Great Business

It is common knowledge that customers value customer reviews. New studies shows 94 percent of consumers use online customer reviews in their buying decision. As a business owner, you might think "how important are customer reviews for my business"? Well the answer is simple: You do not have to be a math genius to know that if your customer base has five-star reviews, you will have a much better chance of ranking higher than your competitors on Google and other search engines.

This audiobook is written for great leaders, parents, coaches and mentors who want to become great teachers. The Seven Laws of Learning examines why people like Confucius, Nelson Mandela, Jesus, Winston Churchill, Evita Peron, Mahatma Gandhi and other extraordinary leaders were able to teach new ideas in ways that not only engaged people but persuaded them to use their free will to bring about personal and global change.

From Plato to Plutarch, Shakespeare to Churchill, Machiavelli to Melville, Jane Austen to Carl Jung, Pericles to Peter Drucker and many more - here are the best leadership ideas of the past 25 centuries. You don't need a big title or a business degree in order to lead with impact. What you need is practical wisdom: the insight, judgment and strength of character that all great leaders have but that most business schools and corporate workshops don't teach.

Why are some people with highly successful careers… still unhappy in life? At the pinnacle of their careers and lauded by many for their achievements, they struggle to find joy in the work they do. To fill this void, they drive their careers even harder, only to feel more isolated and frustrated. Therein lies The Great Career Paradox of our time – that contrary to popular belief, Career Success does not always create Happiness, and might even have an opposite effect!

For those unfamiliar with copywriting, this article will provide an overview of the subject and explain why it is in such great demand today. The field of copywriting is vast and growing at a rapid pace. Copywriting can be defined as the process of presenting a creative message to a consumer. According to the book Copywriting, copywriting is founded on three essential ideas. When writing to a consumer, there must be some level of interaction between the customer and the vendor. You must then ensure that you communicate the benefits to the buyer up to the point of purchase.

Did you ever have a great boss? Everyone should have one, but not enough people do. If you're a boss, or hope to become one, or have a less-than-great boss, then this is the book that could change your career-and your life.

Informative and accessible, The Great 8 Pillars: ROI-Driven Marketing for Manufacturing Companies offers a step-by-step tutorial on crafting marketing strategies and value propositions, establishing ROI-driven goals, and defining key performance indicators. Chris teaches readers to build a professional marketing infrastructure that consistently delivers a return on investment—and to value marketing in the process.

Basing his work on interviews with 100 top executives of diverse companies (ranging from the American Red Cross to the Walt Disney Internet Group), the head of a New York public relations firm confirms a survey finding that experience greatly contributes to leadership ability.

Success is a Special Need is the powerful memoir of Jeffrey L. McCain, who shares his life story of overcoming dyslexia to build a successful business. With personal anecdotes and reflections, McCain recounts how he navigated his educational struggles, developed survival skills, and eventually achieved extraordinary success in the traffic signal industry. This inspiring tale is one of resilience, innovation, and determination in the face of adversity.

Discover the books that have already enriched millions. This unabridged guide to the literature of prosperity and motivation surveys 50 of the all-time classics, giving you their key ideas, insights, and applications, everything you need to know to start benefiting from these legendary works.

Change-Friendly Leadership: How to Transform Good Intentions into Great Performance is a simple affirmation that successful organizational change involves - requires, in fact - the active, willful participation of the people affected by the change. In the change approach prescribed here, the friendly factor is not just a play on words; it is the very foundation for effectively engaging people's heads, hearts, and hopes.

The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else - probably better and cheaper. Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years - making changes on the fly while fending off challenges from every quarter.

Discover successful strategies for building stronger business relationships, transforming your career and delighting your customers through the power of relatable stories.

Although most Americans attribute shifting practices in the financial industry to the invisible hand of the market, Mark H. Rose reveals the degree to which presidents, legislators, regulators, and even bankers themselves have long taken an active interest in regulating the industry.

If you have ever been part of a great team, you will know it is exponentially better than being part of a mediocre team. Teams are at the heart of working in complex domains and are essential to the success of agile approaches yet relatively few teams achieve greatness. Agile and leadership coach Geoff Watts has pulled together his many years of experience with all sorts of teams from software to product development, from medical teams to sports teams and has identified five common characteristics of great teams:

The problem with common sense is that it’s not so common, and that is never more evident than in the business world. In her latest audiobook, Margery Miller shares her insightful thoughts about everyday business practices in small segments that emphasize the human element, so you can easily put into practice what many books simply cover as theory. Being creative, trusting, empowering, and truthful in business can be a challenge, but Sound Business Bites shows you how to apply these critical foundations.

The tilt (tilt): 1. The shift in business and economic power from countries of the north to the fast-developing markets and economies of the south - not only China, India and Brazil, but also the Middle East and parts of Africa. 2. The result of unstoppable forces, including the volatile global financial system, digitization, the rise of state capitalism and a new global middle class that is both youthful and urban- forces by which industries and economies rapidly emerge and change the global playing field.

The Collaboration Book shows us how to work as a cohesive unit, breaking down the basics of leadership and teamwork with more than thirty methods from business and psychology. With lessons on problem solving, achieving your goals, and creating trust, collaborators of all sorts will learn the best techniques to build successful teams that work for everyone.

In Command the Room, Greg Smith and Vince Bevacqua share their strategies for building connections through compelling communication. By first analyzing your purpose, you’ll understand your true motivations and the part they play in the story you create. You’ll learn the tools and tactics for speeches that resonate, along with the delivery techniques used by professional speakers.

If you want to scale your business quickly and have fun doing it, don't copy the tired approaches of big companies. "Mind Your F**king Business" shows that thinking small to grow big works, and it can help you scale your company without the drama. Learn how to make the most of the resources you already have – your people – and invest your time and money where it matters.