Neuroscience Brain

As we age, our memory naturally declines - but there are scientifically proven ways to enhance brain and memory function. This book, grounded in cutting-edge neuroscience, will help you get started. The Neuroscience of Memory offers a seven-step memory-improvement program based on the latest research. You'll find powerful tools to optimize your brain and memory function, increase neural connections, and stay mentally sharp both now and in the long run.

Santiago Ramon y Cajal is likely the most important figure in the history of biology you've never heard of. Along with Darwin and Pasteur, he ranks among the most brilliant and original biologists of the nineteenth century, and his discoveries have done for our understanding of the human brain what the work of Galileo and Sir Isaac Newton did for our conception of the physical universe. Benjamin Ehrlich's The Brain in Search of Itself is the first major biography in English of this figure, whose scientific odyssey mirrored the rocky journey of his beloved homeland of Spain.

Winner of the Prix Goncourt, this dizzying literary page-turner ingeniously blends crime, fantasy, sci-fi, and thriller as it plumbs the mysteries surrounding a Paris-New York flight. In June 2021, a senseless event upends the lives of hundreds of men and women, all passengers on a flight from...

In this book, multi-award-winning sales expert and BRAIN APPS author Robert Best will show you how to leverage the latest in neuroscience research to sell directly to your target: your customer's brain. Learn why and how you should always appeal to your customer's emotions. Discover the weird quirks of the human memory that keep you from making an impact on your customer—and how to overcome them.

A leading neuroscientist offers a history of the evolution of the brain from unicellular organisms to the complexity of animals and human beings today Renowned neuroscientist Joseph LeDoux digs into the natural history of life on earth to provide a new perspective on the similarities between us...

Written by experienced professors and professionally narrated by a medical doctor for accuracy, this crash course is a valuable tool both during school and when preparing for the USMLE, or if you’re simply interested in the subject of neurology. The audio is focused and high-yield, covering the most important topics you might expect to learn in a typical medical school neurology course. Included are both capsule and detailed explanations of critical issues and topics you must know to master neurology. The material is accurate, up to date and broken down into bite-sized sections.

An acclaimed historian of science uncovers the hidden history of brainwashing—and its troubling implications for today. Because brainwashing affects both the world and our observation of the world, we often don’t recognize it while it’s happening—unless we know where to look. As Rebecca...

With schools becoming more competitive and technology becoming increasingly distracting, today's students face a minefield of obstacles to academic success. Doing well in school isn't just a matter of smarts or more studying: It takes good habits, practical tools - and a healthy brain. Change Your Brain, Change Your Grades draws on Dr. Amen's experience as a neuroscientist and psychiatrist as well as the latest brain science to help you study more effectively, learn faster, and stay focused so you can achieve your academic goals.

A revolutionary way to discover real sales success and bring new value to your company! Sales is not just about logic and emotion. Extraordinary salespeople are top earners because they understand the deeper levels of the brain and how buyers think. Global sales expert John Asher explores these...

Maybe you’ve struggled for years with anxiety, depression, ADHD, migraines, PTSD, obsessive thinking, sleep issues or other unwanted conditions. You’ve tried medication, psychotherapy, breathing techniques, yoga, exercise or dietary changes—with no permanent relief. Neurofeedback is an emerging technology that’s helped thousands of people feel better—without medication. It allows you to gently nudge your brain along through training until it learns to operate in a healthier manner.

Most of us would agree that there’s a clear—and even obvious—connection between the things we believe and the way we behave. But what if our actions are driven not by our conscious values and beliefs but by hidden motivations we’re not even aware of? The “hidden brain” is Shankar...

Es posible cambiar, en cualquier momento de la vida, nuestras ideas más arraigadas, nuestra forma de pensar y también nuestra experiencia emocional. Para lograrlo es suficiente una herramienta sencilla y extremadamente efectiva en la transformación de nuestro cerebro: el buen uso de la conversación.

From a groundbreaking neuroscientist, a book that will reshape the way we understand how our brain perceives the world around us—for readers of Adam Grant's Think Again and Lisa Genova's Remember. How does your brain decide what it's seeing, from the physical world to other people? For decades...

A leading sleep expert reveals the latest science behind the dreaming brain and why we have nightmares— offering key insights into how harnessing dreams can improve your sleep and health. To most, dreams are things that slip away when we reemerge into the waking world, their remnants jumbled...

Where do our thoughts come from? How do we make choices and trust our judgments? What is the role of the unconscious? Can we manipulate our dreams? In this mind-bending international best seller, award-winning neuroscientist Mariano Sigman explores the complex answers to these and many other age-old questions. The cutting-edge research presented in The Secret Life of the Mind revolutionizes how we understand the role that neuroscience plays in our lives.

From the author of Proust and the Squid, a lively, ambitious, and deeply informative epistolary book that considers the future of the reading brain and our capacity for critical thinking, empathy, and reflection as we become increasingly dependent on digital technologies. A decade ago, Maryanne...

Alva Noë is one of a new breed - part philosopher, part cognitive scientist, part neuroscientist - who are radically altering the study of consciousness by asking difficult questions and pointing out obvious flaws in the current science. In Out of Our Heads, he restates and reexamines the problem of consciousness, and then proposes a startling solution: Do away with the 200-year-old paradigm that places consciousness within the confines of the brain.

Parker describes the discovery of tetrahydocannbinol (THC), the main psychoactive component of cannabis, and the further discovery of cannabinoid receptors in the brain. She explains that the brain produces chemicals similar to THC, which act on the same receptors as THC, and shows that the endocannabinoid system is involved in all aspects of brain functioning.

Everyone knows the feeling after a long day—it is difficult to concentrate, make good decisions, or even empathize with others. This daily but completely natural decline in our mental capacity is called “ego depletion,” a state of mind that miraculously but naturally disappears after a good night's sleep. However, more and more people are waking up in a perpetual state of ego depletion: their mental energy source is not recharging—it is actually shrinking. We live in a chronically exhausted society with disastrous consequences for ourselves, society, and future generations.

Unlocking My Brain: Through the Labyrinth of Acquired Brain Injury brings to life Christine's personal experience of brain injury - from losing her vision and being unable to walk, talk or write, Christine regained her life, her thoughts and her career. In 1991, Christine was involved in a horrific car accident and suffered extensive injuries including Acquired Brain Injury (ABI). Unlocking My Brain shows the incredible plasticity of the human brain as well as the plasticity of the human spirit.