Career Design

We can't predict the future, yet we do it all the time. We organize projects, events, days, weeks, and years. We plan to buy a home, build a career, travel, get married, raise children, teach a class, retire, or get in shape. Our ability to model the world as it is and might be is a gift, but mental time travel is also really hard. Fortunately, since planning is a skill, everyone from playful improviser to rigorous planner can greatly improve, if they are ready to learn.

This super-practical guide to personal success is packed with no-nonsense tips that will get anyone where they want to be in business and in life.

The co-founders of the hugely successful Who What Wear empire share their best career advice for smart, stylish, self-starting women of all professional levels. In The Career Code, the third audiobook in the smash-hit Who What Wear series, fashion and digital entrepreneurs Katherine Power and Hillary Kerr bring you the Everygirl's guide for creating your own professional success, on every level, flawlessly.

While working together at a Los Angeles boutique, Pamela Skaist-Levy and Gela Nash-Taylor became fast and furious friends over the impossibility of finding the perfect T-shirt. Following their vision of comfortable, fitted T-shirts, they set up shop in Gela’s one-bedroom Hollywood apartment with $200 and one rule: Whatever they did, they both had to be obsessed by it. Pam and Gela eventually sold their company to Liz Claiborne for $50 million, but not before they created a whole new genre of casual clothing that came to define California cool.

In this audiobook, award-winning international accessibility thought-leader Jonathan Hassell shows you how to transform your organisation to consistently and cost-efficiently create websites, mobile apps and other digital products that are usable for all of your customers. Inclusive Design for Organisations gives you a clear, strategic business-aligned framework how to embed accessibility policies and processes consistently throughout your organisation, and how to measure the return on your investment.

Design sprints provide a problem-solving framework to get answers quickly and effectively. Learn to run sprints in any organization to reduce politics, increase collaboration, and put the focus on outcomes.

This book guides listeners through best practices around planning, designing, building, and implementing a design system, with insights and first-hand experiences from lead designers at Shopify, Google, Apple, Twitter, and LinkedIn.

Are you a personal trainer? Are you looking to grow your business, but are not sure how to get started? Then this short book is for you. 14 Ways To Get More Personal Training Clients helps you understand what you need to do in order to scale up by recognizing the type of business that you have and then choosing the right strategy. It helps you navigate through the complexities of promoting yourself in this digital age, and provides step-by-step instructions for social media marketing.

This book debunks the myth that leaders need to be creative like designers to apply design thinking. Applying design approaches and practices to organizational leadership is not just about its leaders becoming more creative. It is definitely not about the person at the top coming up with the grand answer. Design thinking starts with the 'pain point' related to the problem you are trying to solve. You get to the heart of the issue. It is a collaborative effort that neatly leads stakeholders and representatives affected by the problem to design novel leadership solutions that work.

Design Thinking is exponentially transforming how brands operate in a positive way. It is changing the way in which businesses develop solutions. It is a user-centric approach that makes doing business easy for both brands and clients. Mastering Design Thinking can change the way businesses think and helps in better understanding of the client’s need. It adds value to the business and works in the growth of businesses.

RAISE Your Value is the ultimate guide to elevating Architecture and Engineering firms out of the trap of commoditization. Learn how to Uncover Hidden Value, Design a Winning Advantage, and Charge More. As your firm pursues business, your staff must navigate difficult conversations around fees and pricing every day. Pressures from existing and potential new clients to lower fees often force your team to give away profits and avoid asking for change orders to get the work and “be competitive.”

Design thinking is not a new idea. Companies like Apple and Amazon constantly apply the design thinking philosophy from developing new products to design services to serve their customers better. It is a time-tested strategy, and now you can apply it in your business to achieve spectacular outcomes.

This book employs scientific evidence to examine why humans tend to make poor investment choices. Most investors continue to see their investment results harmed by the book’s two main themes: fear and greed. Fear and greed are human emotions that are as old as history, even prehistory. The bible also cites fear, greed, envy, and desire as destructive influences, so this has been going on for a long time.

The most effective communicators in the world all structure their messages the same way, by designing for simplicity. But the problem is, simple is hard work. Our brains are programmed to complicate. Our world incentivizes more, more, more. It takes deliberate, intentional effort to communicate in a way that seems effortless. In Simply Put, award-winning marketing entrepreneur Ben Guttmann unveils a five-part framework that allows anybody to communicate with clarity. With this book, you'll be able to design messages that are beneficial, focused, salient, empathetic, and minimal—and that work.

Life is built one conversation at a time. Learn which conversations matter, how to transform those conversations, and balance them all while leading change. Human beings are conversational animals. Every day we're in constant communication with ourselves, other people and the world around us, and while not all conversations may seem important, they all have the potential to transform our personal, professional and cultural lives for the better. This book explains how conversations work and offers practical advice on how to improve the quality of our exchanges.

In a series of fascinating tales, Gene Kohn explains how he helped build one of the most successful architecture firms in the world, offering inspiring lessons on business leadership and design innovation that can be applied to many fields.

Forthright and engaging, Kohn examines both award-winning achievements and missteps in his 50-year career in architecture. In the process, he shows how his firm, KPF, has helped change the buildings and cities where we live, work, learn, and play.

To reach today’s customers and influence their purchases, marketers and market researchers need to understand and harness the power of applied behavior psychology and behavior economics to break through these nonconscious filters and drive purchase behaviors - a process called behavior design. In Marketing to Mindstates, Will Leach, founder of TriggerPoint Design, a leading behavior research and design consultancy, demystifies this nonconscious filter and explains how to bypass it, introducing listeners to temporary moments of influence called mindstates.

Creative problem-solving is at the heart of innovation, and some of the world's most innovative companies are very systematic in following this approach. Most people would assume that creativity and discipline can't coexist, and that only when resources are replete and the talent best-in-class can one be creative. But nothing could be further from the truth. In fact, creativity thrives amid constraints and calls for great discipline.

さっそくですが問題です勝てるホームページの設計は次のうちどれでしょう デザインに徹底的にこだわり誰に見せてもオシャレなサイトだねと言われるホームページ ＳＥＯを重視して特定の分野でキーワード検索位を狙って作成するホームページ 儲かっている競合他社を参考に細部を自社仕様に変更して作成するホームページ セールスライティング重視でデザインよりも言葉の力でコンバージョンさせたホームページ 売れるLPのテンプレートにあてはめて作ったホームページ 答えは出ましたでしょうか 正解は……どれもハズレですこれらのホームページの設計にはある視点が欠けています そうですどれもどうするかという視点しかなく誰に何をがありませんよね少しおおめに見たとしても誰にという視点が欠けていますこうしたWEBサイトには戦略がありません しかし世の中の多くのＷＥＢ制作現場を見渡してみてください割がどうするという視点しかないと思いませんか オシャレなホームページＳＥＯに強いホームページ売れるホームページテンプレート……

In Get More Clients for Web Design or Development, author Dekker Fraser draws from both top-line marketing training received while earning his Master's degree at Kellogg School of Management and years of web design business experience to offer you a proven and powerful specialized website development business model that will draw new high-paying clients, encourage referrals, and guarantee customer loyalty, so those high-paying clients come back to buy more high-end websites from you.