Career Strategy

Duty of Care: An Executive's Guide for Corporate Boards in the Digital Era offers a much-needed guide for board directors and leaders who need to get up to speed and close their digital knowledge gap in order to make the right decisions about digital technology investment and deployments. Written in easy-to-understand language, this audiobook targets directors and executives who want to protect themselves from risks ranging from massive cyber security breaches to digital infrastructure investment mistakes.

The literature of ideas. When author Pamela Sargent used those words to describe science fiction in 1975, the genre had exploded into the literary mainstream. As a literature of ideas, science fiction has proven to be a powerful metaphor for the world around us, offering a rich tapestry of imagination through which to explore how we lead, how we think, and how we interact. To Boldly Go assembles more than 30 writers from around the world to help us better understand ourselves through the lens of science fiction.

In Victory, best-selling author Brian Tracy applies to business and personal success the same concepts that have helped great leaders triumph in military campaigns throughout history. Using military examples throughout, he provides ambitious, success-oriented listeners with a practical template for reaching their own potential for greatness. This is an indispensable strategic field guide from America's foremost expert on achievement.

Turn your business into a sales and marketing powerhouse! Every day, businesses like yours underperform as millions are wasted on ineffective marketing. This is not only lost time and lost money but it’s threatening your culture and any real opportunity to grow. In The 7 Disciplines of Relationship Marketing, you’ll discover the greatest marketing strategy in history. And the best part...it’s right in front of you, doesn’t have to cost a fortune, and has a track record that can produce consistent and lasting growth for you and your company.

Do leaders make history or does history make leaders? A deep dive into how we define, seek, and become leaders. We live in a period of leadership in crisis. At home, and across the globe, we sense that unqualified and irresponsible individuals are being elevated to positions of power, strong...

Practical ideas from the best brains in Business A sharp, jargon-free guide to the core curriculum of an MBA program, MBA in a Book shows how to master the big ideas of business and use them in a practical way to build and enhance career success. “In the world of business, ideas matter...

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...

These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.

In The Innovator's Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. Now with a foreword by innovation expert Scott Anthony, this classic work shows just how timely and relevant these ideas continue to be in today's hyper-accelerated business environment and will help anyone trying to transform their business right now.

With The Strategy Activation Playbook, author Aric Wood, CEO of XPLANE, teaches you how to do what he's helped organizations around the world accomplish: align and activate the people in your organization to execute your strategy and realize your vision.

In The High Performance Entrepreneur, Subroto Bagchi draws from his own experiences to offer guidance from the idea stage to the initial public offering level. This includes deciding when one is ready to launch an enterprise, selecting a team, defining the values and objectives of the company...

*A NEW YORK TIMES BESTSELLER!* Think differently and find the courage to challenge the status quo with this mindset-shifting guide to meaningful change. For most of our lives, we are encouraged to trudge along the well-worn paths of those who have come before us. We learn the rules – in our...

The "Step Up, Step Back" approach suggests leaders need to step up and do more than they typically do in the early stages of the change - in specific ways and at specific times; and then step back and do less than they typically do in the later stages of the change - again, in specific ways, at specific times. The result is not only change that sticks, but empowered, motivated managers who can get on with delivering change, without needing ongoing input or cover from leaders.

I can tell you that there are a plethora of strategy books out there. However, you’ll find many of them arcane, academic, and even confusing. Most were written a long time ago and use out-of-date examples from well before the tech age. Many are no longer relevant. For the past five years, I’ve been obsessed by the idea of creating a strategy operating system, and I’ve spent the past 12 months figuring out how to design one.

50 Business Classics presents the key ideas from classic texts such as My Years with General Motors and Michael Gerber's The E-Myth Revisited to contemporary business lessons from the rise of tech giants like Google, Apple, and Amazon. It contains revealing biographies of luminaries like Steve Jobs and Warren Buffett, as well as lesser-known stories including creation of publishing giant Penguin and Chinese behemoth Alibaba.

People buy for emotional reasons. Yet "emotional selling" is missing from most marketing. That's why so many pros are now using BRAIN GLUE™ to boost the performance of their ads, emails, social media posts, and one-on-one presentations. Based on sold-out workshops at the US Small Business Administration, here’s how top marketers turn ordinary products into blockbusters (with little or no cost)!

Are you ready to step into the leader you were always meant to be? Do you sometimes doubt your voice, question your impact, or wait for permission to lead? It’s time to stop holding back—and start leading with clarity, courage, and purpose. In Leadership: Mastering Influence, Strategy, and Growth, Adina Brunetti delivers a motivational book that redefines what it means to lead in today’s world.

The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in business—Bill Gates, Andy Grove, and Steve Jobs—offering lessons for all managers and...

Part memoir, part practical guide, and part leadership journey, Love as a Change Strategy takes listeners inside one company's brutally honest transformation story. Through powerful storytelling and actionable tools, the authors reveal what happens when you lead change from a place of love―not fear.

Running a business can be discouraging, overwhelming, and lonely. Everything looks good from the outside, but on the inside, you’re struggling to take your business to the next level while still living your best life. What you need is a holistic strategy for running a stable company that makes money and allows you to sleep well at night. This might seem like a fairy tale, but it’s not. After years of research and honing their strategies, Kathryn and Michael K. Redman have developed a framework that offers you the dream with the means of implementation.