Management Theory

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

Leadership is evolving. Have you future-proofed your career? AI isn’t coming—it's already here, reshaping leadership, decision-making, and success. The leaders who embrace AI-first strategies will thrive. The ones who don’t? They’ll be left behind. In The Leadership Playbook, Revisited, award-winning executive strategist Keryn Gold, PhD, MBA, delivers an actionable, high-impact, no-nonsense guide for executives and professionals ready to lead smarter, faster, and more effectively in the AI era. You’ll learn: How AI is transforming leadership—and what great AI-first leaders do differently.

Vous voulez comprendre l'impact de l'intelligence artificielle (IA) sur vos compétences, votre métier, votre management ? Le livre audio "Ce sera l'IA ou/et moi" de Cécile Dejoux est votre meilleur allié ! Vous êtes salarié, free-lance, entrepreneur, manager, etc., vous pensez que vous pouvez être acteur des changements liés à l'intelligence artificielle, vous ne voulez plus les subir, vous pensez que même les choses compliquées peuvent s'expliquer simplement, ce livre audio est fait pour vous !

If you have tried everything imaginable but have never been able to use artificial intelligence to scale your business or enhance your projects, then this could be one of the most important audiobooks you have listened to in years. Practical Artificial Intelligence: An Enterprise Playbook is written to give you an in-depth view of Artificial Intelligence and how it can be used to make analytics more productive and efficient at workplaces.

If you cut off a spider's leg, it's crippled; if you cut off its head, it dies. But if you cut off a starfish's leg it grows a new one, and the old leg can grow into an entirely new starfish. The Starfish and the Spider argues that organizations fall into two categories: "spiders", which have a rigid hierarchy, and "starfish", which rely on the power of peer relationships.

Since Dr. Stephen Porges has developed Polyvagal theory to explain how our autonomic nervous system controls our physical reactions as well as our emotional reactions, a lot of research and study has gone into this hypothesis to see how the working of our nervous system relates to our physical and mental health. The findings were mind-blowing, as the vagus nerve was actually found to hold the key to good physical and mental health to a degree that was never thought possible.

Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.

Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.

Breaking free, stepping forward, and taking control of your life are all things we dream of when our self-identity starts to retreat. The problem is that while these phrases sound like anything is possible, you feel like the gap you have to cross is so vast you’ll never get to the other side.

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity.

Red Teaming is a revolutionary new way to make critical and contrarian thinking part of the planning process of any organization, allowing companies to stress-test their strategies, flush out hidden threats and missed opportunities and avoid being sandbagged by competitors. Today, most — if...

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today.

Millions of readers remember The Goal, the landmark business novel that sets forth by way of story the essential principles of Eliyahu Goldratt's innovative methods of production. Now, from the AGI-Goldratt Institute and Jeff Cox, the same creative writer who co-authored The Goal, comes VELOCITY...

Economists insist that recovery is at hand, yet unemployment remains high, real estate values continue to sink, and governments stagger under record deficits. The End of Growth proposes a startling diagnosis: humanity has reached a fundamental turning point in its economic history. The expansionary trajectory of industrial civilization is colliding with non-negotiable natural limits.

We normally don’t have any time, but when we finally do, we lack energy. On those rare occasions when we have energy outside of work, it is restless and difficult to harness towards meaningful goals. Starting from the realization that meaningful time is worthless without energy, the concept of “timenergy” points to something we all lack: large energy-infused blocks of repeatable time throughout the week.

From the #1 bestselling author of Why Your World Is About to Get A Whole Lot Smaller, a provocative, far-reaching account of how the middle class got stuck with the bill for globalization, and how the blowback—from Brexit to Trump to populist Europe—will change the developed world. Real...

Generative AI, biometrics, spatial computing, electric vehicles—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2025 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

The ultimate guide to top state-of-the-art AI tools, with expert time-saving recommendations. Learn the full range of the AI industry in one compact, easy-to-understand book.

New York magazine's "Science of Us" editor explains the compelling psychology of awkwardness, and asks: what if the moments that make us feel most awkward are actually valuable? Have you ever said goodbye to someone, only to discover that you're both walking in the same direction? Or had your...

How can leaders adapt to the rapid change of technology's impact on business? How can AI be leveraged for more intelligent decision making? Can our choices be simultaneously good for business and the world? This book provides leaders with the first steps to answer these important questions. For over thirty years, technology has become more interwoven with both our professional and personal lives. In the future, the integration of tech, business, and life will become even more seamless.