Car Business

A high-octane polemic against cars—which are ruining the world, while making us unhappy and unhealthy—from a talented young writer at the Economist The automobile was one of the most miraculous inventions of the 20th century. It promised freedom, style, and utility. But sometimes, rather...

For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and misunderstood. Until now. Since its birth as a motorcycle company in 1949, Honda has steadily grown into the world’s fifth largest automaker and top engine manufacturer, as well as one of the most beloved, most profitable, and most consistently innovative multinational corporations.

"Most people invest in the usual assets: real estate, gold, mutual funds, fixed deposits and stock markets. It's always the same four or five instruments. All they end up making is a measly 8 to 12 per cent per annum. Those who are exceptionally unfortunate get stuck in the middle of a crash and...

How to Start a Home-Based Car Wrapping Business is your comprehensive guide to transforming your passion for design and automobiles into a successful venture. This book provides practical advice and insights for starting and growing your car wrapping business, including tips on equipment, marketing strategies, and client acquisition. Learn how to set up your workspace, develop your brand, and become part of this booming industry. Perfect for entrepreneurs with a flair for design and a love for cars, this guide will help you wrap up success from the comfort of your home.

The sweeping biography of the enigmatic racer and sports car mogul who built the Ferrari brand—the inspiration for the major motion picture Ferrari directed by Michael Mann—featuring a new foreword and epilogue Genius? Tyrant? Power broker? Enzo Ferrari is the impressively researched, fully...

Most desk managers believe that printing out a foursquare or saying "no" to a salesperson on a proposed deal makes them a strong team member. In reality, what makes a great desk manager is the ability to be a rainmaker. If you've wondered what it takes to grow a dealership without all the fancy advertising and gimmicks and why your role as desk manager is critically important, this comprehensive pocket guide is for you.

Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company - and the cars it produces.

Whether it's radio and TV ads for your store to video interviews and blog posts featuring employees, customers, and community partners, I'll help you create the content you need to tell the story you want to tell. In my personal life, I've survived cancer...twice. I've had a gun held to my head and a knife held to my throat. My #1 best-selling books have received glowing reviews from around the world thanking me for the actionable, life-changing ideas they present.

Brought to you by Penguin. From the high-octane, high stakes world of F1, these are the key lessons learned at the top level of the sport – and how to take them out of the pitlane and make them work for you Foreword by JAKE HUMPHREY, author of HIGH PERFORMANCE F1 teams operate at the highest...

How to Start a Mobile Car Wash Business by VentureNest Books is a comprehensive guide aimed at aspiring entrepreneurs looking to launch and manage a successful mobile car wash venture. This book serves as an essential resource for those unsure about the process of starting a car wash business, addressing common pain points such as initial investment, attracting customers, effective marketing, and efficient management of daily operations.

A deep dive into the race to develop and perfect the driverless car—an innovation that promises to be the most disruptive change to our way of life since the smartphone—by a veteran insider of the automotive and tech worlds In Autonomy, former GM executive and current advisor to the Google...

Alex Davies tells the “illuminating and important narrative” (Steven Levy, author of Facebook: The Inside Story) of the quest to develop driverless cars—and the fierce competition between Google, Uber, and other companies in a race to revolutionize our lives. The self-driving car has been...

An exclusive look at one of the world's most successful and controversial companies and the mysterious family behind it.

Dale Pollak, innovator and leader of the automotive sales and management industry, will once again, have you rethinking how to manage the used car business. More than a how-to business book, Gross Deception is a story of finding a problem in the reliance on gross profit and the trials to create a solution. This thoughtfully written book not only shows you the trial and error of potential answers, but also how to apply the answer that culminated from years of work.

Whether you're living paycheck to paycheck or just trying to make smarter financial choices, let award-winning writer and Washington Post columnist Michelle Singletary show you the practical steps you need to take for the financial peace you long for. In The 21-Day Financial Fast, Michelle...

From an award-winning journalist comes this real-life cloak-and-dagger tale of Vera Atkins, one of Britain’s premiere secret agents during World War II. As the head of the French Section of the British Special Operations Executive, Vera Atkins recruited, trained, and mentored special...

It is not hard to become a used car dealer even if you are on a tight budget. As far as the income potential is concern, it is higher than most other side gigs you will find. Just imagine this, you buy a 6 years old Toyota Camry with 87K miles for $4,500, you bring it home, clean it up, fix few minor scratches, wash it wax it, then put it up for sale on Craigslist for $7100. In the first three days you get a few calls, and after 4 test drives, you sell it for $6,600.

Ed Whitacre is credited with taking over the corporate reins at General Motors (GM) when the automotive manufacturer was on the brink of bankruptcy during 2009 and turned the company around in magnificent fashion. In this business memoir, the native Texan explores his unique management style...

Packed with intrigue, high-stakes schemes, and adrenalin-fueled action on-and-off the track, the brilliant and gripping inside story of Formula One’s most fascinating, swagger-rich, and win-at-all-costs team, Red Bull, now celebrating its twentieth anniversary. A propulsive, dramatic thrill...

Managing your money and finances can be stressful and can take a toll on your relationships and well-being. But it doesn't have to be that way. Join certified financial coach and mom Jessi Fearon as she helps you get a handle on your finances and lays out the doable steps her family took to pay...