Information Business

A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath. How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is…thirty-two years. Understanding numbers is...

From the New York Times-bestselling author of How Not to Be Wrong—himself a world-class geometer—a far-ranging exploration of the power of geometry, which turns out to help us think better about practically everything How should a democracy choose its representatives? How can you stop a...

It is possible to build your own profitable online business, but you can't do it overnight (despite what you have been told by so-called Internet marketing gurus). The simple truth is that you need to choose a solid niche from day one, be willing to consistently work on your business over the course of several months and follow the path laid before you by people that have actually done it.

A fascinating insider view into Reddit—the wildly popular, often misunderstood website that has changed the culture of the Internet. Reddit hails itself as "the front page of the Internet." It's the third most-visited website in the United States—and yet, millions of Americans have no idea...

Let Inc. help launch your dreams. Makers, doers, and dreamers - for decades they have turned to Inc. for help in getting their businesses off the ground. The publication's keen advice clarifies the process, while startup stories fuel aspirations and spark action.

This book contains proven steps and strategies on how to generate great business ideas. Statistics suggest that most start-ups don't make it through the first two years. Basing a company on the wrong idea is one of the major reasons behind this!

From two pioneers in business analytics, an update of the classic book on how analytics and business intelligence are transforming competition and how leading organizations build and compete on an analytical capability. Leading companies are doing more than just collecting and storing data in large quantities - they're now driving their competitive strategies based on data-driven insights. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry.

15 Steps to Starting Your Business: A Clear, Actionable Guide to Launching with Confidence. Starting a business is exciting—but also overwhelming. Where do you even begin? How do you choose the right idea? And how do you navigate the financial, legal, and marketing challenges that come with launching?

Les entreprises et les organisations évoluent dans des environnements de plus en plus instables et complexes, ce qui les amène à se confronter à des risques plus nombreux, souvent inédits, difficilement prévisibles, qui entravent la continuité de leurs activités et mettent à l'épreuve leur solidité quelle que soit leur taille.

Governments pay her. Criminals fear her. Nobody sees her coming. Vanessa “Michael” Munroe deals in information—expensive information—working for corporations, heads of state, private clients, and anyone else who can pay for her unique brand of expertise. Born to missionary parents in...

The Pentester BluePrint: Starting a Career as an Ethical Hacker offers listeners a chance to delve deeply into the world of the ethical, or "white-hat" hacker. Accomplished pentester and author Phillip L. Wylie and cybersecurity researcher Kim Crawley walk you through the basic and advanced topics necessary to understand how to make a career out of finding vulnerabilities in systems, networks, and applications.

Do you really understand what business value is? Information technology can and should deliver business value. But the Agile literature has paid scant attention to what business value means - and how to know whether or not you are delivering it. This problem becomes ever more critical as you push value delivery toward autonomous teams and away from requirements "tossed over the wall" by business stakeholders. An empowered team needs to understand its goal!

The inside story of the booming video game industry from the late 1990s to the present, as told by the Managing Director of Ubisoft's Massive Entertainment (The Division, Far Cry 3, Assassin's Creed: Revelations). At Massive Entertainment, a Ubisoft studio, a key division of one of the largest...

During the final three years of the Obama administration, Richard Stengel, the former editor of Time magazine and an Under Secretary of State, was the single person in government tasked with unpacking, disproving, and combating both ISIS's messaging and Russian disinformation. Then, in 2016, as the presidential election unfolded, Stengel watched as Donald Trump used disinformation himself, weaponizing the grievances of Americans who felt overlooked. In fact, Stengel quickly came to see how all three players had used the same playbook: ISIS sought to make Islam great again....

A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives, and how we can shape the way they impact us Through the technology embedded in almost every major tech platform and every web-enabled device, algorithms...

Previously Published as A Field Guide to Lies We’re surrounded by fringe theories, fake news, and pseudo-facts. These lies are getting repeated. New York Times bestselling author Daniel Levitin shows how to disarm these socially devastating inventions and get the American mind back on track...

Rapid Knowledge Acquisition & Synthesis is a collection of the very best methods to get ahead of the typical learning curve. You’ll learn how to create an environment for information absorption at shocking speeds. From scientifically validated tips to best practices of some of the world’s smartest polymaths, you’ll get it all. Faster, deeper, stronger. Peter Hollins has studied psychology and peak human performance for over a dozen years and is a best-selling author. He has worked with a multitude of individuals to unlock their potential and path towards success.

Optimize your life using science-backed advice and discover how to get your brain working at peak efficiency. We all know how to nudge our brains to perform better. A strong cup of coffee helps us get through a dull meeting, and a brisk walk helps us think more clearly. But what if some nudges...

Learn how to make money online with digital products. New opportunities make it easier to start an online business these days. However, there is a lot of confusion out there and the misleading information could leave you overwhelmed with information overload. Digital Product Blueprint cuts to the chase to one of the fastest ways you can start earning online today.

The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.