You EVEN start to enjoy yourself as you do! What you imagine is not a far-fetched dream but can become your everyday reality. With "The Young Leader's Guide to Public Speaking," you can learn to speak with success and become an extraordinary speaker.

When stories are used in business settings, we expect them to deliver more. We need stories to be remembered and repeated. That's a challenge. Using stories isn't as easy as it may seem, both in terms of shaping stories to align with business situations and telling stories that are compelling enough to repeat. In this audiobook, Sally solves both challenges by providing insights on the listener's perspective and concrete tools to shape storylines and stories that deliver impact.

In Story Like You Mean It, Dr. Dennis Rebelo helps you communicate with ease and connect with others by constructing a self-narrative with intention and purpose. At the intersection of academic theory and practical experience, Dr. Rebelo shares insights he has gained coaching clients on how to build and then share their life-work narratives. Students from the US Navy and CVS Health's Executive Learning Series for Diverse Suppliers have used Dr. Rebelo's Peak Storytelling model to navigate personal history, reflect on influential moments, and compellingly communicate their true value.

Te ha pasado que alguien te cuenta algo y que lo único que te viene a la cabeza es: “¿Y A MÍ QUÉ?”. Bueno, no permitas que le suceda así a tu audiencia cuando comuniques tus ideas o contenidos. Lo que tú quieres es conectar a nivel emocional, que lo que digasles importe y que mantenga su atención. ¿Cuál es el secreto? Entender qué es ESO que responderá al “¿Y A MÍ QUÉ?” de la gente que te escucha. Los principios que encierra esta poderosa frase son la clave para no solo contar historias, sino enamorar a tu audiencia con ellas.

Встречайте книгу «Расскажи мне» Томаса Пютчака — увлекательное путешествие в мир сторителлинга, который уже изменил правила игры в общении и убеждении. Истории — это не просто слова. Это мощный инструмент, который помогает вдохновлять, убеждать и строить связи. Именно поэтому в современном мире искусство рассказа становится обязательным навыком для всех, кто хочет быть услышанным.

Learn how to tell a good story with Your Story, Well Told! Jam-packed with some of the best storytelling strategies, this manual gives creatives the confidence bump they need to make the sale, land the client, propose a toast, or impress their date. The following is (not) a work of fiction. We've all got stories to tell - but how do you make your story the best story? In Your Story, Well Told!, The Moth veteran Corey Rosen inspires you to get on stage and tell your story.

You need to know about this. They're calling it the biggest business skill of the next five years. To explain the abstract, or the complex, we need to use stories. This short Two-Minute Solution will give you practical, step-by-step ways to increase your effectiveness with stories tactically woven into your regular business writing.

El arte y la ciencia de contar historias es un libro práctico que te enseñará a contar mejores historias en conversaciones, reuniones de negocios, en puestos de liderazgo y para la creación de marcas. La Era de la Información ha terminado y ha comenzado la Era de la Narración. Adéntrate en la nueva era con la máxima confianza.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.

In The Narrative Edge: Authentic Storytelling that Meets the Moment celebrated writer, interviewer, and speaker Dr. Rod Berger delivers an inspiring and practical discussion about the rebirth of stories in our society's collective consciousness. The author explains how great stories are woven into corporate strategy, educational curricula, social media platforms, and more, and how to tap into those stories to connect with your audiences.

No one likes to be sold to, but everyone loves a great story. That’s why average brands pitch, but smart brands communicate. Get ready to rise above the average.

Step Into Your Brilliance will...Reveal the solution and simple process to becoming "The Expert" in your industry! Burst your limiting beliefs around becoming a positive storyteller and successful social media entrepreneur! Teach you how to rapidly grow the right network that will explode your business! Show you how to create a magnetic pitch that will attract prospects and leads wherever you are! Give you the tools and resources to manage your business...and much more!

Storytelling is an essential business skill. We use stories in a variety of ways to attract customers, partners, investors, and build our team. Your audience needs to understand why you do what you do, and your powerful storytelling skills must emotionally hook them. A pie chart can’t communicate emotionally the way stories do. This book will teach you how to put your listeners in a “Mind Movie” so that they see it, taste it, smell it, touch it, and most of all, feel it—so that your leadership becomes magnetic, memorable, and impactful to drive the results you seek.