Economic Management

Branding. Dubbed by many the “marketing buzzword” of the late ‘90s, everyone knows that building your product or service into a bona fide brand is the only way to cut through the clutter in today's insanely crowded marketplace. The only question is, how do you do it? Learn the laws of...

What do you do at work when a hundred crises seem to be happening at the same time? Do you pick just one priority or try to put out every fire? How can you stay composed, figure out what really matters, and act decisively? When former U.S. Navy SEAL sniper Brandon Webb transitioned to...

The new grand theory of leadership by Ram Charan . . . The breakthrough book that links know-how—the skills of people who know what they are doing— with the personal and psychological traits of the successful leader.How often have you heard someone with a commanding presence deliver a bold...

From the boardroom to the locker room to the living room—how winners become winners . . . and stay that way. Is success simply a matter of money and talent? Or is there another reason why some people and organizations always land on their feet, while others, equally talented, stumble again and...

What does it take to create your New American Dream? Suze Orman, the woman millions of Americans have turned to for financial advice, says it’s time for a serious reconsideration of the American Dream—what promise it still holds, what aspects are in need of revision, and how it must be...

In their groundbreaking book, Women Don’t Ask, Linda Babcock and Sara Laschever uncovered a startling fact: even women who negotiate brilliantly on behalf of others often falter when it comes to asking for themselves. Now they’ve developed the action plan that women all over the country...

From the boardroom to the locker room to the living room—how winners become winners . . . and stay that way. Is success simply a matter of money and talent? Or is there another reason why some people and organizations always land on their feet, while others, equally talented, stumble again and...

Hate paying bills? So do I, and that’s why I stopped! What if I told you that I haven’t paid a bill in over a decade and my credit score is over 800? Would you call me a liar or would you want to know how I did it? In this audiobook, I will teach you what took me years to learn. The One Week...

The Day the Chariot Moved is a tribute to people who make permanent change happen in one lifetime. A unique book on the imperatives for institutional leadership that is relevant across sectors, it humanizes the development agenda for policymakers in the government. It makes change agents from...

STOP WASTING YOUR PRECIOUS TIME... As reported in The Wall Street Journal, business executives nationwide agree that meetings are the most unproductive activity in business today. Now, whether you're a leader or a participant, one of America's master communications specialists shows how you can...

Warning: This book is intended for adults and contains the mention of drug use. If such content would turn you off or if you are not an adult, then please do not delve any further into this book. This is a book written on business trends and also serves as a warning about the future, written by a headhunter who wishes to remain anonymous.

Sound interesting? The author thinks so too! Listen to Busting the Budgeting Lies and learn about the real way to spend and save.

America’s best salespeople, from businesses spanning IBM to Mary Kay Cosmetics, take you along on the perfect sales presentation. There’s much more to superselling than just showing a great product. Sales presentations that consistently get results are subtle blends of skill, performance...

By 2025, Millennials will form 75% of the global workforce and more than half of them (58% of global Millennials) are living in Asia! As this huge demographic surges towards becoming a substantial contributor to Asia’s workforce, organisations continue to face engagement and retention...

The world has changed. But the guides on career haven’t.The reality is that schools and families don’t adequately prepare us for the real world. Then, how do we build a career that has money, growth, fulfilment, and purpose―now and forever?Written with Gen Z and Millennials in mind, this...

After a decade of rapid growth, the world’s most celebrated emerging markets are poised to slow down. Which countries will rise to challenge them? To identify the economic stars of the future, we should abandon the habit of extrapolating from the recent past and lumping wildly diverse countries together. We need to remember that sustained economic success is a rare phenomenon. As an era of easy money and easy growth comes to a close, China in particular will cool down.

Désirez-vous ouvrir et gérer vous-même votre compte bancaire aux États-Unis? Si vous êtes un entrepreneur étranger, ce guide pratique est pour vous! Ce troisième guide dans la série Oui Aux Entrepreneurs® va vous permettre de bien comprendre le fonctionnement du système bancaire américain. Il va aussi vous fournir les outils nécessaires pour ouvrir et gérer votre propre compte bancaire aux États-Unis, aussi bien professionnel que personnel. Ensemble, nous allons explorer plusieurs aspects du monde bancaire aux États-Unis.

The only user-friendly beginner’s guide to Six Sigma Six Sigma is the most common—and perhaps least understood—methodology for streamlining processes in manufacturing, service delivery, management, and almost any other business activity. For business leaders seeking increased efficiency...

The founder of Microsoft presents his vision for the future, in which he sees the digital technologies of the coming years changing the way we buy, work, learn, and communicate...

Comme l'a dit le psychologue Kurt Lewin, "rien n'est aussi pratique qu'une bonne théorie". Si les managers feignent de négliger les idées au profit de l'action, ils en sont néanmoins friands. Pour preuves, les milliers de pages produites sur le sujet, le ballet incessant de nouveaux gourous et autres consultants, l'empilement des théories qui s'effondrent, puis renaissent sous d'autres formes. Alliant clarté et concision, cet ouvrage brosse un panorama passionnant de cent ans de réflexions sur l'entreprise et l'homme au travail.