Business Words

Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Word of mouth is directly responsible for 19% of all purchases, and influences as...

Reports, emails, business plans, meeting minutes, journal articles, reviews, speeches and presentations: business writers have to write any or all of these, and write them well. Good business writing saves time, money and gives a positive and professional impression of you and your organisation - while poor written communications cause problems ranging from irritation through to complete project failure. But writing effectively for work is not a mysterious gift; it's a skill that can be learned....

Language is a powerful tool that can unite, engage, and move people to action. It’s all in what you choose to say, and how you say it. In this practical, accessible guide to having more powerful conversations, leading evidence-based coaching expert Haesun Moon offers a set of powerful words or phrases—one for every letter of the alphabet—to help you move others toward greater purpose and accomplishment.

One Word explains how to simplify your life and business by focusing on just one word for the entire year. The simplicity of choosing one word makes it a catalyst for life change. Clutter and complexity lead to procrastination and paralysis, while simplicity and focus lead to success and clarity. By celebrated authors Dan Britton, Jimmy Page, and Jon Gordon, One Word That Will Change Your Life shows you how to cut through to the core of your intention for the next year.

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.

With his trademark humor and flair, bestselling linguist John McWhorter busts the myths and shares the history of the most controversial language topic of our times: pronouns The nature of language is to shift and evolve—but every so often, a new usage creates a whole lot of consternation...

Discover the transformative power of words and conversations in The Power of Words, the profound and inspiring international bestseller by renowned neuroscientist Mariano Sigman. 'A comprehensive toolkit for anyone looking to elevate their communication and improve themselves' – Matt Abrahams...

Master the art of powerful communication and unlock your full potential. In today's hyper-connected world, effective communication isn't just a nice skill to have—it's the cornerstone of personal and professional success. Drawing from decades of entrepreneurial experience, John A. Brink reveals how mastering communication can transform your career, relationships, and life.

If you are experiencing anxiety, dealing with fear or hopelessness, having problems with health, going through a career crisis, suffering grief after the loss of a loved one, or simply looking for encouragement and inspiration, Words That Heal offers comfort, support, and understanding.

After examining the lives of hundreds of historical, biblical, and contemporary leaders, Dr. J. Robert Clinton gained perspective on how leaders develop over a lifetime. By studying the six distinct stages he identifies, you will learn to recognize and respond to God's providential shaping in your life, determine where you are in the leadership development process, identify others with leadership characteristics, and direct the development of future leaders.

Discover the secrets of written persuasion!

Word Power is an easy-to-follow series of vocabulary lessons from master linguist Peter Funk. His proven techniques will dramatically help you to improve your vocabulary and express yourself more clearly and forcefully. You will also gain the confidence that comes from having exactly the right...

“Evan consumes so much content and then knows how to DJ it to inspire people.” —Gary Vaynerchuk, New York Times bestselling author of #AskGaryVee and Jab, Jab, Jab, Right Hook In this bold and empowering guide, entrepreneur and social media sensation Evan Carmichael shares the secret...

Twenty-two famously successful men and women share their personal stories of success, their wisdom, and their most valuable advice to help you navigate your own career journey ahead with confidence, purpose, and direction. This book offers practical, fundamental guidance for anyone who aspires to enjoy true success and happiness in their work and life. It also provides valuable advice for parents on how to inspire and prepare their children.

Instant Wall Street Journal bestseller! From the first female real estate broker on Million Dollar Listing LA, a no-nonsense guide to analyzing big egos, deflecting power plays, and taking control of any room. Behind Tracy Tutor's on-screen persona is an uncanny knack for projecting confidence...

George Kohlrieser - an international leadership professor, consultant, and veteran hostage negotiator - explains that it is only by openly facing conflict that we can truly progress through the most difficult business challenges. In this provocative book, he reveals how the proven techniques and psychological insights used in hostage negotiation can be applied successfully to any personal or business relationship.

We all have the power to change our lives and our relationships with the words we speak. Many of us float through life proclaiming only the things that we can see. However, we have a God-given ability to partner with the Holy Spirit to affect the world around us with our words. Once we understand God’s perspective, we can speak life into every part of our existence.

Any organization can win more customers and increase sales if they learn to be more strategic with their customer service. When customers complain, employees respond. The typical service model is riddled with holes. What about people and businesses who never speak up, but never come back? Learn...

In Branding Basics for Small Business, marketing expert Maria Ross shares real-life examples and expert interviews to show how organizations of any size can create a winning brand. Small businesses, start-ups, and nonprofits enviously watch the big guys create tribes of loyal followers. How do they do it? What can time- and resource-strapped organizations learn from them? The secret is starting with a strong brand strategy, which goes far beyond a logo.

Bill Cates’ newest book, The Language of Referrals, is your blueprint for finding the right words and phrases to elevate your referability, confidently ask for introductions, address concerns and objections, and turn the willingness to refer into effective connections with your new prospects.