Business Strategy

Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.

A powerful manifesto for CEOs and employees alike: Influential and award-winning business leader Margaret Heffernan reveals how organizations can build ideal workplace cultures and create seismic shifts by making deceptively small changes. By implementing sweeping changes, businesses often think...

52 Big Questions for Business Leaders isn’t just a collection of prompts and provocations—it’s a guide to sharper, more intentional thinking. Whether you’re leading a start-up or a global enterprise, the questions in this book will help you pause, reflect, and lead with clarity. Drawing on decades of leadership experience, Mike Stopforth infuses wisdom, wit, and practical insight into the art of inquiry—because crafting big, beautiful questions is a skill worth mastering. This isn’t a book to listen to once; it’s a tool to return to whenever you need fresh perspective, focus, or inspiration.

Best-selling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C, are not designed for service - to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference.

High Noon has established itself within the United States hard seltzer market as a low calorie alcoholic beverage with no added sugar as well as being gluten-free. In this book, we are going to talk about business ideas that may bring High Noon soft drinks to Britain and build a market there! We will analyze the economic factors, marketing in UK, and SWOT model. Let's take a closer look and break down the details of our expansion!

Shift your strategy downstream. Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again. Products are important, of course. For decades, businesses sought competitive advantage almost exclusively in activities related to new product creation. They won by building bigger factories, by finding cheaper raw materials or labor, or by coming up with more efficient ways to move and store inventory - and by inventing exciting new products that competitors could not replicate.

Are you tired of slogging through your 9-to-5 job and are looking for a better, more lucrative source of income? You’re about to discover powerful insight into the CDL business that has been buried deep within the hearts of the millionaire truck drivers. Truckers are the lifeline of any country. Food, fuel, fashion – you name it! Everything depends on the trucking industry to move cargo from point A to point B. The CDL business is one of the biggest cash cows in the world, eyeing a market worth of over $730 billion in the U.S. alone.

A business strategy consists of certain guiding principles that helps an organization make quick and accurate decisions. Since an organization is nothing without its people, strategy is essentially human centric. It is about how people in an organization should make decisions and allocate...

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

Strategic initiatives are where the rubber meets the road when it comes to putting strategy into action, and leading a critical initiative may be the key to propelling your career forward. Yet managing a cross-functional team on a high-profile project can present a multitude of challenges and risks, causing even the most experienced manager to struggle.

Autorul sistematizează informațiile necesare și, în același timp, ne arată capcanele care ne pândesc atunci când pornim o afacere. În plus, fiindcă deja suntem obișnuiți să ni se spună ce să nu facem, ne propune soluții care și‑au demonstrat eficacitatea de-a lungul deceniilor. Ne dezvăluie adevăruri contraintuitive șocante, precum acela că perioadele de șomaj ridicat au dus, în general, la înflorirea bursei și ne explică de ce unii specialiști renumiți tind să ia decizii proaste.

Business Turnaround can take many different forms. It is actually another name for Change Management after things have gone bad. But it always starts with Management recognizing that improvement is necessary. Sometimes the cash flow dries up, other times, it is the bank insisting on a new Business Plan or worse withholding needed money or mortgage and insisting on a change in Management.

From the legendary investment guru Devina Mehra--one of the most powerful women on Fortune India 2022 and one of the only two women to receive a gold medal in the history of IIM-Ahmedabad--Money, Myths and Mantras answers some of the most difficult yet pertinent questionsabout investing.How do...

As IMD professors Goutam Challagalla and Frédéric Dalsace show in this eye-opening and practical book, it's due to a basic strategic misalignment and a misunderstanding of what actually drives customers' purchase decisions.

The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests.

The Success Equation reveals how the right mindset, strategy, and daily action create lasting achievement. In this practical and inspiring audiobook, Dr. Bhaskar Bora combines psychology, motivation, and real-world examples to show that success is not luck—it is a formula you can follow. Listeners will discover how to shift mindset, build winning habits, and execute clear strategies that turn ambition into reality. With insights on resilience, decision-making, and personal growth, this audiobook is both a motivational boost and a step-by-step roadmap for high performance.

Whether it shows up as stress, top-down leadership styles, drama, or uncertainty, fear kills good decision-making, dampens morale, lowers employee engagement, and hurts bottom-line growth. The good news is that there's an antidote: Freedom at Work. In this groundbreaking book, Traci Fenton brings together decades of original research, based on her team's work with hundreds of top companies around the world, such as The WD-40 Company, Mindvalley, DaVita, Menlo Innovations, Zappos, HCL Technologies, and more, revealing the proven pathway to leadership success.

What’s the worst thing you can hear when you have a good idea at work? “That’s not how we do it here!” In their iconic bestseller Our Iceberg Is Melting, John Kotter and Holger Rathgeber used a simple fable about penguins to explain the process of lead­ing people through major...

People all over the world have changed their marriages, careers, personal lives, and overall satisfaction with life through learning how to be faster thinkers, as this is an essential skill. With these five simple steps, you’ll learn: pоѕіtіvе thinking fоr bеttеr results, how tо thіnk your wау to success, rеаѕоnѕ fоr studуіng smarter, and much more.

The world of work, the way we work and we, who work, will continue to evolve. From commuting to large industrial units, to operating from structured cabins and now from homes―every change has brought its set of challenges. It has become imperative for humans to be at the forefront of it.Human...