Customer Success

Great companies distinguish themselves from the competition by providing their customers with something truly special, something beyond price point that can't be duplicated: unique, outstanding customer service experiences.

The global COVID-19 pandemic has radically changed how business-to-business companies interact with their customers. The traditional face-to-face meeting has quickly become a thing of the past - the virtual customer engagement model is the new normal. To secure existing and future revenue streams in the virtual B2B sales environment, companies must equip their commercial frontline with the confidence, skills, and tools necessary for effectively engaging customers virtually.

Douglas Vigliotti uses a unique but simple sales philosophy backed by 12 years of selling experience, and easy-to-understand examples to show you how to provide solutions your customers actually want. Yes, solutions your customers want to buy from you. The Salesperson Paradox will show you exactly how to create, position, and provide these solutions. It's a solution selling playbook packed with instantly implementable sales tools, guides, and frameworks. It's sales coaching aided by sales training. It's sales strategy backed by sales tactics.

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.

Employees don't work for companies; they work for people. The more irresistible you are as a leader, the more pull you have for employees to want to stay and for your customers to remain loyal. In The Magnetic Leader, Roberta Matuson asks us to consider that the quality of a company's leadership is the most important factor in attracting and retaining high-quality employees.

Inside this ultimate business guide, you’ll join international best-selling author and sought-after leadership consultant Irma Parone as she reveals a proven action plan for leveling up your organization and applying WINX to your business challenges.

Today, the pace of change is so great that no company can afford to wait to respond to new developments. You need nimble and creative problem solving, and the most intelligent and efficient decision-making doesn't come from the top - it comes from your employees on the frontlines who interact with customers and have the ability to see and respond to the shifting landscape before anyone else.

Do you find it hard to get good service when you call an 800 number? Written with humor and honesty, this audiobook explains what's happening on the other end of the line. But it also offers solutions. The author appeals not only to customer service representatives (CSRs) but also to anyone who works with people. He shows how even the most mundane job can become an adventure if you practice the Three-Way CSR Conversation and let God serve others through you.

Ben Meredith, the Director of Customer Service and Support for several software brands, unveils how technical support can transcend from a mere cost center to a pivotal asset for your company.

Loyal customers are the beating heart of every great business. So why do so many companies act like adrenaline junkies, chasing after new customers at the expense of creating deeper, more profitable relationships with the ones they already have? Evergreen exposes the mad pursuit for what it is: a brief spike in metrics and an ongoing revenue drain as one-time customers fail to return. A better solution is to shift resources from attracting new customers to engaging the base.

Your reputation defines how people see you and what they will do for you. It determines whether your bank will lend you money to buy a house or car; whether your landlord will accept you as a tenant; which employers will hire you and how much they will pay you. It can even affect your marriage prospects.

This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. As a leader and manager, you'll find out how to use these tools to harness social interactions to improve your business and to create your own social nation. The book provides a social assessment for leaders, managers and employees to scientifically evaluate your individual social skills and competencies.

Caveman marketing tactics no longer work. It used to be that if we took out enough ads, bought enough impressions, and had a persuasive message, we could wear prospective customers down until they eventually bought. But we are no longer in charge - they are. That is why we must change our marketing concept from the "Caveman Way" to the "WOO Way". A few marketers understand that the game has changed. Rather than hitting customers over the head with ad after ad, they go to potential customers where they are. Once there, they begin a relationship with them, in essence courting them.

When kindness becomes your primary goal, everything changes: how you look at life, what you get from it, and how others interact with and relate to you. The Profit of Kindness will help you master the art of building trusting, long-lasting relationships through open, nonadversarial interchanges that result in mutually beneficial outcomes.

In Honest to Greatness, serial Inc. 5000 entrepreneur Peter Kozodoy shows how today’s greatest business leaders use honesty - not as a touchy-feely core value, but as a business strategy that produces game-changing, industry-dominating success.

Like it or not, professional relationships are impacted - positively or negatively - by the ability to communicate. Customers are won or lost, employees are encouraged or demotivated, professional networks are expanded or extinguished - all by how well we communicate. We Need to Talk reveals key strategies to help you build trust, win respect, and sidestep common minefields when communicating gets critical.

It is commonly believed that the work of a waiter consists of taking orders and carrying dishes properly. However, this book aims to give new meaning to the profession and show that the true value of a waiter lies in their ability to help us have a nice time while we recharge our energies.

The H30K™ Method is not just another marketing book — it's the proven playbook firearm professionals have been waiting for. After the Aurora Batman Movie Massacre of 2012, Andy Hallinan left his successful corporate marketing career to become a firearm instructor, driven by the urgent need to make communities safer. But when his new business struggled, Andy realized that knowing how to teach wasn’t enough he had to master transformational marketing.

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations. While it is no secret that Italians create superior products...

We are living in the age of experience. With the proliferation of tools that allow better and more holistic design of customer experience and employee experience, comes an increased ability to measure, analyze, and optimize. This new age of increased integration means that successful CX and EX involves many teams and departments within an organization to become successful.