Career Growth

Why the best way to drive growth might be to focus rather than expand When Sanjay Khosla took charge of developing markets for Kraft Foods in 2007, the business was floundering. Six years later, annual sales had soared from $5 billion to $16 billion with significant improvement in profitability. The secret? Making fewer, bigger, and bolder bets and stopping a lot of small stuff. Kellogg School professor Mohanbir Sawhney discovered a similar formula for stellar results - focus and simplicity - in advising Fortune 500 companies.

The real-world, battle-tested concepts in this book focus heavily on influencing your buyer’s psyche (i.e. their “operating system”) so that you enjoy: Faster conversion of prospects.

With all the good stuff you need to know about maximizing your hours, Plan a Happy Life is a jumpstart to tackle an overloaded schedule and plan a happy and satisfying life. Today's everyday life can be busy, but it doesn't have to be mundane or chaotic! The creators of the Happy Planner...

Clear and concise steps to develop the confidence and mental edge that sets you apart as a trailblazing leader—the same approach thousands of professional athletes have used to become champions. The Leader's Mind taps into the same tips and techniques honed by top-tier athletes, such as how to...

Trusted: The Proven Path to Customer Loyalty and Business Growth reveals how top companies harness trust to secure their market dominance and drive substantial growth. Expert Natalie Doyle Oldfield, a leading authority on trust in business, provides a proven framework for turning customer trust into a powerful revenue engine. Drawing from research and real-world success stories, Doyle Oldfield outlines actionable strategies to enhance your organization’s "Trust Equity™" and convert it into increased sales and stronger client relationships.

To help people develop their potential, to articulate and become the self that they want to be, are capable of being, and that best serves them and others in the short and long term is what we as individuals and leaders strive toward.

In the early stages of a tech startup's life, it's hard to decipher the meaningful metrics from the distractions. How do you know if your product is working? Is it the number of new signups? Average amount of time spent on the site? Revenue, even if you don't have a revenue model yet? In Scaling Lean, serial entrepreneur and author of the startup cult classic Running Lean Ash Maurya offers a tactical handbook for measuring and scaling a tech startup with maximum efficiency and efficacy.

Dr. Laura Schlessinger steps in to help folks conquer the widespread, ""poor me"" mindset and take action to do and be their best in Stop Whining, Start Living, her most personal book to date. Building on the principles developed during her long career as a licensed Marriage and Family Therapist...

THE TOP SELLING FIRST-TIME MANAGER SERIES HAS SOLD OVER 500,000 COPIES Every manager must be prepared to face tough situations that management training never warned them about. This is the go-to resource for handling everything from a disruption in workflow to managing a hostile workplace, and...

Successful people literally see the world differently. Now an award-winning scientist explains how anyone can leverage this “perception gap” to their advantage. “Get ready for this book to change how you see everything you see."—Adam Grant, New York Times bestselling author...

Ready to revolutionize your business? The Next Dimension: How to Use Augmented Reality For Business Growth In The Era of Spatial Computing, by Tom Emrich, explores the power of augmented reality (AR) to propel your business strategy into the next wave of computing. Learn how AR is reshaping the digital landscape, crafting a new marketing mix, and evolving retail into a brand-new consumer experience.

Bot and content marketing for Tik Tok is a fascinating topic that can promote a brand, generate leads, and drive sales online. It's a way to get your brand and products in front of an audience that wouldn't otherwise be exposed to your company - one which is very valuable for business owners. There are still ways of leveraging Tik Tok as an influencer marketing platform that will benefit both you and your brand. Tik Tok is a very profitable platform for business builders. Its popularity has risen over the past five years, with many businesses jumping on the bandwagon.

Google gives nonprofit organizations $10,000 per month in free advertising through its Google Ad Grants program. And unlike most grants, Google's has an extremely quick application process and is very easy to get. So why do so few nonprofits participate in Google Ad Grants, and why do existing grantees struggle so much with maximizing its value to grow their organization? What's the catch?

Hard is good, harder is better -- for your health, your libido, your life. Such is the provocative premise behind Dr. Steven Lamm's The Hardness Factor, a groundbreaking book that will change the way men live and love. The Hardness Factor asks, Can men be hard and in shape for sex their entire...

Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.

Forget what you have been told about what you "should" do or be- and ask yourself what do you want?You have no idea how much the shoulds are running your life, holding you back, and making you question your worth on a daily basis. Tricia Huffman didn't-until she committed to eliminating all...

nor-mal: 2 a: according with, constituting, ornot deviating from a norm, rule or principle b: conforming to a type, standard, or regular pattern 4 a: of, relating to, or characterized by average intelligence or development Uh, who wants that? Hot on the heels of her New York Times bestseller...

Discover a groundbreaking approach to sales prospecting that has transformed the lives and careers of countless sales professionals! Drawing from his extensive experience in the trenches of outbound sales, Justin Michael presents a methodology that not only revolutionizes prospecting but also builds a thriving community of like-minded individuals seeking personal and professional growth.

Si recibieras una llamada inesperada para hacer una película sobre tu vida, ¿sería una película cautivadora, llena de riesgo, batalla y victoria? ¿O sería una de esas películas en las que las personas salen del cine antes de que acabe? Todos hemos escuchado sobre grandes historias de...

In Go-to-Market Uncovered: How to Successfully Launch a Product and Drive Sustainable, Long-Term Revenue Growth, celebrated entrepreneur and go-to-market strategist Paul Sullivan delivers a hands-on discussion of the ARISE framework for bringing B2B SaaS, fintech, and tech-enabled businesses to market. The author shows you how to fully implement this framework in just 30 days. It offers a proven blueprint for long-term success you can apply to your own organization immediately, whether you work in a startup, a scale-up, or a large enterprise.