Food Marketing

Have you ever walked into a fast food restaurant planning to grab something small and left with a super-sized meal, dessert, and maybe even a toy? It’s not just you—and it’s not just coincidence. Fast food chains are experts at subtly influencing your decisions. They use colour, smell, sound, urgency, and emotional cues to encourage you to spend more, eat more, and keep coming back. These techniques aren’t random—they’re carefully crafted psychological strategies designed to benefit the company far more than the consumer.

The future is here, and it’s a tsunami of change. You can’t go back to the Good Old Days of 2019 when you could get away with being sloppy and safe and only performing at 50 percent of your potential. It’s a Crazy New World. If you are not doing these things, you are dead meat! The future of restauranting is here and it will be created by wily and smart independent restaurant owners who throw caution to the wind and do whatever it takes to survive and ultimately thrive in the new world of restauranting.

A straight-talk guide for anyone looking to launch and market a new food product. Will Madden lays out everything a would-be entrepreneur needs to consider when taking his or her product to the next level.

É comum pensar que a única função do garçom é anotar os pedidos e levar os pratos. No entanto, este livro pretende valorizar essa profissão e demonstrar que o verdadeiro valor de um garçom está na sua capacidade de conseguir que os seus clientes tenham momentos agradáveis enquanto repõem as energias. Nós, da Trade Academy, pretendemos destacar a importância que o garçom tem sendo, ao mesmo tempo, anfitrião e vendedor.

Imagine you can have the knowledge you want to start your business and live the Hassle Free All-American Lifestyle of Independence, Prosperity and Peace of Mind.

How would you like to double or even triple the amount of money you make in tips as a food server? If you are a waiter or waitress, these simple-to-follow suggestions will increase the amount of money you make in tips - guaranteed. Wouldn't you like to know the most important things to pay attention to when you are waiting on your guests? Wouldn't you like to know the things that will have negative effects on the amount of money you make in a shift?

Instagram is the home of all kinds of audiences, topping well over one billion monthly users. With that in mind, if you were wondering whether your targeted audience is on Instagram, the answer is a guaranteed yes. Instagram’s potential is practically limitless. More and more people seem to be ditching traditional marketing methods and embracing the power of Instagram in their efforts to best promote their businesses.