Human Behavior

Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg.

If you want to succeed in life or career; regardless of your industry, profession (not just marketing or sales profession), location, age, gender, or any other aspect, you need to become more persuasive, you need to influence people. You cannot do it all on your own - you need people to leverage your efforts and get results faster. Persuasion is not merely for marketing and sales people - it’s the basic life skill that every human being needs to sell their view point, ideas, and get people along - everyone is into salesmanship.

This paradigm shifting how-to guide effortlessly teaches you how to outwit liars and get them to reveal the truth—from former FBI agent and author of the “practical and insightful” (William Ury, coauthor of Getting to Yes) bestseller The Like Switch. Unlike many other books on lie...

If you want to improve your relationship with others and easily win friends, in this audiobook, you will find several methods you can use to successfully navigate the waters of friendship and relationships. At the end of this audiobook, you will have insider information on how the conscious and unconscious mind works, and you will have no more trouble getting close to and attracting the person you like.

This audiobook will be your comprehensive guide to understanding the concepts of persuasion and how to apply them through all areas of your life. Mastering these techniques will quickly improve the quality of your life. This audiobook is an essential tool for anyone who wants to lead and influence others and ultimately take control of one's own life.

This audiobook helps you to understand what is meant by psychological warfare, and how it affects you and the people you love.

Can reading a book make you more rational? Can it help us understand why there is so much irrationality in the world? Steven Pinker, author of Enlightenment Now (Bill Gates’s "new favorite book of all time”) answers all the questions here Today humanity is reaching new heights of...

“The world needs this book.” — New York Times bestselling author Brené Brown An instant New York Times bestseller Named a Best Book of the Year by NPR and Financial Times From the #1 New York Times–bestselling author of When and Drive, a new book about the transforming power of our most...

As seen on Gaia TV Provides animal lovers with ways to identify which emotional wound pattern is operating within their companion and how to expedite the healing and resolution of that wound Offers techniques that can ameliorate negative behaviors, heighten levels of awareness...

50 Great Myths of Popular Psychology uses popular myths as a vehicle for helping students and laypersons to distinguish science from pseudoscience. It also explores topics that listeners will relate to, but often misunderstand, such as "opposites attract", "people use only 10% of their brains", and "handwriting reveals your personality", and provides a "mythbusting kit" for evaluating folk psychology claims in everyday life.

The bestselling author of Lost Connections and Stolen Focus offers a revelatory look at the new drugs transforming weight loss as we know it—from his personal experience on Ozempic to our ability to heal our society’s dysfunctional relationship with food, weight, and our bodies. In January...

When physical disability from combat wounds brought about Jim Stockdale's early retirement from military life, he had the distinction of being the only three-star officer in the history of the navy to wear both aviator wings and the Congressional Medal of Honor. His writings have been many and varied, but all converge on the central theme of how man can rise with dignity to prevail in the face of adversity.

"In all my years studying personal growth, Acceptance and Commitment Therapy is one of the most useful tools I've ever come across, and in this book, Dr. Hayes describes it with more depth and clarity than ever before."-Mark Manson, #1 New York Times best-selling author of The Subtle Art of Not...

From a pioneer in the field of mental health comes a groundbreaking book on the healing power of "mindsight," the potent skill that allows you to make positive changes in your brain–and in your life. Foreword by Daniel Goleman, author of Emotional Intelligence Is there a memory that...

Wall Street Journal Bestseller From the acclaimed author of Turn the Ship Around!, former US Navy Captain David Marquet, comes a radical new playbook for empowering your team to make better decisions and take greater ownership. As a leader in today's networked, information-dense business climate...

Explore the history, theories, and concepts of psychology through more than 100 groundbreaking ideas presented in an approachable style that demystifies an often daunting subject matter. The Psychology Book looks at the biggest names in psychology, including William James, Sigmund Freud, and...

Learn to identify—and combat—Systemic Shame, the feeling of self-hatred and disempowerment that comes from living in a society that blames individuals for systemic problems, with this invaluable resource from the social psychologist and author of Unmasking Autism. Systemic Shame is the...

Robert Prechter proposes a new science called socionomics. It's the study of how humans interact and how that interaction determines the course of the economy, culture, and history.

The Human Element is for anyone who wants to introduce a new idea or innovation into the world. Most marketers, innovators, executives, and activists operate on a deep assumption. It is the belief that the best way to convince people to embrace a new idea is to heighten the appeal of the idea itself.

From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation. Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your...