Engineering Business

In this irreverent and illuminating audiobook, acclaimed writer and scientist Leonard Mlodinow shows us how randomness, chance, and probability reveal a tremendous amount about our daily lives, and how we misunderstand the significance of everything from a casual conversation to a major financial setback. As a result, successes and failures in life are often attributed to clear and obvious causes, when in actuality they are more profoundly influenced by chance.

Great engineers don't necessarily make great leaders—at least, not without a lot of work. Finding your path to becoming a strong leader is often fraught with challenges. It's not easy to figure out how to be strategic, successful, and considerate while also being firm. Whether you're on the management or individual contributor track, you need to develop strong leadership skills. This practical book shows you how to become a well-rounded and resilient engineering leader.

Thinking about launching a new career or progressing in your existing career as a field application engineer or a technical sales professional? Do you dream of a career visiting and helping engineers in multiple industries, international travel, and a great salary earned using your ever-increasing technical knowledge? If so, then this is the audiobook for you. This audiobook contains a set of hard-and-fast rules and techniques that will propel you out of your engineering comfort zone and into the exciting world of sales.

An exciting scientific adventure from the days of wooden ships and iron men, LONGITUDE is full of heroism and chicanery, brilliance and the absurd. It is also a captivating brief history of astronomy, navigation and clockmaking. During the great ages of exploration, "the longitude problem" was...

The New York Times bestselling author of The Moral Case for Fossil Fuels draws on the latest data and new insights to challenge everything you thought you knew about the future of energy For over a decade, philosopher and energy expert Alex Epstein has predicted that any negative impacts of...

Few books in computing have had as profound an influence on software management as "peopleware". The unique insight of this longtime best seller is that the major issues of software development are human, not technical. They’re not easy issues; but solve them, and you’ll maximize your chances of success. For this third edition, the authors have added six new chapters and updated the text throughout, bringing it in line with today’s development environments and challenges.

NEW YORK TIMES BESTSELLER The New Yorker Best Books of 2022 Financial Times Best Books of 2022 The Economist Best Books of 2022 The dramatic rise—and unimaginable fall—of America's most iconic corporation by New York Times bestselling author and pre-eminent financial journalist...

From one of the most controversial personalities in the high-tech world comes this rare critique of the narcissism, ignorance and anti-communitarianism of the digital elite and their culture. Until now, the lofty pronouncements of the high-tech gurus and society's obsession with them have seldom...

In this comprehensive guide, authors Kelly Shortridge and Aaron Rinehart help you navigate the challenges of sustaining resilience in complex software systems by using the principles and practices of security chaos engineering. By preparing for adverse events, you can ensure they don't disrupt your ability to innovate, move quickly, and achieve your engineering and business goals.

In this insightful and comprehensive guide, Addy Osmani shares more than a decade of experience working on the Chrome team at Google, uncovering secrets to engineering effectiveness, efficiency, and team success. Engineers and engineering leaders looking to scale their effectiveness and drive transformative results within their teams and organizations will learn the essential principles, tips, and frameworks for building highly effective engineering teams.

“Sarah Wilson is a force of nature – quite literally. She has taken her pain and grief about our sick and troubled world and alchemized it into action, advocacy, adventure, poetry, and true love.” — ELIZABETH GILBERT Will you sleep through the revolution? Or do you want to wake up and...

The vast majority of writers begin the storytelling process with only a partial understanding of where to begin. Some labor their entire lives without ever learning that successful stories are as dependent upon good engineering as they are artistry. But the truth is, unless you are master of the form, function, and criteria of successful storytelling, sitting down and pounding out a first draft without planning is an ineffective way to begin. Story Engineering starts with the criteria and the architecture of storytelling, the engineering and design of a story....

From Annie Jacobsen, the author of the bestselling Nuclear War: A Scenario, a book on a subject that has long orbited her reporting: biological warfare. A lab accident, a bio-attack, a global pandemic, and the collapse of human society. In this essential new book, based on dozens of new...

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

Dyson has become a byword for high-performing products, technology, design, and invention. Now, James Dyson, the inventor and entrepreneur who made it all happen, tells his remarkable and inspirational story in Invention: A Life, “one of the year’s most relevant and revelatory business...

The powerful ways the metals we need to fuel technology and energy are spawning environmental havoc, political upheaval, and rising violence — and how we can do better. An Australian millionaire’s plan to mine the ocean floor. Nigerian garbage pickers risking their lives to salvage e-waste...

This new and significantly revised edition of Implementing Six Sigma goes well beyond traditional Six Sigma methodologies, introducing an enhanced roadmap - S4/IEE (Smarter Six Sigma Solution ssm/Integrated Enterprise Excellence). This cutting-edge approach offers a solution to the common problem of sustaining Six Sigma activities and downplays the traditional policy stating that Six Sigma projects must have a defined defect.

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.

If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling...