Neuroscience Brain

In this book, multi-award-winning sales expert and BRAIN APPS author Robert Best will show you how to leverage the latest in neuroscience research to sell directly to your target: your customer's brain. Learn why and how you should always appeal to your customer's emotions. Discover the weird quirks of the human memory that keep you from making an impact on your customer—and how to overcome them.

The Well-Tuned Brain is a call to action. Swept along by the cascading advances of today's technology, most of us take for granted that progress brings improvement. Despite spectacular material advance, however, the evidence grows that we are failing to create a sustainable future for humanity. We are out of tune with the planet that nurtures us.

Imagine knowing what the brain craves from every tale it encounters, what fuels the success of any great story, and what keeps readers transfixed. Wired for Story reveals these cognitive secrets—and it’s a game-changer for anyone who has ever set pen to paper.

This welcome guide explains how to treat tics and Tourette syndrome using natural and alternative therapies, with a focus on environmental medicine and nutritional and dietary therapy. The status of behavioral and counseling therapies, EEG biofeedback, homeopathy, bodywork, energy medicine, and Chinese medicine as approaches are explored. Author Sheila Rogers DeMare discusses a range of categories of tics including spasmodic facial movements, eye blinking, mild sounds and vocalizations.

In this book, you can study things like neural networks and the hypothalamus, along with the woman’s brain, here are just a few of the many, many things this book sheds light on: What exactly is a neural network; how does a neural network function; how they’re used in medical diagnostics; how forex trading relates to it, and more; the anatomy of the hypothalamus and its function; tips on how to keep your hypothalamus healthy; six natural ways to increase its functioning capabilities; learn the various conditions and their signs that affect the hypothalamus, and more.

Between the ages of twelve and twenty-four, the brain changes in important and, at times, challenging ways. In Brainstorm, the renowned psychiatrist and bestselling author of Parenting from the Inside Out, The Whole-Brain Child, and Mindsight, Daniel Siegel busts a number of commonly held myths about adolescence — for example, that it is merely a stage of “immaturity” filled with often “crazy” behavior — to reveal how it is in fact a vital time in our lives in terms of charting the course for the adults we ultimately become.

You can learn to play music, no matter what you've been told about your musical talent or aptitude. With the right instruction and methods, learning to play music can be an endless source of joy and fulfillment. And learning to play music isn't just fun, it's also the ideal brain fitness activity. Dr. Turknett, a neurologist, self-taught multi-instrumentalist, and the founder of Brainjo and the Brainjo Method of instruction, distills the principles of learning to play music down into a set of universal "laws" that can be applied to any instrument.

Dreaming is one of the most underappreciated functions of the human brain, yet our very survival as a species depends on it. In This Is Why You Dream, dual-trained neuroscientist and neurosurgeon Dr. Rahul Jandial explores the landscape of our subconscious, tracing the latest cutting-edge dream research and brain science to show why humans have retained the ability to dream across millennia, and how we can now harness its wondrous powers to improve our sleeping and waking lives.

The brain is our most vital and complex organ. It controls and coordinates our actions, thoughts and interactions with the world around us. It is the source of personality, of our sense of self, and it shapes every aspect of our human experience. Yet most of us know precious little about how our brains actually work, or what we can do to optimise their performance. Combining the latest scientific research with storytelling and advice, Supercharge Your Brain reveals everything you need to know about how your brain functions, and what you can do to keep it in peak condition.

As humans, we think in stories—stories that allow us to feel and share emotions. In order for this phenomenon to work, our brains and the ways in which we tell stories must be attuned to each other. But how exactly does this happen? Tapping into the essence of thinking in stories, Fritz Breithaupt draws on the latest scientific research, including a retelling study (comparable to the telephone game) with more than 12,000 participants, and experiments in which ChatGPT functions as storyteller.

Sex, shopping, eating, social media, drugs and gambling are just some of the things that can trigger a release of dopamine, a neurotransmitter in the brain that is involved in the brain's reward system. The overindulgence of certain pursuits can disrupt the level of dopamine in our brain, which can steer us towards habits that do not align with our core values. Fortunately, The Dopamine Brain offers a clear and practical way to help people find balance and harmony in their lives.

Maybe you’ve struggled for years with anxiety, depression, ADHD, migraines, PTSD, obsessive thinking, sleep issues or other unwanted conditions. You’ve tried medication, psychotherapy, breathing techniques, yoga, exercise or dietary changes—with no permanent relief. Neurofeedback is an emerging technology that’s helped thousands of people feel better—without medication. It allows you to gently nudge your brain along through training until it learns to operate in a healthier manner.

Understanding how our brains and bodies actually work is a powerful tool in mitigating the anxiety generated by unpleasant physical and emotional symptoms that we all may experience from time to time. Here, Robert Scaer unravels the complexities of the brain-body connection, equipping all those who are in distress with a plausible explanation for how they feel.

At thirty-seven, Dr. Stephanie Cacioppo was content to be single. She was fulfilled by her work on the neuroscience of romantic love—how finding and growing with a partner literally reshapes our brains. That was, until she met the foremost neuroscientist of loneliness. A whirlwind romance led to marriage, to sharing an office at the University of Chicago. After seven years of being inseparable at work and home, she lost her beloved husband following a devastating battle with cancer.

Unlock the power of your brain with Neuro-Mastery, the ultimate practical guide to achieving lasting success and fulfillment. Dr. Pamela Seraphine, a trailblazer in neuroscience for high performance and trauma recovery, merges cutting-edge science with a soul-centered approach to help you take charge of your brain, align with your deepest self, and transform your life. Her raw authenticity and tough-love wisdom make this a transformative read for anyone seeking real, actionable change.

Min W. Jung offers a new understanding of the neural basis of innovation in terms of humans' exceptional capacity for imagination and high-level abstraction. He provides an engaging account of recent advances in neuroscience that have shed light on the neural underpinnings of these profoundly important abilities. Jung examines key discoveries concerning the hippocampus and neural circuits that have demystified the processes underlying imagination and abstract thinking. He also considers how these capacities might have evolved as well as possible futures for intelligence.

For the modern world, it seems as if sexuality and spirituality have always been at odds. But what if the two are actually deeply connected? And what if science could prove this connection? From neuroscientist Andrew Newberg, Sex, God, and the Brain argues that our religious and spiritual experiences derive directly from our sexual being. While others have speculated on a connection between religion and sex, Newberg is the first to demonstrate that the underlying biological mechanism of religious, spiritual, and sexual experiences are identical.

Es posible cambiar, en cualquier momento de la vida, nuestras ideas más arraigadas, nuestra forma de pensar y también nuestra experiencia emocional. Para lograrlo es suficiente una herramienta sencilla y extremadamente efectiva en la transformación de nuestro cerebro: el buen uso de la conversación.

An empowering journey through the mechanisms of the mind from one of the world’s leading mental health experts.

Why do minds exist? How did mud and stone develop into beings that can experience longing, regret, love, and compassion - beings that are aware of their own experience? Until recently, science offered few answers to these existential questions. Journey of the Mind is the first book to offer a unified account of the mind that explains how consciousness, language, the Self, and civilization emerged incrementally out of chaos.