Career Design

We've interviewed industry experts, studied the research, and written one of the first comprehensive guides to crafting, revising, and delivering online presentations that are engaging and effective. Our book examines all aspects of presenting online, from the planning process, to designing your environment, to selecting images and text on your slides, to the principles of delivery - all adapted to the nuances and new norms of presenting in an online setting.

自由自在の「創造力」をその手に！アップルの創業者スティーブ・ジョブズや、アマゾンの創業者ジェフ・ベゾスなど、「世界を変えた」イノベーターの思考方法を子細に分析すると、共通する5つのステップが浮かび上がってくる。

It has never been harder to see what's happening around us, interpret information efficiently, and develop strategies that are executed in a successful way. This is partly down to the speed of change and also down to the mindset about change that is common amongst large and small companies. To them, change is seen as the enemy. This book proposes a role reversal and gives people a brand new methodology as a practical guide in how to use change as a fueling mechanism to generate outstanding business success.

直売所、マルシェ、ECサイトで農産物を売りたい人、必見！農業で価格競争せずに勝つ方法を、ブランディング、マーケティング、デザインの視点から大公開！

With Expand: Stretching the Future By Design, authors Jens Martin Skibsted, a multiple-award-winning designer, entrepreneur, and design philosopher, and Christian Bason, political scientist and CEO of the Danish Design Centre, take listeners beyond "design thinking" to challenge current habits and carve out new space for more sustainable innovation. From transforming the ways we do business and reimagining health care, to creating planet-restoring housing and humanizing our digital lives in an age of AI, Expand explores how expansive thinking across six key areas.

Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth. Today, products need to grow their user bases...from scratch, again and again. This book is a guide to the vital work of shaping a product into its sustaining engine. It’s a design-focused companion to methodologies like product-led growth.

Brandjam, the follow-up to the groundbreaking best-seller Emotional Branding, presents a powerful new concept from renowned designer and business guru Mark Gobe. The Brandjam concept is about innovation, intuition, and risk. Gobe explains how design is the "instrument" companies can use for jazzing up a brand - how design puts the face on the brand and creates an irresistible message that connects buyers to the product in a visceral way.

“Know thyself” (Know thy business!) Discover your own unique strategy to create an enterprise that embodies you, affords prosperity, brings the right people into your life and serves a community of people who desire your products and services. Otherwise known as The Zen Side of business ownership.

Money Anxiety is a behavioral economics book exploring how financial anxiety impacts consumer behavior. The book explains why we make instinctive financial decisions, why we are more risk averse when stressed, and why we hate to lose more than we love to win.

Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you're not around? Without defining experiences, brands will become victim to whatever people feel and share. In an always-on world where everyone is connected to information and also one another, customer experience is your brand.

This book employs scientific evidence to examine why humans tend to make poor investment choices. Most investors continue to see their investment results harmed by the book’s two main themes: fear and greed. Fear and greed are human emotions that are as old as history, even prehistory. The bible also cites fear, greed, envy, and desire as destructive influences, so this has been going on for a long time.

We can't predict the future, yet we do it all the time. We organize projects, events, days, weeks, and years. We plan to buy a home, build a career, travel, get married, raise children, teach a class, retire, or get in shape. Our ability to model the world as it is and might be is a gift, but mental time travel is also really hard. Fortunately, since planning is a skill, everyone from playful improviser to rigorous planner can greatly improve, if they are ready to learn.

「AIのビジネス実装」の最前線を熟知する2人が明かす圧倒的な競争優位を築くDX時代の戦略フレームワーク!

The future of marketing is mobile, with 75 percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone for activities other than talking. To traditional marketers unfamiliar with the special challenges of mobile marketing, this territory feels complicated and even frightening. Mobile Magic provides a bird's-eye view of the process of creating great mobile marketing from one of the world's most experienced and successful practitioners.

We've been told that working harder and smarter is the only way to succeed in business and life. But it's not true. Hustle culture is causing burnout and pain in our lives, making us feel divided. What if instead we focused on working creatively with others? And asked How can we shape cultures people love? There is hope in co-creation. Brave Together is a deep exploration into how we can live and lead as co-creators, filled with unexpected stories, powerful principles, and a future-oriented framework.

The book is written for, and from, practitioners of design and development, and reveals a proven methodology for success. All of the case histories were recognized as both award-winning products, to include the prestigious Edison Awards, as well as successfully winning in the marketplace.

If you have ever wondered what goes into an awesome resume, look no further. You will find the complex and often conflicting advice on crafting the best possible resume broken down in just seven easy steps. Giving you an unparalleled deconstruction of modern resume building, no promotion, job transition, or career change will pose a challenge once you are done. After allying all the information in this guide, the only thing left will be the interview!

新規事業で成功したいなら、まずは組織の「土づくり」から。豊かな発想が自然にやってきて、失敗も“養分”となるような「場」とは?新規事業施策の現場では、アイデア出しの方法論やフレームワークを学んだり、アイデアを磨き上げて事業化したりするプログラムが組まれています。

“会社は育ててくれない”時代のなかで、成長の「機会」と「時間」を自らつくり出す「働きかたのデザイン」の入門書。

People Operations explains how leaders at small- and medium-sized businesses can stop spending time on HR administration - "paperwork" - and start focusing on the "peoplework" that truly fuels employee growth and productivity. Authors Jay Fulcher, Kevin Marasco, and Tracy Cote provide listeners with a playbook for creating a massive competitive advantage by eliminating antiquated approaches to HR. The book takes a look at how work has changed and what companies need to do about it, and the new approach they must take to processes, systems, and best practices.