New Business

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.

The latest edition of The New Rules of Marketing and PR has been completely revised and updated to present the most innovative methods and cost-effective strategies. The most comprehensive update yet shows you details about the pros and cons of AI and machine learning to automate routine tasks. Your life is already AI-assisted. Your marketing should be too, but there are challenges to be aware of.

In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.

This step-by-step guide leads you easily and clearly to successfully create the life you truly want and finally move from hoping to having.

What does it take to go from good to great? Step up at work, in sports, and at home with this “transfixing book on how to sustain peak performance and avoid burnout” (Adam Grant). A few common principles drive performance, regardless of the field or the task at hand. Whether someone is...

Shut Up and Listen! is a true leadership roadmap to the summit of career success and satisfaction, featuring concise principles for entrepreneurs and business leaders at any level. Tilman Fertitta, also known as the Billion Dollar Buyer, started his hospitality empire thirty years ago with just...

""Anyone pursuing success must read this book."" —Chris Voss, author of Never Split the Difference A master class in leadership from the world’s top body language expert From internationally bestselling author and retired FBI agent Joe Navarro, a groundbreaking look at the five powerful...

Tracy Kidder's "riveting" (Washington Post) story of one company's efforts to bring a new microcomputer to market won both the Pulitzer Prize and the National Book Award and has become essential reading for understanding the history of the American tech industry. Computers have changed since...

From the #1 New York Times bestselling author and beloved television host comes We’ve Got Issues: How You Can Stand Strong for America’s Soul and Sanity, a new book on how to come home to our core values, fortify our families, and re-embrace self-determination and self-governance. Do you...

Shortlisted for the Financial Times Business Book of the Year Named a Best Book of 2022 by The Economist “A gripping fly-on-the-wall story of the rise of this unique and important industry based on extensive interviews with some of the most successful venture capitalists.” - Daniel...

An Instant New York Times Bestseller A Washington Post Notable Book A Financial Times Best Business Book of the Year “A first-rate financial thriller . . . Lucky Loser is one of those rare Trump books that deserve, even demand, to be read.” —Alexander Nazaryan, The New York Times...

Master Your Next Move answers a distinct need, focusing on the most common types of transitions leaders face and the unique challenges posed by each. Based on years of research, and now with a new introduction, this indispensable book explores eight crucial transitions virtually everyone encounters during their career, including promotion, leading former peers, onboarding into a new company, making an international move, and turning around a business in crisis.

Are you tired of wondering if your photography hobby could ever actually pay the bills? It can. And this book shows you how to make it happen—step by step. Whether you’ve got a DSLR or just your smartphone, this guide gives you the tools, strategies, and confidence to start your journey to success.

Dive into entrepreneurship with Pete Srodoski's "The Small Business Playbook—The Ultimate Beginner's Guide: Practical Steps to Become a Profitable Business Owner," an essential audiobook for new and aspiring business owners. With Charlie Brogan's engaging narration, this guide offers practical steps, strategies, and insights from Srodoski's extensive experience as a successful CEO and COO.

Here, the FUBU founder and star of ABC's Shark Tank shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why? Because starting a business from broke forces you to think more creatively. It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically and market your ideas more imaginatively.

Transform your business with the fully updated 2025 edition of The 1-Page Marketing Plan. This edition is more practical than ever, now packed with new step-by-step examples and actionable exercises in every chapter to help you implement your marketing plan with precision. Master the timeless...

From the #1 New York Times bestselling author of Young Forever, uncover the powerful web of corporate interests that are hijacking our food, our health—and our future. “A roadmap to reclaiming our vitality.” —from the foreword by Dr. Casey Means, author of Good Energy This is not a diet...

The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff, and its award-winning Leadership Center training facilities, bestselling author Joseph Michelli explored every level of leadership within the organization.

Launch Your Life to the Next Level is a beacon of light for those who are keen to make a steady, sure and successful rise in life. Using efficient tools listed in the book, these life-goals can be achieved with ease.

Start mastering the art of business management today. Propel your venture to new heights of profitability without overwhelming jargon. Many entrepreneurs struggle to turn ideas into thriving businesses. The landscape of management, growth, and leadership can feel overwhelming—but it doesn’t have to be. With the right strategies, you can simplify decisions, boost efficiency, and achieve sustainable success.