English Research

From baseball to biology, an award-winning journalist highlights the power of team chemistry in this "terrific" data-driven investigation of human relationships (Billie Jean King). Does team chemistry actually exist? Is there scientific or mathematical proof? Is team chemistry as real and...

Joanne Fedler, a beloved writing teacher and mentor, has written Your Story to help all people, even those who don't necessarily identify as 'writers', value their life stories and write them in such a way that they transcend the personal and speak into a universal story. She shows how to write from your life, but for the benefit of others.

David Morrell, best-selling author of First Blood, The Brotherhood of the Rose and The Fifth Profession, distills four decades of writing and publishing experience into this single masterwork of advice and instruction for fiction writers looking to make it big in the publishing world. With advice proven to create successful novels,

#1 New York Times bestselling author A.J. Jacobs undergoes a hilarious, poignant quest to understand what constitutes family—where it begins and how far it goes—in It’s All Relative, a “thought-provoking…delightful, easy-to-read, informative book” (Kirkus Reviews, starred review). A...

Without words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn't even exist. Words make software human-centered, and require just as much thought as the branding and code.

From one of the world’s most celebrated humor writers, this easy-to-follow, step-by-step book lays out a clear system for producing living, breathing comedy characters that audiences will fall in love with.

This little book is packed with information on how to create compelling, complex 3-dimensional characters. Creating compelling movie characters is a big deal. Glossing over the intricacies of character is putting the screenwriter and ultimately, the feature film at a serious disadvantage. Movie-goers want to root for a character. They want to see conflicts between characters and they want to see how these conflicts are resolved.

What are the secrets for writing a great ending for your novel? How do you leave readers so satisfied that they'll want another book by you, right now? What tools and techniques can shape your last 50 pages into a powerful, unforgettable experience? Listen to this audiobook, and you will come away with a thorough knowledge of why great endings work and how to create them for every novel you write.

In this thought-provoking and entertaining book, Tom Asacker, author of Sandbox Wisdom and A Clear Eye for Branding, pulls back the curtain on the workings of the mind and reveals the hidden logic to motivating behavior, both in ourselves and in others.

When you think of unforgettable characters from books you’ve read, who comes to mind? James Bond, Harry Potter, Scarlett O’Hara, Elizabeth Bennett, Atticus Finch, Sherlock Holmes? These are just some of the most iconic characters in fiction. They are so memorable that even decades or centuries later, they still captivate our imagination. But what exactly is it about them that keeps generations so invested in them? Writers apply certain rules and tricks with their characters to make their stories shine. With this guide, you’ll find out exactly what they are.

The bestselling author of Life After Life, Raymond Moody, offers a stunning, myth-busting memoir of everything he has learned in a lifetime studying “the other side” and our connection to it. The grandfather of the NDE (near death experience) movement, Raymond Moody has, in the words of Dr...

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

Like the authors' classic book The Elements of Journalism, Blur is a unique and understandable discourse on how information culture is changing. Yes, old authorities are being dismantled and new ones created, and the way we obtain knowledge has changed. But seeking true and reliable information remains the most important purpose of journalism - and the object for those who consume it.

Elevate Your Essay Writing Skills covers how to unpack essay and report questions to find keywords for research materials, how to choose research topics and undertake research, how to overcome barriers with referencing, how to adapt one’s writing skills to the type of essay or report they are working on, and how to use case studies, to name but a few.

Best-selling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C, are not designed for service - to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference.

Every business making sales online is engaged in a battle to get customers to click. More clicks equals more sales equals a more successful business. How do you write copy that will encourage more people to buy from you? How do you persuade customers over the line to make that final buying decision? What is the art of the click? The answer lies in the power of direct-response copywriting.

While modern medicine produces miracles, it also delivers care that is too often unsafe, unreliable, unsatisfying, and impossibly expensive. For the past few decades, technology has been touted as the cure for all of healthcare's ills. But medicine stubbornly resisted computerization - until now. Over the past five years, thanks largely to billions of dollars in federal incentives, health care has finally gone digital.

In the haunting tradition of Joe McGinniss's Fatal Vision and Mikal Gilmore's Shot in the Heart, True Story: Murder, Memoir, Mea Culpa weaves a spellbinding tale of murder, love, and deceit with a deeply personal inquiry into the slippery nature of truth.

The Secret to Writing Your First Book: The Essential Guide is a practical guide for aspiring writers who want to take the first step towards completing their first book. Joel Mark Harris provides tips on how to develop a writing routine, including how to carve out dedicated time for writing and how to stay motivated throughout the writing process.

A passionate and inspiring guide to creating a life built around the creative process. This groundbreaking new work from the best-selling author of The Artist's Way, guides listeners in creating a vision for their lives in which art and life are inextricably linked. According to Julia Cameron, when we allow our creative spirit to serve as our compass, we discover that the art we have always longed to create is suddenly within our grasp. In The Creative Life, Cameron shows listeners how to use their creative hearts and minds to cultivate lives that nourish and sustain their art.