English Writing

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Hundreds of hardy people have tried to carve a living in the Alaskan bush, but few have succeeded as consistently as Heimo Korth. Originally from Wisconsin, Heimo traveled to the Arctic wilderness in his feverous 20s. Now, more than four decades later, Heimo lives with his wife approximately 200 miles from civilization - a sustainable, nomadic life bounded by the migrating caribou, the dangers of swollen rivers, and the very exigencies of daily existence.

In 2008, celebrating the long-awaited completion of the English-language translation of The Great Treatise, the Dalai Lama gave a historic six-day teaching at Lehigh University to explain the meaning of this classic text and to underscore its importance. It is the longest teaching that he has ever given to Westerners on just one text, and Westerners have never before had the opportunity to receive such a complete teaching that encompasses the totality of the Buddhist path from the Dalai Lama.

William Zinsser’s Writing to Learn shows students how to write clearly about any subject—from mathematics, physics and chemistry to art and music—and how to use writing as a means of learning. In his warm and engaging style, Zinsser dispels students’ fear of writing, and he shows them that the process of writing can help them understand a subject that they always thought they had no aptitude for. Taking students into many surprising corners of knowledge, Zinsser provides proof that every field has an accessible literature.

Here's what started the phenomenon: This book has been a best seller for over 15 years and has been used by screenwriters around the world! Blake Snyder tells all in this fast, funny, and candid look inside the movie business. Save the Cat is just one of many ironclad rules for making your ideas more marketable and your script more satisfying.

Gemma Jericho is an overworked New York doctor with a handful of a teenaged daughter and a mother who worries that Gemma has no life. So when her mother receives a mysterious letter telling her about an even more mysterious inheritance in Tuscany, Gemma sees her chance. The three of them throw caution and convention to the wind and leave for Italy.

The groundbreaking trans-genre work of Argentinian writer Jorge Luis Borges (1899-1986) has been insinuating itself into the structure, stance, and very breath of world literature for well over half a century. Multi-layered, self-referential, elusive, and allusive writing is now frequently labelled Borgesian.

The follow-up to the groundbreaking Black Queer Studies, the edited collection No Tea, No Shade brings together 19 essays from the next generation of scholars, activists, and community leaders doing work on Black gender and sexuality. Building on the foundations laid by the earlier volume, this collection's contributors speak new truths about the Black queer experience while exemplifying the codification of Black queer studies as a rigorous and important field of study.

In Journeys North, legendary trail angel, thru hiker, and former PCTA board member Barney Scout Mann spins a compelling tale of six hikers on the Pacific Crest Trail in 2007 as they walk from Mexico to Canada. This ensemble story unfolds as these half-dozen hikers - including Barney and his wife, Sandy - trod north, slowly forming relationships and revealing their deepest secrets and aspirations. They face a once-in-a-generation drought and early severe winter storms that test their will in this bare-knuckled adventure.

In this collection of Jeff Bezos' writings - his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas - you'll gain an insider's view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

Over the past few years, Brianna Wiest has gained renown for her deeply moving, philosophical writing. This new compilation of her published work features pieces on why you should pursue purpose over passion, embrace negative thinking, see the wisdom in daily routine, and become aware of the cognitive biases that are creating the way you see your life. Some of these pieces have never been seen; others have been read by millions of people around the world. Regardless, each will leave you thinking: This idea changed my life.

We proudly present this collection of classic self-help works on how to attract success and money in your life. CONTENTS: "Think and grow rich" [Napoleon Hill] - Starts at Chapter 1, "How To Make Money" [B.F. Austin]- Starts at Chapter 19, "Morning and Evening Thoughts" [James Allen] - Starts at Chapter 46, "The Key to Success" [Russell H. Conwell] - Starts at Chapter 110, "Hidden Treasures Or Why Some Succeed While Others Fail" [Harry A. Lewis] - Starts at Chapter 117, "What you can do with your will power" [Russell H. Conwell - Starts at Chapter 123.

A boundless source of consolation and intellectual stimulation and one of the central texts of Judaism, the Talmud is not only a great compilation of ancient wisdom concerning law, religion, history, ethics, metaphysics, and folklore; it is also a treasure trove of aphorism, maxims, and witty sayings, including:Adversity is the true school of mind. Avoid anger and thou wilt not sin. Too many captains sink the ship. The noblest of all charities is in enabling the poor to earn a livelihood. Dignity does not consist in a silk dress.

How to Write an Autobiographical Novel is the author's manifesto on the entangling of life, literature, and politics, and how the lessons learned from a life spent reading and writing fiction have changed him. In these essays, he grows from student to teacher, reader to writer, and reckons with his identities as a son, a gay man, a Korean American, an artist, an activist, a lover, and a friend. He examines some of the most formative experiences of his life and the nation's history.

This landmark collection is the definitive introduction to the Buddha's teachings - in his own words. The American scholar-monk Bhikkhu Bodhi, whose voluminous translations have won widespread acclaim, here presents selected discourses of the Buddha from the Pali Canon, the earliest record of what the Buddha taught. Divided into 10 thematic chapters, In the Buddha's Words reveals the full scope of the Buddha's discourses, from family life and marriage to renunciation and the path of insight.

Why do some stories work and others don't? The answer is structure. In this IPPY and NIEA Award-winning guide from the author of the bestselling Outlining Your Novel, you will discover the universal underpinnings that guarantee powerful plot and character arcs. An understanding of proper story and scene structure will help you to not only perfectly time your story's major events, but will also provide you with an unerring standard to use in evaluating your novel's pacing and progression.

The Hidden Lamp is a collection of 100 koans and stories of Buddhist women from the time of the Buddha to the present day. This revolutionary book brings together many teaching stories that were hidden for centuries, unknown until this volume. These stories are extraordinary expressions of freedom and fearlessness, relevant for men and women of any time or place. In this audio, we meet nuns, laywomen practicing with their families, famous teachers honored by emperors, and old women selling tea on the side of the road.

Around the time Elizabeth Gilbert turned 30, she went through an early-onslaught midlife crisis. She went through a divorce, a crushing depression, another failed love, and the eradication of everything she ever thought she was supposed to be. To recover from all this, Gilbert took a radical step. She got rid of her belongings, quit her job, and undertook a yearlong journey around the world, all alone. This is the absorbing chronicle of that year.

In Help! My Kid Hates Writing, Julie Bogart shares the secrets to breakthroughs in writing that have made her award-winning Brave Writer program a smash hit among homeschoolers and beyond. From unlocking the joys of freewriting to overcoming fear of the red pen, it blends useful advice and hands-on exercises with in-depth explanations of the underlying philosophy—and throws in more than a few pep talks for parents along the way.

"The Prosperity Bible: The Greatest Writings of All Time on the Secrets to Wealth and Prosperity" is an extensive compilation that brings together the seminal works of some of history's most influential thinkers on wealth creation and personal success. This anthology includes timeless classics from authors like Napoleon Hill, James Allen, and Wallace D. Wattles, offering listeners a comprehensive guide to the principles of prosperity and abundance.