Marketing Business Growth

Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they're obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they're extremely knowledgeable about the things they love. They aren't average consumers - they're superconsumers. Although small in number, superconsumers can have an outsized impact on a company's bottom line.

Social Media Growth Hacks: How to Build Your Brand and Boost Engagement Fast is your ultimate guide to mastering social media and accelerating brand growth. Learn proven strategies to increase engagement, leverage influencer marketing, optimize content for maximum reach, and harness the power of social media algorithms. Whether you're a small business owner, content creator, or entrepreneur, this book provides actionable tips and expert insights to help you grow your following and achieve success in the fast-paced world of social media.

This book is a comprehensive guide to using AI to automate and optimize key tasks, increase conversions, and drive unprecedented business growth in your affiliate marketing business. Written for affiliate marketers of all levels, this book provides a clear and concise guide to implementing AI, including identifying the right tools and technologies and integrating them into your existing process.

Una guida pratica per utilizzare al meglio le strategie del Growth Hacking nel tuo Storytelling. Il Growth Hacking Storytelling è una disciplina emergente che utilizza i concetti e gli strumenti del Growth Hacking per lo Storytelling. Utilizzare il Growth Hacking Storytelling significa quindi affinare una vera e propria arte, quella, in particolare, di raccontare storie e quindi di catturare l'attenzione dell'ascoltatore (potenziale cliente) per persuaderlo a scegliere te o quello che offri, indurlo ad acquistare, iscriversi, abbonarsi o qualsiasi altra cosa tu desideri che faccia.

The Funnel: 10 Secrets of Extraordinary Church Growth is an absolute deep dive into the world of advertising, branding, and digital marketing for Christian churches and ministries. Incredibly detailed and practical teaching on social media content, Google marketing, website strategies, paid ads, and branding. Written by an absolute industry best. This audiobook isn't a bunch of high-view talk, it is deeply practical. You can expect to finish this audiobook with the clear tools on how to reach more people for your ministry.

Unlock the full potential of your business with SEO 2024, the ultimate guide to mastering search engine optimization in the digital age. Whether you’re an entrepreneur, marketer, or business owner, this book gives you the tools to stay ahead in the fast-paced world of SEO. With algorithms evolving and AI and voice search reshaping the way people find information online, this book offers cutting-edge strategies for ranking higher, driving organic traffic, and converting that traffic into growth.

Exceed customer expectations, every time.

Sooner or later, every SMB (small and medium-sized business) hits a sales plateau or runs into significant competition. Even after tapping into all the mainstream channels and executing the best practices, these SMBs can’t increase sales—their channels and budgets are maxed out. To meet today’s challenges, SMB chief executives and senior marketers need to recalculate their budgets, rethink their strategies, and revolutionize their internal systems.

This book from business coaching expert Matt Bell examines how business-to-business buying and selling have changed post-pandemic, making content marketing an essential component in any B2B company's go-to-market strategy.

Are you running a highly successful company that just doesn't seem to be growing? You may be so operationally focused that you’ve ignored one of the most important aspects of an expanding business, working from a market-based perspective. In The Growth Gears, Art Saxby and Pete Hayes share their linear method of transforming your business into a market-focused organization.

Ten years of research uncover the secret source of growth and profit...Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories, and maximize profit in the long term. Pulling from a unique 10 year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses have a cause and effect relationship between financial performance and their ability to connect.

You have only got seven seconds to make an impression before people decide if they want to work with your business, yet we are drowning in an information tsunami. If you're not standing out and being noticed by your ideal customers, you may as well be invisible. So, how do you get more visible? In "Let's Get Visible!" brand consultant and designer Sapna Pieroux explains why branding is vital to growing your business.

In Growth Hacking: Silicon Valley's Best Kept Secret, growth consultants Raymond Fong and Chad Riddersen deconstruct the phenomenon used by Silicon Valley's fast growing tech elite, growth hacking. Raymond and Chad's framework, the ASP™, is an easy to understand blueprint that empowers any business to apply growth hacking.

Cadence is a parable of a business owner and triathlon coach named JJ, who left his stable job as a teacher to fulfill his dream of becoming an entrepreneur. Unfortunately, two years after opening his bike shop, JJ finds himself in a place that is all too familiar to most business owners, struggling to stay afloat. That all changes fast when an athlete he coaches teaches him how to turn the store's profitability around.

There are plenty of how-to marketing guides out there, but this one focuses on tried-and-true methods that are essential for every business. No, it won’t walk you through how to set up a social media page, but it will offer you the advice you can implement today to see results like more customers and better performance in your marketing.

How do Amazon, Apple, Google, Nike, Southwest Airlines, Starbucks, and The Walt Disney Company grow better and faster than others in the same industry? In Upstream Marketing, authors Tim Koelzer and Kristin Kurth share best practices, research, case studies, and analysis informed by their more than twenty years of experience helping transform client brands and businesses through their work at EquiBrand Consulting, a top management consultancy. The result is a groundbreaking deep-dive into the fundamentals of upstream marketing.

Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.

The B2B world has changed drastically since 2020, making content marketing more mission-critical than ever before. Content Marketing: Mission Critical explains how to harness this powerful tool for growth, even when resources are limited. This audiobook provides an easy-to-follow guide for business leaders on how to prepare their companies for successful, sustainable content marketing initiatives.

What if I said that there is a way to acquire many more customers with low-cost, consistent, replicable, and data-driven marketing strategies? Now we’re talking! Hacking Product Sales Growth: A Guide to Expedite the Growth of Your Organization is full of tips and tools you can use to improve your business's growth. Whether you feel your business has plateaued or you want to capitalize on a recent uplift, this book has all the information you need to generate further success.

In 2016, Category Pirate Eddie Yoon wrote the seminal book on business growth, called Superconsumers. A Superconsumer is the kind of person who knows your category better than anyone else—and as a result, is willing to spend 30 percent to 70 percent more with you than other less enthusiastic customers. And in this “mini-book,” the pirates follow up with an equally groundbreaking discovery: A Super of one category is also a Super of nine others.