Mind Behavior

The ability to persuade and influence is the cornerstone of success. In Ignite a Shift, internationally acclaimed speaker Stephen McGarvey explores the subtleties of effective communication and highlights the essential fact that thinking impacts emotions which drive behavior.

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...

An acclaimed historian of science uncovers the hidden history of brainwashing—and its troubling implications for today. Because brainwashing affects both the world and our observation of the world, we often don’t recognize it while it’s happening—unless we know where to look. As Rebecca...

"Absolutely splendid . . . essential for understanding why there is so much bad thinking in political life right now." —David Brooks, New York Times How to Think is a contrarian treatise on why we’re not as good at thinking as we assume—but how recovering this lost art can rescue our...

A captivating and insightful deep dive into the world of human intuition, exploring the power of this elusive phenomenon and how it can be harnessed to better know and trust ourselves. We rely on our intuition, even though we don’t fully understand what it is, how it works, or if we can even...

Most people traditionally train only the conventional aspects of their abilities, they focus on the technical skills of a task. However there is another layer, an emotional and behavioral set of factors which can really make the biggest impact on the results you can achieve. That is where neuro-linguistic programming comes in. NLP techniques are designed to help you tap into those top level mindsets when required. But most people aren't equipped with the right strategies or outlook on NLP to really make it work.

Persuasion is a technique that you use on a daily basis, but how persuasive are you? Are you getting what you are seeking when attempting to persuade others? If not, it is time to start working on your ability to persuade. It is often thought that persuasion, and the techniques that fall under it, is only used for selfish reasons, but this is not true. In fact, being good at persuasion is needed to get ahead at work, form friendships, and even when interacting with strangers.

New York Times Bestseller Now a Netflix Film With an Afterword and New Epilogue by the Author The bestselling account of the lives of five young women whose fates converged in the perplexing case of the Long Island Serial Killer. “Rich, tragic...monumental...true-crime reporting at its...

Decoding the New Consumer Mind provides marketers with practical ways to tap into this new consumer psychology, and Yarrow shows how to combine technology and innovation to enhance brand image; win love and loyalty through authenticity and integrity; put the consumer's needs and preferences front and center; and deliver the most emotionally intense, yet uncomplicated, experience possible. Armed with Yarrow's strategies, marketers will be able to connect more effectively with consumers - driving profit and success across the organization.

With a 4-page full-color insert, and black-and-white illustrations throughout Why do some innocent kids grow up to become cold-blooded serial killers? Is bad biology partly to blame? For more than three decades Adrian Raine has been researching the biological roots of violence and establishing...

In this "compelling scientific detective story," a leading neuroscientist looks for the nature of human kindness in the brains of heroes and psychopaths (Wall Street Journal). At fourteen, Amber could boast of killing her guinea pig, threatening to burn down her home, and seducing men in...

Drawing on popular influencer Kody Green's inspirational story as a diagnosed person with schizophrenia who succeeded in finding and maintaining a job across diverse industry sectors, including production, distribution, office settings, and management, Minds Over Meetings: A Personal Perspective on Wellness in the Workplace provides practical strategies for fostering an understanding, empathetic, and supportive and inclusive work environment as well as self-care and coping strategies to help all professionals manage their mental health better at work.

A prolific and ingenious serial killer is unmasked by a Los Angeles detective with a dark past of his own in this “roller coaster ride that will leave you breathless” by Top 10 Sunday Times (UK) bestselling author Chris Carter. A freak accident in rural Wyoming leads the sheriff’s...

In 2007, comedian and broadcaster Dermot Whelan arrived into a comedy festival in an ambulance. It was a hell of an entrance. He’d had a panic attack in Mullinavat. It was not pleasant. So, he became a meditation teacher and learned to destress without annoying the emergency services. Now, after becoming one of the country’s leading corporate stress management experts, Dermot asks the question, 'What do we do when our minds are full?' This audiobook is his no nonsense, incense-free, hilarious guide to calming the f--k down. No ambulance required!

Embark on a riveting exploration into the depths of human psychology with "Dark Psychology and Gaslighting Manipulation." This comprehensive guide is your key to unraveling the mysteries of persuasion, mind control, and safeguarding yourself against manipulation. Unveil the Tactics: Dive into the art and science of manipulation, exploring the different strategies employed to control others. From dark psychology to the nuances of NLP and the intricacies of body language, this book equips you with the knowledge to understand, defend, and empower yourself.

If you have ever asked, “Who am I?”, this book has the answers you have been looking for. Psychologists have unlocked the secrets behind the mysteries of human behavior, and this easy-to-listen-to book explains those secrets in simple language. Finally, you don’t have to be an expert in psychology or neurobiology to understand the reasons you do the things you do.

From the #1 bestselling author of Inside of a Dog and The Year of the Puppy—“an incredible journey into the olfactory world of man’s best friend” (O, The Oprah Magazine), Alexandra Horowitz’s follow-up to her New York Times bestseller explains how dogs experience the world through...

An accessible guide for activists, educators, and all who are interested in understanding how the prison system oppresses communities and harms individuals. The United States incarcerates more of its residents than any other nation. Though home to 5% of the global population, the United States...

The groundbreaking science of how and why we talk, and how this ability impacts every area of our lives Humans are the only species that can transform internal ideas into talk, whether through speech, writing, or sign language. But why do we have this almost magical, special talent? It turns out...

NLP (neuro-linguistic programming) has helped millions to overcome their fears, increase their confidence, and achieve greater success in their personal and professional lives and relationships.