Computer Career

Steven Johnson, an acknowledged best-selling leader on the subject of innovation, gathers essays, interviews, and cutting-edge insights from exciting field leaders. Johnson also provides new material from Marisa Mayer of Google, Twitter's Biz Stone and Jack Dorsey, and Ray Ozzie, Microsoft's former chief software architect. With additional commentary by Johnson himself, this book reveals the innovation found in a wide range of fields, including science, technology, energy, transportation, education, art, and sociology, making it vital, fresh, and fascinating reading for our time, and for the future.

Innovation is the subject of countless books and courses, but there's very little out there about how you actually innovate. Innovation and entrepreneurship are not one and the same, although aspiring innovators often think of them that way. They are told to get an idea and a team and to build a show-and-tell for potential investors. In Innovating, Luis Perez-Breva describes another approach.

Your reputation defines how people see you and what they will do for you. It determines whether your bank will lend you money to buy a house or car; whether your landlord will accept you as a tenant; which employers will hire you and how much they will pay you. It can even affect your marriage prospects.

Today's networking technologies - wikis, blogs, and social networking sites - are changing how we build professional relationships and work collaboratively. In this insightful audiobook, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.

This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next.

Digital Darwinism takes a closer look at disruptive thinking to inspire those who want to be the best at digital transformation. Change across business is accelerating, but the lifespan of companies is decreasing as leaders face a growing abundance of decisions to make, data to process and technology that threatens even the most established business models. These forces could destroy your company or, with the right strategy in place, help you transform it into a market leader.

LinkedIn is a beast of a platform for socializing and business, and there is so much to know about this wonderful platform. It can be overwhelming to know everything, between learning the basics, creating a professional profile, building new relationships, and selling services. With the information in this audiobook, it's going to help you get up to speed on how to learn all this information and apply the information, today.

The End of Money is an essential introduction to cryptocurrencies and the blockchain revolution, which has been hailed as the greatest advancement since the invention of the Internet. Murder for hire. Drug trafficking. Embezzlement. Money laundering. These might sound like plot lines of a thriller, but they are true stories from the short history of cryptocurrencies - digital currencies conceived by computer hackers and cryptographers that represent a completely new sort of financial transaction.

Everyone wants their product to be the next great killer app. But in the increasingly crowded world of mobile content, this pinnacle of success is becoming harder and harder to reach. Visionary author Rana June Sobhany offers a lively step-by-step process that will enable anyone to aggressively position, market, and sell their product.

In this book, Eric von Hippel, author of the influential Democratizing Innovation, integrates new theory and research findings into the framework of a "free innovation paradigm." Free innovation, as he defines it, involves innovations developed by consumers who are self-rewarded for their efforts, and who give their designs away "for free." It is an inherently simple grassroots innovation process, unencumbered by compensated transactions and intellectual property rights.

Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.

Cómo tomar decisiones estratégicas a partir de la analítica de datos. "¿Cuál es la función de los datos, entonces, y de su análisis profundo y racional antes de tomar una decisión en una empresa o en una organización?... ¿Quiénes toman las decisiones en una empresa? ¿Qué decisiones toman?", se pregunta el autor de este libro que invita a líderes de equipos de trabajo a pensar en un término muy presente hoy: la data. Y, sobre todo, qué hacer con ella.

Dein KI-Assistent – Steigere deine Produktivität und dein Einkommen mit intelligenten Bots und echter Automatisierung ist der praxisnahe Leitfaden für digitale Unternehmer, die wachsen möchten, ohne sich zu überlasten. Dieses Buch zeigt dir Schritt für Schritt, wie du künstliche Intelligenz in dein Business integrierst, um Zeit zu sparen, Fehler zu reduzieren und deinen Umsatz zu steigern – und das alles, ohne deine Authentizität oder deine menschliche Verbindung zu verlieren.

„Der automatische Unternehmer“ ist ein praxisnaher Leitfaden für Selbstständige, Coaches, Dienstleister und digitale Unternehmer, die ihr Business effizienter, leichter und profitabler gestalten wollen – mithilfe von smarter Automatisierung und KI-Tools, die wirklich funktionieren.

This book is designed for the modern professional who recognizes that AI isn't here to replace human expertise, but to amplify it. Whether you're a CEO looking to streamline decision-making, a consultant seeking to enhance client deliverables, or an entrepreneur building the next big thing, Claude can serve as your intelligent partner in achieving professional success.

Social media changed the world - and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before - online video, web audio, teleseminars, and more - plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

Are you new to Artificial Intelligence and looking for a simple, clear introduction? Generative Artificial Intelligence for Beginners is the perfect starting point for anyone who wants to understand AI without feeling overwhelmed. This beginner-friendly guide breaks down complex concepts into easy-to-follow steps, giving you the confidence to dive into AI and use its incredible tools in no time.

If this book sparked a shift in how you see work, learning, or leadership, Future Ready is your next step. In this transformative guide, Daniel Stouffer shows why today’s students don’t need more advice. They need mentors who are willing to evolve. This isn’t another career prep book. It’s a human-first roadmap for navigating uncertainty, leading with purpose, and preparing others for futures we can’t yet predict.

Unlock the future of tech with Cloud Computing for Beginners: Learn AWS, Google Cloud, and Azure to Future-Proof Your Career and Business—the ultimate beginner’s guide to mastering the most powerful and in-demand cloud platforms in the world. Whether you’re a student, entrepreneur, IT professional, or career switcher, this audiobook will teach you the fundamentals of cloud computing in a way that’s clear, practical, and instantly applicable.