English Research

If you step outside your lane and try something new, the kinds of readers most authors court will never buy it. And then there’s the SPEED of it all: The rules of “Rapid Release” say you have to publish a book every month—at least—or you’ll never survive. Forget about taking a vacation. Time off will let the algorithms forget you. In The Artisan Author, industry veteran Johnny B. Truant offers an alternative to Rapid Release: a new way to succeed as an author without sacrificing your freedom, worrying about competition or AI, or fearing you’ll lose everything when the winds inevitably change.

Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this audiobook provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Listeners will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution.

The Bible is rich with leadership gold. But we haven't mined it for all it's worth. Leaders know a lot about the Bible and a lot about leadership — separately. We haven't yet explored the depths of the Bible as a primary source for leadership insight. This book aims to change that.

Everything you've ever wanted to know about publishing but were too afraid to ask is right here in this funny, candid guide by acclaimed author Courtney Maum. Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book has over 150 contributors from all walks of the industry, including internationally best-selling authors Anthony Doerr, Roxane Gay, Garth Greenwell, Lisa Ko, R. O. Kwon, Rebecca Makkai, and Ottessa Moshfegh, alongside cult favorites Sarah Gerard, Melissa Febos, Mitchell S. Jackson, and Mira Jacob.

As a scientist, you are a professional writer: your career is built on successful proposals and papers. Success isn't defined by getting papers into print, but by getting them into the reader's consciousness. Writing Science is built upon the idea that successful science writing tells a story. It uses that insight to discuss how to write more effectively.

The Secrets of Story is a revolutionary and comprehensive writing guide for the 21st century, focused on clever ways to get an audience to fully identify with an all-too-human hero. Authors will learn to how to cut through pop culture noise and win over a jaded modern audience by rediscovering the heart of writing: shaping stories that ring true to our shared understanding of human nature.

Unlock the secrets of compelling storytelling with Next Level Plot Structure, a brand-new guide from K.M. Weiland, author of the popular Structuring Your Novel. This comprehensive resource delves deep into the intricacies of plot structure, revealing the rich vein of narrative techniques and philosophical underpinnings that have shaped storytelling throughout history.

Ranging widely from Homer to David Foster Wallace, from What Maisie Knew to Make Way for Ducklings, Wood takes the reader through the basic elements of the art, step by step. He sums up two decades of insight with wit and concision, resulting in nothing less than a philosophy of the novel, which has won critical acclaim nationwide, from the San Francisco Chronicle to the New York Times Book Review.

In this signal work of history, Bancroft Prize winner and Pulitzer Prize finalist Lizabeth Cohen shows how the pursuit of prosperity after World War II fueled our pervasive consumer mentality and transformed American life. Trumpeted as a means to promote the general welfare, mass consumption quickly outgrew its economic objectives and became synonymous with patriotism, social equality, and the American Dream.

In Transcend, famed futurist Ray Kurzweil and his coauthor, Terry Grossman, MD, present a cutting-edge, accessible program based on the vanguard in nutrition and science. They've distilled thousands of scientific studies to make the case that new developments in medicine and technology will allow us to radically extend our life expectancies and slow the aging process.

An engaging collection of stories and essays by the celebrated author of the internationally bestselling Guido Brunetti series, infused with her ever-present and delightful senses of humor and irony. Donna Leon’s memoir, Wandering through Life, gave her legions of fans a colorful tour through...

A pioneer of the New Journalism movement, Hunter S. Thompson wrote with a fire that captured the attention of millions. Here Thompson delivers a mind-bending view of the 1992 presidential race, packed with all the horror, sacrifice, lust, and glory that made this campaign so utterly fascinating.

Ready to take your story's character arcs and themes to the next level? This latest book from veteran writing teacher and story theorist K.M. Weiland ventures far beyond the popular and pervasive Hero's Journey to explore six important archetypal character arcs, representing key moments of initiation in the human experience.

An award-winning sociologist unearths how a group of ordinary people debilitated by excruciating pain developed their own medicine from home-grown psilocybin mushrooms—crafting near-clinical grade dosing protocols--and fought for recognition in a broken medical system. Cluster headache, a...

Writing the Cozy Mystery is a concise writing guide that describes step-by-step how to write a winning whodunit. Do you want to write a cozy mystery but don’t have a clue where to start? Or perhaps you’re already writing a series, and you need tips on how to keep your material fresh.

Spread through the public in the form of popular stories, ideas can go viral and move markets - whether it's the belief that tech stocks can only go up or that housing prices never fall. Whether true or false, stories like these - transmitted by word of mouth, by the news media, and increasingly by social media - drive the economy by driving our decisions about how and where to invest, how much to spend and save, and more. But despite the obvious importance of such stories, most economists have paid little attention to them. Narrative Economics sets out to change that.

Afghan-American journalist Fariba Nawa delivers a revealing and deeply personal exploration of Afghanistan and the drug trade which rules the country, from corrupt officials to warlords and child brides and beyond.

Writing guides are often full of 'tips' and 'tricks' either too broad to be useful, so specific they don't apply, or frustratingly vague. The On Writing and Worldbuilding series is here to change that. Volume III covers a whole new array of topics with applicable, clear, and practical discussions, be it writing character descriptions, compelling dialogue, or worldbuilding cities and towns. While written with an edge for science fiction and fantasy, the help found in this book applies to all genres. Volume III stands entirely independent of the first two volumes with entirely new discussions.

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

Your Story Matters presents a dynamic and spiritually formative process for understanding and redeeming the past in order to live well in the present and into the future. Leslie Leyland Fields has used and taught this practical and inspiring writing process for decades, helping people from all walks of life to access memory and sift through the truth of their stories. This is not just a book for writers. Each one of us has a story, and understanding God's work in our stories is a vital part of our faith.