Computer Career

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

We are living in a world in which cows send texts to farmers when they're in heat, where the most valuable real estate in New York City houses computers, not people, and some of humanity's greatest works are created by crowds, not individuals. We are in the midst of a networking revolution - set to transform the way we access the world's information and the way we connect with one another. Studying biological systems is perhaps the best way to understand such networks, and nature has a lesson for us if we care to listen: Bigger is rarely better in the long run.

Digital Darwinism takes a closer look at disruptive thinking to inspire those who want to be the best at digital transformation. Change across business is accelerating, but the lifespan of companies is decreasing as leaders face a growing abundance of decisions to make, data to process and technology that threatens even the most established business models. These forces could destroy your company or, with the right strategy in place, help you transform it into a market leader.

Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse indices in more modern times. Then digital happened.

Cybersecurity is one of the world’s fastest growing, most exciting fields—but that doesn’t mean it’s easy to enter the industry and succeed. Now there’s a complete guide to creating a great cybersecurity career, whether you’re migrating to cybersecurity from another field or already a cybersecurity professional.

The AI revolution is happening now. Software developers who embrace AI will be best positioned to thrive in the future. This concise book provides a crucial foundation in the core concepts driving this transformative technology, including: Machine Learning: How algorithms learn from data to make predictions.

Cómo tomar decisiones estratégicas a partir de la analítica de datos. "¿Cuál es la función de los datos, entonces, y de su análisis profundo y racional antes de tomar una decisión en una empresa o en una organización?... ¿Quiénes toman las decisiones en una empresa? ¿Qué decisiones toman?", se pregunta el autor de este libro que invita a líderes de equipos de trabajo a pensar en un término muy presente hoy: la data. Y, sobre todo, qué hacer con ella.

A groundswell is sweeping through your customers. Right now, they are writing about your products on blogs and recutting your commercials on YouTube. They're defining you on Wikipedia and ganging up on you in social networking sites like Facebook. These are all elements of a social phenomenon - the groundswell - that has created a permanent shift in the way the world works. Most companies see it as a threat. It's time to see it an opportunity.

Welcome to the wild world of social media, where your next viral post is just around the corner, likes are the currency, and hashtags are everything! "Make Money With Social Media Marketing" is your go-to resource for controlling digital environments and converting those double taps into cash—it's not just another social media manual.

Artificial Intelligence (AI) is rapidly transforming how projects are managed across industries. Project managers and team leaders are discovering that AI-powered tools can shoulder much of the “grunt work” – from drafting project plans to summarizing status updates – allowing human teams to focus on strategic decision-making and creative problem-solving. In my years of leading teams both in the military and corporate world, I’ve learned the value of leveraging the right tools to multiply a team’s effectiveness.

This eBook will explore how AI-powered fraud prevention works, the types of fraud it can detect, and the benefits it brings. We’ll delve into real-life case studies, offer implementation tips, and look at future trends in AI-driven cybersecurity. The goal is to provide an informative yet accessible guide for small business owners, IT professionals, and executives on securing your business in a digital world through AI-powered fraud prevention.

From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epilogue on Apple’s future survival in today’s roller-coaster economy, here is the revealing biography that blew away the critics and stirred controversy within industry and media circles around the country.

As the times have shifted in the last decade or so, we have started to depend more and more upon our computers as well as other electronic devices for our needs. The United States’ reliance on networked systems and the high costs associated with cyber attacks have led many leaders in the US government and the Department of Defense (DOD) to prioritize protecting our critical networked infrastructure. Part of that focus is trying to develop a strategy for deterring adversaries from attacking our networks in the first place.

Full of helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!

Throughout this book, you’ll learn how to understand your audience, craft a content strategy, and master the techniques of photography, video editing, and storytelling. You’ll also discover how to leverage social media platforms effectively, create visually appealing content, and analyze the performance of your creations

Dr Anne-Marie Imafidon, a dynamic advocate for women in STEM, insists that technology is not an unchangeable and unquestionable force. It is not the preserve of the elite. It is in our homes and in our hands. Rather than feeling powerless to make changes to the way tech works and fails, she argues that it's time to get into the room where the decisions are made. Or, better yet, create our own tech rooms.

You know as an author you have to build a platform on social media. But are you spending more time on Facebook, tweeting, pinning, and blogging than on writing your book? The Coffee Break Guide to Social Media for Writers can help you.

Who Wins in a Digital World? explains how organizations can adapt to a constantly changing business environment by being flexible but focused, embracing change in all its messiness, and moving fast. Once an organization accepts the fact that technological change is ongoing and inevitable, it becomes more about opportunity and less about challenge. This audiobook shows that change can be stimulating, exhilarating, and something to be welcomed.

If this book sparked a shift in how you see work, learning, or leadership, Future Ready is your next step. In this transformative guide, Daniel Stouffer shows why today’s students don’t need more advice. They need mentors who are willing to evolve. This isn’t another career prep book. It’s a human-first roadmap for navigating uncertainty, leading with purpose, and preparing others for futures we can’t yet predict.

Whether you're just starting your Salesforce journey, planning a career shift, or simply curious about the world of cloud computing and customer relationship management (CRM), this practical book is the source you need. Packed with foundational knowledge and practical insights, the Salesforce Certified Administrator Study Guide helps you understand the cloud, CRM, and the entire Salesforce ecosystem.