Content Marketing

Multiply your information publishing profits by repurposing your content and adding creative offers. Earn more from your expertise and your content. Discover profitable new ways to present what you know or have sitting in your file cabinets. Shape-shift your material, deliver it in a creative fashion, rework it for a different audience, raise the perceived value (and the price!) and add meaningful, easy-to-produce items to your product line.

Do you want to learn copywriting hacks? Do you want to increase sales with persuasive content? Then this audiobook is for you. Nobody is born knowing how to sell. But the truth is, you can learn how to sell more, a lot more, when you discover the right words that make people buy. Putting the right words on paper and online is the single most profitable skill everyone can learn. If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this audiobook is for you, especially if you're not making as many sales as you want to right now.

Every entrepreneur has a story to tell, whether they’re running seven-figure startups or small personal brands. Your story is the most powerful asset you have at your disposal. It can cut through the noise and connect you with your customers. Content marketing is one of the most affordable and powerful digital marketing tools available to tell your story at scale. The Story Engine provides a clear, concise, and actionable strategy to reap the benefits of inbound marketing.

Seeking a better method for reaching the right audience? Discover the revolutionary new twist to keep your business popular and profitable. Struggling to see results from the social media grind? Feeling trapped behind pay-to-play walled gardens? Plagued by too many confusing approaches to online marketing? With decades of experience in digital entrepreneurship, author, podcaster, and PR expert Scott Winterroth has helped countless creators hit their stride and soar into success.

You have a blog and are active on social media. You post often - okay, most of the time.... To be really honest, you haven’t posted anything worthwhile in a long time. It’s just so hard to keep a consistent flow of content going on a daily or weekly basis. You found inspiration today and created a masterpiece, but there is no way you can repeat that weekly. You need some sort of strategy to make it work. This is what this book is all about: giving you a plan not only to create your content but also to automate the publishing.

The art of storytelling has been a fundamental part of human society since the beginning. It is how we share knowledge, teach our children, and pass on our culture. With a world more driven by technology and social media than ever before, it is necessary to know the best techniques to convey the unique story of your brand. This book takes the art of storytelling and breaks it down into an easy-to-follow process that any content writer can use to create engaging content. It will teach you how to sell a story that will resonate with your audience and take them on an emotional journey.

Sie haben sicherlich bereits erkannt, dass Storytelling heute allgegenwärtig und auch aus dem Marketing kaum noch wegzudenken ist. In diesem Ratgeber erhalten Sie daher zunächst einen Überblick darüber, was Storytelling eigentlich ist und wieso es ein wichtiger Bestandteil einer erfolgreichen Marketingstrategie ist. Außerdem erfahren Sie im Theorieteil, wie eine klassische Geschichte aufgebaut ist, inwiefern sich dieser Aufbau in die unternehmerische Praxis integrieren lässt und welche Alternativen es gibt.

In this book, you will discover the different types of stories that matter, along with a blueprint for developing short stories that can have an immediate impact on your marketing. If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade with a Digital Content Story! is the book for you.

Marketing is in critical condition. Hurled into the 21st century amid a storm of digital disruption, it has since focused on solely surviving in a hostile climate. But mere survival is no longer a mark of fitness. Audiences demand excellence, and marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing's Agile future.

My first book introduced the concept of fueling your employer brand. After it was published, and I had discussed it with peers, business leaders, and owners, and a wealth of additional information emerged. This led to a number of research projects that catalyzed and developed my thinking around the employer-brand concept. Fuel Your Employer Brand really looked at the very basic concepts of the subject. This audiobook therefore takes the original chapters of the first book that are most relevant and builds on them.

The aim of the audiobook is to provide an easy-to-listen, short, and effective information so you can start your journey right away. This is a mini-audiobook composed of checklists, guidance, and explanation of these foundational concepts. This audiobook is short and conscience, a go-to audiobook for anyone who wants to start blog writing. You will learn so much in such a short audiobook.

Want to create killer content for your startup? Then this is the audiobook for you. For startup founders who want to get the most from content marketing, this is a one-stop shop for polishing your writing skills, learning about digital marketing, and creating the killer content you need to kick-start your business. Each section gives you simple, easy-to-follow tips, with advice on writing: website content, blog posts, email campaigns, social media content, and content plans.

Sie hören, warum Online-Content so wirkungsvoll ist. Anders als im "Offline-Business" kann man das Prinzip der Reziprozität stärker für sich nutzen. Außerdem: immer genügend Ideen für neue Inhalte!Zusätzliche Multiplikatoren-Effekte, sinnvolle erste Schritte.

This book will help you update and revamp your SEO strategy taking into account big changes and trends in the erratic world of digital marketing. Get a thorough understanding of SEO, how it worked in the past, and how it’s changing for the future. You will be able to develop a highly effective SEO strategy that accounts for the biggest changes and trends in the industry and be able to maximize your ROI for the money you invest in SEO and digital marketing for your brand.

Content is king. Content will forever be the king as long as it's of top quality. Just like any other profession, you hone your content writing skills with practice. But understanding the fundamentals of writing great content is the starting point. Once you understand the basics, you need to apply those principles every time you create content. In this course you'll learn how to write content for the web.

A Guide to Executing Film Content is a concise roadmap for advertisers, demonstrating how to navigate the complexities of managing and collaborating with external creative partners.

Do you want to increase your sales and conversion ratio using proven strategies? Or do you want updated tips and strategies that work in this digital age? Copywriting Mastery 2.0 is the right book for you as we will show you how you can increase your sales and conversion ratio using only tried and tested strategies that experts in the industry swear by. We have included proven copywriting strategies, copywriting best practices, and different tips to empower you to increase your sales and conversions.

Want to Sell More of Your Photos or Videos? Need to Rank Your Photos or Videos Better in Order to Do so? Then this book is for you! In it, you will learn the secrets applied by experts in order to make your photos and videos rank in search and get found, improve the rankings of your photos or video clips within stock image agencies, and more.

As a seasoned content creator, Jen Miller, owner of NeedSomeoneToBlog.com, shares the secrets to building community and client engagement on your website...A one-stop source for the basics on blogging and website content creation, The Book on Content: Using Words to Attract Clients, teaches exactly that!