Customer Business

Keluhan pelanggan sering kali menjadi momok para pelaku usaha. Penanganan yang tidak tepat membuat permasalahan yang seharusnya segera diselesaikan menjadi bumerang bagi para pengusaha tersebut. Buku ini memberikan sudut pandang baru dalam menyikapi komplain pelanggan dan bagaimana menghadapi Industri 4.0.

Want to amaze your customers, impress the people you work with, and outshine your competition? Going from average to amazing isn't an out-of-reach goal. In fact, amazement is a habit that anyone can master - and Shep Hyken knows the tricks to making it your own. In Be Amazing or Go Home, Shep shares the secrets behind making his motto "Always Be Amazing!" an everyday lifestyle and shows how you too can become exceptional in business and in life. Drawing on the routines of incredible people, Shep demonstrates simple practices that can elevate your game.

A start-up comes to market with a new product. Using cost-effective digital marketing, they get their solution in front of those customers. Growth happens exponentially. VCs and the media pile in. Then growth slows. Eventually, the whole thing peters out, usually three years from launch. How do you prevent this from happening to your start-up? Future Demand explores the realities of how start-ups grow beyond their eager early users, providing evidence and insight into how to build your brand among the much larger group of customers who’ll buy from you in the future.

In this book, you'll discover the road map to financial salvation with proven steps to make your business more proficient, productive, and profitable. You'll learn how to unlock the proper mindset for success, practice compounding habits, and set authentic goals. You'll also gain insight into building a positive workplace culture, deciphering core values, and recruiting a team of high-achievers. Plus, you'll learn how to set up systems and processes for increased efficiency, establish consistent cash flow, and create a raving fan base.

Customers today expect the brands they deal with to deliver an increasingly outstanding and seamless digital experience. Those that do are thriving. Those that don't are becoming increasingly irrelevant. Tiersky lays out a simple but detailed five-step methodology that any company can follow to align their teams around a vision for the customer experience that will maximize their competitiveness in the market, identify the quick wins that will help them out of the gate, and ultimately drive the transformation needed to bring their company into alignment with today's digital world.

Mary Ann O'Brien, Founder and CEO of award-winning marketing firm OBI, and the brains behind the revolutionary O'Brien Voice of Customer (O.VoC) survey, has been called The Mother of Modern Marketing. Now she's sharing her unique, highly-successful approach to helping clients attract and retain customers in Ask and Deliver: Discover the Heart of Your Business by Listening to the Voice of Your Customers.

Almost every business depends on its customers and your one is probably no different. Without the customer there is no order and without the order there is no profit. It's easy to see how a business could quickly fold without great customer service at its core. Making sure your customer service is as good a it can be is now much easier with this bundle.

Everything equal, customers choose whether they will return based on the feeling they get when interacting with your brand. Research reveals that a high number of customers will go through the trouble of switching brands due to a bad experience. Great businesses know how to make a customer feel seen, understood, and valued. Those satisfied customers trust you more and come back—and they tell their friends. Backed by plenty of on-the-ground research and real-life examples, The Come Back Culture shows you how to create an experience that keeps people coming back for more.

While instant communication is now easier than ever, people's attention is spread thin, time has never been more valuable, and disengagement in both customers and employees is at an all-time high. This means most brands never reach their full potential. But what would it look like if your customers were no longer disenchanted from being chased across the internet and hounded for likes, shares, opt-ins, and purchases?

To put a business on the map, nothing beats great marketing. No matter how original your idea or ambitious your dreams, the company will stall without a plan to spread the word, build momentum, and drive sales. But how many entrepreneurs excel at marketing? If you are like most, you are focused on building your product or service...and don't know how to execute a marketing strategy or measure the results. No one is better positioned than Inc. to help you get up to speed fast.

Drawing on exclusive, in-depth interviews with managers of some of the world's most iconic brands, Romancing the Brand arms you with an arsenal of classic and emerging marketing tools - such as benefit laddering and word-of-mouth marketing - that make best-in-class brands so successful. The book is filled with examples, strategies, and tools from powerful brands that consumers love, including Coke, Dos Equis, Smartwater, the Atlanta Falcons, Domino's Pizza, Bounty, Turner Classic Movies, and many more.

With more than a decade of success bringing companies and organizations together to the benefit of both, Tynesia Boyea-Robinson is an expert in helping business leaders and managers leverage social impact for increased business profits. In The Social Impact Advantage, she offers tools, resources, and insights to help you successfully navigate the modern business climate in an authentic way.

Imagine walking into any room and instantly picking up on the true feelings, intentions, and motivations of the people around you. If you’ve ever struggled to read social cues, decode mixed messages, or sense when someone’s being dishonest, you're not alone. But what if you could understand people deeply, connect effortlessly, and navigate any situation with clarity and confidence? This audiobook is your practical, step-by-step guide to mastering the hidden language of human behavior—so you can stop second-guessing and start reading people like a book.

What makes for a successful board of directors, and how is it accomplished? In only 60 minutes of conversation and instruction, learn the answer to this question from the author of The Entrepreneur's Guide, who helped bring American Power Conversion public in 1988, a company that recently sold for $6.1 billion.

Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, 2nd Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion.

We are living in the age of experience. With the proliferation of tools that allow better and more holistic design of customer experience and employee experience, comes an increased ability to measure, analyze, and optimize. This new age of increased integration means that successful CX and EX involves many teams and departments within an organization to become successful.

The GenAI Prompt Playbook: Revenue & Growth. Drive customer engagement, boost sales, and expand markets with AI—hands-free. Supercharge Growth On the Go. Stay ahead in today’s fast-paced market with 15+ ready-to-use AI prompts designed to unlock revenue, deepen customer engagement, and scale your reach. Perfect for busy leaders, this audiobook delivers actionable strategies while you commute, work, or multitask.

Business is simple, we make it complicated. This audiobook was written to point out where we owners and managers let human nature misguide us. Get to the point of what is important and how to keep the important things in focus. Again, business is simple. After traveling all over North America helping businesses become more profitable, Geno Gruber found that there were some key similarities in the profitable businesses that he worked with as well as key similarities in the struggling businesses.

This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. As a leader and manager, you'll find out how to use these tools to harness social interactions to improve your business and to create your own social nation. The book provides a social assessment for leaders, managers and employees to scientifically evaluate your individual social skills and competencies.

Revolutionize your brand's online presence: Master social media marketing and become a viral sensation in 30 days, even if you've struggled with social media engagement before! Many small business owners and marketing professionals find themselves in your shoes, exhausted and frustrated, believing that meaningful online engagement and reliable ROI are elusive, almost mythical, concepts.