Entrepreneurship Economics

Use smart accounting to maximize profits and minimize confusion Whether you're a small business owner or just want to understand your 401(k) statements, this new edition of Accounting For Dummies helps you get a handle on all those columns of numbers. With fully up-to-date accounting basics for...

Cathie Black is the wise, funny mentor that every woman dreams of having. She was a pioneer in advertising sales at a time when women didn’t sell; served as president and publisher of the fledgling USA Today; and, in her current position as the president of Hearst Magazines, persuaded Oprah to...

As we move into the twenty-first century the most important question for businesses everywhere is: What are we going to do about the Internet? The two most qualified people in the country to answer that question may be Al Ries and Laura Ries. Not only are they the authors of the BusinessWeek...

Sometimes, sales organizations rely too heavily only on inbound lead generation. However, when the inbound leads dry up and marketing efforts stop yielding results, the need for outbound activity becomes more crucial than ever. Many companies have let their sales people devolve into an...

Bestselling author and spiritual guide Deepak Chopra invites you to become the kind of leader most needed today: a leader with vision who can make that vision real. Chopra has been teaching leadership to CEOs and other top executives for eight years, and the path outlined in The Soul of...

In the first book on philanthropy written from a donor’s perspective, businesswoman and philanthropist Lisa Greer lifts the lid on our charitable sector, with an authentic account that describes exactly how outdated the sector has become and why it’s at risk of collapse. Weaving in her story...

The tools you need for successful project management In today's time-crunched, cost-conscious global business environment, tight project deadlines and stringent expectations are the norm. So what does it take to succeed? This hands-on guide introduces you to the principles of project management...

In his seminal works Megatrends and Megatrends 2000, John Naisbitt proved himself one of the most far-sighted and accurate observers of our fast-changing world. Mind Set! goes beyond that—Mind Set! discloses the secret of forecasting. John Naisbitt gives away the keys to the kingdom, opening...

Désirez-vous ouvrir et gérer vous-même votre compte bancaire aux États-Unis? Si vous êtes un entrepreneur étranger, ce guide pratique est pour vous! Ce troisième guide dans la série Oui Aux Entrepreneurs® va vous permettre de bien comprendre le fonctionnement du système bancaire américain. Il va aussi vous fournir les outils nécessaires pour ouvrir et gérer votre propre compte bancaire aux États-Unis, aussi bien professionnel que personnel. Ensemble, nous allons explorer plusieurs aspects du monde bancaire aux États-Unis.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and...

By understanding how and when common sense fails, we can improve our understanding of the present and better plan for the future. Drawing on the latest scientific research, along with a wealth of historical and contemporary examples, Watts shows how common sense reasoning and history conspire...

The first-ever inside look at DARPA—the Defense Advanced Research Projects Agency—the maverick and controversial group whose futuristic work has had amazing civilian and military applications, from the Internet to GPS to driverless cars America's greatest idea factory isn't Bell Labs...

Mega-bestselling author Ken Blanchard and celebrated business leaders Don Hutson and Ethan Willis present an inspiring story that reveals the secrets to becoming a successful entrepreneur. In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1 bestselling business classic The One...

Dan Rooney was one of the most influential sports executives of his generation—the man who transformed the Pittsburgh Steelers into one of the National Football League's greatest dynasties and premiere franchises. Some of Dan Rooney’s most important achievements, however, took place off the...

NOW A USA TODAY AND WALL STREET JOURNAL BESTSELLER! What are your limits? Care to break them? To inspire change in yourself and your team, you must break free from what's holding you down. In Elevate, Robert Glazer reveals four life-changing principles - or capacities - that will allow you to...

In your pocket is something amazing: a quick and easy way to summon a total stranger who will take you anywhere you’d like. In your hands is something equally amazing: the untold story of Uber’s meteoric rise, and the massive ambitions of its larger-than-life founder and CEO. Before Travis...

From two leading economists comes a groundbreaking new portrait of the hidden fortunes of Main Street business owners—ordinary Americans who built extraordinary wealth and are quietly rewriting the rules of money and power. Most people think the path to great wealth runs through Wall Street or...

Practical ideas from the best brains in Business A sharp, jargon-free guide to the core curriculum of an MBA program, MBA in a Book shows how to master the big ideas of business and use them in a practical way to build and enhance career success. “In the world of business, ideas matter...

The Chief Investment Officer of Merrill Lynch Wealth Management explains why goals, not markets, should be the primary focus of your investment strategy—and offers a practical, innovative framework for making smarter choices about aligning your goals to your investment strategy. Today all of...

Organized into more than 200 thought- and action-provoking elements—from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets—Tom Peters, bestselling management guru offers a practical guide to impractical times. In The Pursuit of Wow!, Tom...