Entertainment Career

With $1,500 and no business experience, Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Reimagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone.

"Thirty-Two Ways to Get Exposure for Yourself, Your Band, or Your New Music Release" - this chapter is packed with real-world, creative promotion strategies that songwriters and musicians have used to get noticed. By the end of this section, you'll have an endless list of ways you can attract attention to your own music.

An insider's look into the voice-over industry and how to break into it. Learn unique marketing strategies and voice-over techniques for beginner and seasoned actors. Tips from some of the top casting directors in Los Angeles. Learn how to find an agent, how to audition, and how to interpret copy. Find out what goes on in a commercial, a promo, and an animation recording session.

Through Starting a Career in the Fashion World: 8 Proven Strategies to Help You Launch a Successful Career in Fashion and Make Your Mark!, build a solid foundation for your fashion career. Learn to create a personal brand that reflects your style and vision, and effectively network in the industry. Shine brightly and leave an indelible mark, propelled by your own unique vision and passion.

Chapter 10 of The Artist's Guide to Success in the Music Business. Chapter 10 covers the fundamentals of marketing in today's music industry and the outlines for putting together the best marketing plan that will give you the best results.

Walt Disney left behind big dreams when he died in 1966. Perhaps none was greater than the hope that his son-in-law, Ron Miller, would someday run his studio. Under Miller’s leadership, Disney expanded into new frontiers: global theme parks, computer animation, cable television, home video, and video games. Despite these innovations, Ron struggled to expand the Disney brand beyond its midcentury image of wholesome family entertainment, even as times and tastes evolved.

What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL — along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking audiobook, she explains a powerful truth about the fiercely competitive world of entertainment.

You are about to discover proven steps and strategies from music producers on how to produce music, even if you have zero experience in recording and audio engineering. You will be able to learn everything you need to know in order to make your first single sound just the way you want it. In this audiobook, you will to learn how to build your own studio and have the right gear and software in order to start creating music.

Alexandra Boylan has gone from a homeless struggling actor to an award winning film producer. Producing, writing, and staring in numerous films that have landed distribution deals with Netflix, Universal Home Studios Entertainment, Pure Flix Entertainment, Image Entertainment, and on the shelves of Walmart and Red Box. This compilation of true tales from the Hollywood trenches chronicles her journey. The tips and tricks contained in these accounts will guide you through the ever-changing landscape of the entertainment industry while maintaining your sanity and self-respect.

It all looks so easy. You just make viral YouTube videos or get on a reality talent show. Right? Wrong! Nancy Bos speaks real to teen girls about how to BE a singer. This book and journal lets teens explore all of the options including (and way beyond) being a pop star or professional singer. This is also a book for parents who want to understand the complex and vital relationship of music and singing and how it empowers our daughters. The Teen Girl's Singing Guide is personal, profound, and surprisingly practical!

When even his friends refer to him in print as "a balding, bug-eyed opportunist with the looks of a beach ball, the charisma of a glove-puppet, and an ego the size of a Hercules supply plane", the odds of Toby Young scoring, in any sense, appear to be slim. But then How to Lose Friends and Alienate People, his account of the five years he spent trying (and failing) to take Manhattan, improbably catapults Toby to best sellerdom, and his book is translated into 12 languages, including American.

Six Second Stories: Maximize Your Impact in Minimal Time with Video Storytelling was written with you in mind -- the beginner storyteller, entrepreneur, small business owner, nonprofit director, content creator, or influencer. Filmmaker and storytelling expert, Rain Bennett, will walk you through how to utilize the power of storytelling via video as a key marketing technique to help boost your overall audience engagement, and keep them engaged for the long haul.

My RAD Career is a roller coaster ride through Hollywood in the 1980s as seen through the eyes of one of the cult figures of the era, Bill Allen (star of the movie RAD). Starting as a teen actor on his first ill-fated film alongside a young George Clooney, Bill shares his personal and professional relationships through film and television roles with some of the greatest actors and directors of a generation. Told like you're sitting with him over drinks at a bar, Bill takes you inside the show biz bubble to reveal his most jaw-dropping experiences spanning three decades.

Marc Guss’s advice is impeccable; he says the things no one else in show business will, things that those who want into the business need to know. He has a heck of a story to tell. It is powerful, outspoken talk from a widely recognized agent on how to master the industry using an entrepreneur’s specific skill set. Guss shares deeply personal experiences from the trenches, experiences he has shared with such eminent names as Lauren Bacall, Floyd Mayweather Jr., Christopher Reeve, Quentin Tarantino, Whoopi Goldberg, Dr. Phil, and others.

Carey Perloff, Artistic Director of San Francisco's legendary American Conservatory Theater, pens a lively and revealing memoir of her 20-plus years at the helm and delivers a provocative and impassioned manifesto for the role of live theater in today's technology-infused world. Perloff's personal and professional journey - her life as a woman in a male-dominated profession, as a wife and mother, a playwright, director, producer, arts advocate, and citizen in a city erupting with enormous change.

Josh Blaylock's now classic how-to prose book about the business of comic book publishing, after selling out of its updated 2012 edition, is now being rereleased to include Tim Seeley's companion writings on the behind-the-scenes realities of being a comic book artist.

Sports journalist and veteran shoe tester Brian Metzler takes runners and kicksologists deep inside the $10 billion running shoe industry with a behind-the-curtain look at what makes iconic running shoe brands tick. Kicksology follows a shoe from inspiration to store shelf to show how innovative ideas evolve into industry-wide trends and fads. Metzler tours shoe labs where scientists advance our understanding of shoes and running mechanics as well as the domestic and overseas shoe factories where the world's favorite kicks are assembled.

Want to flourish in a creative industry such as entertainment, marketing, advertising, PR, design, photography, media, or the arts? Would you love to score your dream job or start a business doing something you love and be earning a great income - but you aren't sure how to make that happen?...

If the Hollywood implosion does come to fruition then where do aspiring filmmakers go to make a living? This unique survival guide is designed to help über-independent filmmakers navigate the terrain of direct digital distribution. It will show them how to really sell a product online.

"Message for Success" by Francesco Vitali is a powerful guide to effective communication strategies for achieving personal and professional success. Drawing on his extensive experience as a Business advisor, Vitali provides practical insights and actionable tips to help listeners craft compelling messages that resonate with their audience.