Engineering Design

Great software can change the world. So, why not start with an idea of what your end user wants and needs? The success of any software is underpinned by the users’ need for it. Will it serve its purpose efficiently? Will it make the end user’s life easier? Will it give them their money’s worth? In User Experience by UX designer Steven Branson, you’ll find out everything you need to know. Expanding your UX approach, honing your coding abilities, and acing your computer programming interviews are within reach!

Today, mobile connections are so readily accessible that it is perhaps easy to forget the time when only the elite had access to a phone provided by the sole operator: the Government of India. It all changed in the early 1990s as liberalisation stirred the Indian economy out of its decades of...

If you want to start making more money as a painter and decorator, improving your sales and marketing is the key. If you don’t take your sales and marketing seriously, you are leaving thousands of dollars per year on the table. Creating advertisements, crafting proposals, and selling your services at the highest level is the fastest way to increase your profits. This book will guide you through everything you need to know about sales and marketing for your decorating business.

UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to focus your team with a road map of key deliverables, present actionable findings to stakeholders, and measure your team's success and return on investment with analytics. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then you can begin learning UX management methods today.

Many people assert that all of reality, including life, has simply emerged as a result of natural law and circumstance. How credible is that assumption? This audiobook provides a clinician’s perspective on the evidence for design in living things. Hear about the critical processes that must be successfully navigated at the time of birth for every individual to have any prospect of survival. Beyond that, think about thinking itself. This book is a powerful challenge to the belief that the universe, life, and conscious experience can result only from unguided, natural processes.

Already technology enables parents to select some genetic traits for their children, and soon it will be possible to begin to shape ourselves as a species. Countering loud cries of alarm, bioethics expert Ronald Green explains why our fears about genetic engineering are overblown and how we can move forward responsibly to create a better future.

What if the next big drug was you? Lucid is that next big drug. It gives its user the ability to sense and control other people’s bodies. Scientists and drug dealers seek its power. There’s just one catch. This drug can’t be made in a lab, only by the rare person’s body. Raleigh is an anomaly who makes an extraordinary amount of Lucid. Now she’s being hunted for the drug in her veins. She finds an unlikely ally in a boy named Rho, who also makes the drug, but he isn’t what he seems. His origins are unusual and his past tainted.

The latest and most bitterly contested battle in the culture war is the controversy over Darwin and intelligent design. But much of what you've heard about it is wrong. Jonathan Wells, a battle-hardened veteran with doctorates in biology and theology, sets the record straight.

A behind-the-scenes look at how the military uses video game technology to train soldiers, treat veterans, and entice new recruits How does the U.S. military train its soldiers for new forms of armed conflict, all within the constraints of diminished defense budgets? Increasingly, the answer is...

Installing the off-grid solar-powered system is no rocket science. In this book, you will find out how to get the off-grid solar-power system installed on your vans, RV, boats, and other mobile homes for camping. Taking a tour in a van is one beautiful experience, but powering them with a solar-powered system makes the trip or camping exciting. The absence of noise and efficiency of renewable energy is one major attraction to mobile solar systems. You don’t want the noise or pollution associated with generators to mess up your camping experience.

China is the largest e-commerce market in the world and the most digital of the major economies. At the same time, many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences. The Smart Business Guide helps...

A fascinating exploration of the history, development, and future of virtual reality, a technology with world-changing potential, written by award-winning journalist and author David Ewalt, stemming from his 2015 Forbes cover story about the Oculus Rift and its creator Palmer Luckey. You’ve...

The technology underground is a thriving, humming, and often literally scintillating subculture of amateur inventors and scientific envelope-pushers who dream up, design, and build machines that whoosh, rumble, fly—and occasionally hurl pumpkins across enormous distances. In the process they...

If you've ever read a book on an e-reader, unleashed your inner rock star playing Guitar Hero, built a robot with LEGO Mindstorms, or ridden in a vehicle with child-safe air bags, then you've experienced first hand just a few of the astounding innovations that have come out of the Media Lab over...

From the acclaimed author of The Pencil and To Engineer Is Human, The Essential Engineer is an eye-opening exploration of the ways in which science and engineering must work together to address our world’s most pressing issues, from dealing with climate change and the prevention of natural...

Cat is desperate to find a way to stop Cartaxus and the plague in this gripping finale to a series New York Times bestselling author Amie Kaufman says “redefines ‘unputdownable!’” Cat’s hacking skills weren’t enough to keep her from losing everything—her identity, her past, and now...

Will robots take over the world?When will we meet aliens?How are memories stored inside the brain? Join Dr A.P.J. Kalam on a fascinating quest to explore the realm of science and technology, its extraordinary achievements and its impact on our lives in the days to come.Co-written with Srijan Pal...

An exhilarating manifesto for the future, this book convinces readers to make the shift from reactive leapfrogging to proactive pole-vaulting through radical transformation. The unique '3-4-7 framework' demonstrates how a paralysing mass of problems can be brought down to a formidable formula...

Companies all over the world are being buffeted by new technologies, disruptive business models and start-up innovation. Business leaders know that they need to adopt these new technologies like blockchain, artificial intelligence and Internet of things, and transform their companies using them...

Objects are the central concept of languages like Java, Python, and C#. Applying the best practices for object design means that your code will be easy to read, write, and maintain. Object Design Style Guide captures dozens of techniques for creating pro-quality OO code that can stand the test of time.